advertising. In the new edition, the authors take a deeper dive into the exploration of digital technology and

DIGITAL MARKETING FOUNDATIONS AND STRATEGY. Zahay, D

Digital marketing in practice : design, implement and measure effective campaigns / Knight, Hanne

Advertising in the digital age : theories & practices / Yesiloglu, Sevil, author.

communication -- Interpersonal communication -- Small group communication -- Mass media communication -- Digital

Digital marketing fundamentals : OMCP's official guide to OMCA certification / Jarboe, Greg, 1949

Advertising media planning : a brand management approach / Kelley, Larry D., 1955- author.

Digital media.

platforms such as Zoom and Microsoft Teams - the ongoing impacts of digital disruption and transformation on

Digital storytelling for brands / Tombleson, Bridget, author.

YouTube and TikTok, content-marketing, social media, digital campaigns, as well as traditional television

The SAGE handbook of digital marketing / Hanlon, Annmarie, editor.