27 Results Found Subscribe to search results
000000000000IIE
Print
13. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
radio -- 14. Media planning: advertising and IBP in digital and social media -- 15. Sales promotion
Available: Copies:
14. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
media (instead of lumping them together in broadcast). This creates a more in-depth discussion of radio
Available: Copies:
15. 
Cover image for Creative strategy in advertising
by 
Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Radio : can you see what I'm saying? -- Television : the power of sight, sound, and motion -- Direct
Available: Copies:
16. 
Cover image for The elements of journalism : what newspeople should know and the public should expect
by 
Kovach, Bill, author.
Format: 
Regular print
Publication Date 
2014
Excerpt: 
journalists for more "edge" and "attitude" in place of reporting. And, on the radio, powerful talk
Available: Copies:
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
; Radio ; Other Media and Genres. -- Part Three: The Toolbox. How to Be Creative ; How to Write a Headline
Available: Copies:
18. 
Cover image for CompTIA A+ certification exam guide : exams 220-801 & 220-802
by 
Meyers, Mike, 1961-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Electromagnetic interference (EMI) -- Radio frequency interference (RFI) -- Physical safety -- Tools of the trade
Available: Copies:
by 
Barry, Pete (Pete S.)
Format: 
Books
Publication Date 
2012
Excerpt: 
ideas -- TV -- Ambient -- Interactive -- Copy -- Radio -- Integrated -- Execution -- Presenting and
Available: Copies:
by 
Lesame, N. C.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- International media and services : digital broadcasting -- television and radio -- New media and development
Available: Copies:
21. 
Cover image for The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Format: 
Books
Publication Date 
2011
Excerpt: 
The agency structure -- The Media Options. Newspapers and magazines ; Radio ; TV and cinema
Available: Copies:
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
: writing well -- Television -- Radio -- Other media and genres -- How to be creative -- How to write a
Available: Copies:
24. 
Cover image for Good morning, Vietnam
by 
Levinson, Barry, film director.
Format: 
Video disc
Publication Date 
2006 1987
Excerpt: 
Radio broadcasting -- Vietnam -- Drama.
Available: Copies:
Limit Search Results
Access Level
Language
Subject
Item Available