29 Results Found
000000000000IIE
1.
by
Dann, Stephen, 1973-
Format:
Books
Publication Date
2011
Excerpt:
behaviour -- Chapter 4: Value creation -- Chapter 5: Communication of value -- Chapter 6: Delivering value
2.
by
Sutherland, Max.
Format:
Books
Publication Date
2008
Excerpt:
. Conformity : the popular thing to do -- 5. The advertising message : oblique and indirect -- 6. 'Under the
3.
by
Ariely, Dan.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html
Format:
Books
Publication Date
2008
Excerpt:
hot is much hotter than we realize -- 6. The problem of procrastination and self-control : why we can
4.
by
Solomon, Michael R.
Format:
Books
Publication Date
2007
Excerpt:
values -- Ch. 5. The self -- Ch. 6. Personality and lifestyles -- Ch. 7. Attitudes -- Ch. 8. Attitude
5.
by
Cant, M. C. (Michael Colin), 1957-
Format:
Books
Publication Date
2006
Excerpt:
6
6.
by
Solomon, Michael R.
Format:
Books
Publication Date
2005 2004
Excerpt:
-- Ch. 6. Personality and Lifestyles -- Ch. 7. Attitudes -- Ch. 8. Attitude Change and Interactive
7.
by
Peter, J. Paul.
Table of contents http://www.loc.gov/catdir/toc/mh041/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html
Format:
Books
Publication Date
2005
Excerpt:
. Attention and comprehension -- 6. Attitudes and intentions -- 7. Consumer decision making -- Sect. 3
8.
by
Danziger, Pamela N.
Format:
Books
Publication Date
2005
Excerpt:
to the new luxury consumers -- 6. Luxury home products - the products that deliver to people
9.
by
Arnould, Eric J.
Table of contents http://catdir.loc.gov/catdir/toc/mh031/2002041065.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html
Format:
Books
Publication Date
2004
Excerpt:
strategies -- Ch. 6. Learning about consumers -- pt. 3. Consumers as interpreters -- Ch. 7. Consumer motives
10.
by
Kanner, Bernice.
Publisher description http://www.loc.gov/catdir/description/mh041/2003025366.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003025366.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2003025366.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003025366.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2003025366.html
Format:
Books
Publication Date
2004
Excerpt:
. Finance : show them the money -- 5. Wheels : in the driver's seat -- 6. Health care : our bodies
11.
by
Solomon, Michael R.
Format:
Books
Publication Date
2004
Excerpt:
: Motivation and Values. 5. Individual Consumer Dynamics: The Self. 6. Demographic Subcultures: Age, Race
12.
by
Schiffman, Leon G.
Format:
Books
Publication Date
2004
Excerpt:
Consumer Behavior -- 6. Consumer Perception -- 7. Consumer Learning -- 8. Consumer Attitude Formation and
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