by
Heath, Robert L. (Robert Lawrence), 1941-
Format:
Books
Publication Date
2006
Excerpt:
of planning -- Taking action : strategic messaging -- Evaluation of public relations efforts
by
Newsom, Doug.
Format:
Books
Publication Date
2004
Excerpt:
for PR -- PR Ethics and Responsibilities -- PR and the Law -- PR in action -- Strategic management in
by
Cutlip, Scott M.
Table of contents http://catdir.loc.gov/catdir/toc/fy0607/2005447770.html
Format:
Books
Publication Date
2002
Excerpt:
: defining public relations problems -- Step two: planning and programming -- Step three: taking action and
by
Cutlip, Scott M.
Format:
Books
Publication Date
2000
Excerpt:
Problems. Ch. 11. Step Two: Planning and Programming. Ch. 12. Step Three: Taking Action and Communicating
by
Cutlip, Scott M.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006556520&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht006410001.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006556520&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht006410001.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006556520&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
1994
Excerpt:
: Defining public relations problems -- Step two: Planning and programming -- Step three: Taking action and
by
Newsom, Doug.
Format:
Books
Publication Date
1993
Excerpt:
Responsibility. 9. Laws Affecting PR Practice -- pt. 4. PR in Action. 10. Problem-Solving Strategies: The
by
Newsom, Doug.
Table of contents http://www.gbv.de/dms/bowker/toc/9780534101404.pdf
Format:
Books
Publication Date
1989
Excerpt:
environment -- PR in action -- Appendixes.
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