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1. 
Cover image for Public relations writing : strategies & structures
Public relations writing : strategies & structures
Public relations writing : strategies & structures
by 
Newsom, Doug, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Business writing.
Available: Copies:
2. 
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=958688&site=ehost-live
Format: 
Books
Publication Date 
2015
Excerpt: 
business leaders. It rests on the premise that reputation can be measured, monitored, and managed
Available: Copies:
3. 
Cover image for Planning and managing public relations campaigns : a strategic approach
Planning and managing public relations campaigns : a strategic approach
Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
BUSINESS & ECONOMICS -- Advertising & Promotion.
Available: Copies:
4. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
by 
Scott, David Meerman, author.
Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html
Format: 
Books
Publication Date 
2015
Excerpt: 
: -- You are what you publish: building your marketing and PR plan -- Growing your business: how marketing
Available: Copies:
5. 
Cover image for Pathways to public relations : histories of practice and profession
Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
BUSINESS & ECONOMICS / Industries / Media & Communications Industries.
Available: Copies:
6. 
Cover image for The practice of public relations
The practice of public relations
The practice of public relations
by 
Koonin, Marla, compiler.
Format: 
Books
Publication Date 
2014
Excerpt: 
Business writing.
Available: Copies:
7. 
Cover image for Public relations writing : form & style
Public relations writing : form & style
Public relations writing : form & style
by 
Haynes, Jim,
Format: 
Books
Publication Date 
2013
Excerpt: 
Business writing.
Available: Copies:
8. 
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
communication: the spoken word -- Business communication -- Television and video technology -- Direct
Available: Copies:
9. 
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
: Innovation that matters / Edward Barbini, Rob Flaherty -- The entertainment business : Lights, cameras
Available: Copies:
10. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg
Format: 
Books
Publication Date 
2011
Excerpt: 
BUSINESS & ECONOMICS -- Marketing -- General.
Available: Copies:
11. 
Cover image for Public relations : a managerial perspective
Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Responsibility: Balancing Business and Social Priorities / Richard Warren -- 18.Public Relations and the Law
Available: Copies:
12. 
Cover image for Public relations writing : form and style
Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
Business writing.
Available: Copies:
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