Business-to-business marketing / Brennan, Ross, 1957-2021, author.

Business planning.

Qualitative research methods for business students : a global approach / Omeihe, Kingsley Obi

areas of application. This new edition has been comprehensively updated and includes case studies and

New business enterprises -- South Africa.

humanities-based models with business theory. It provides learners with a clear understanding of the creative

Business planning -- Case studies.

configuration and plans of the key subject areas, with plenty of definitions, worked examples, case studies and

International business enterprises -- Case studies.

Social responsibility of business -- Case studies.

areas of application. This new edition has been comprehensively updated and includes case studies and

features to consolidate learning such as source review boxes, key learning points and case studies from