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1. 
Cover image for Marketing 4.0 : moving from traditional to digital
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing 4.0 : moving from traditional to digital / Kotler, Philip, author.
Available: Copies:
2. 
Cover image for Marketing for tourism, hospitality & events : a global & digital approach
by 
Hudson, Simon, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing for tourism, hospitality & events : a global & digital approach / Hudson, Simon, author.
Available: Copies:
3. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Marketing management / Kotler, Philip, author.
Available: Copies:
4. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public
Available: Copies:
5. 
Cover image for Marketing fashion : strategy, branding and promotion
by 
Posner, Harriet, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.
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6. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
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7. 
Cover image for Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Global marketing / Keegan, Warren J. author.
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8. 
Cover image for Privacy in the information society
by 
Leith, Philip, 1954- editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Information technology, marketing practice, and consumer privacy : ethical issues / Ellen R. Foxman and Paula
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by 
Van Heerden, Elmarie, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Getting your passport and travel documents ready: building a portfolio -- Job search and self-marketing
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by 
Wassom, Brian D., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-commerce -- 5. Intellectual property -- 6. Real property rights -- 7. Torts and personal injury -- 8. Criminal
Available: Copies:
11. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
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12. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Principles of marketing / Kotler, Philip (Philip J.), 1931-
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