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13. 
Cover image for The Consumer Protection Act made easy : [2nd improved edition with new regulations]
The Consumer Protection Act made easy : [2nd improved edition with new regulations]
The Consumer Protection Act made easy : [2nd improved edition with new regulations]
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
The Consumer Protection Act made easy : [2nd improved edition with new regulations] / Melville, N
Available: Copies:
14. 
Cover image for Bounded rationality and industrial organization
Bounded rationality and industrial organization
Bounded rationality and industrial organization
by 
Spiegler, Ran.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior.
Available: Copies:
15. 
Cover image for Creating powerful brands.
Creating powerful brands.
by 
De Chernatony, Leslie, 1953-
Format: 
Books
Publication Date 
2011
Excerpt: 
. Understanding the branding process -- Part 2: Brand Management in Different Sectors -- 3. How consumers choose
Available: Copies:
16. 
Cover image for Consumer behavior : science and practice
Consumer behavior : science and practice
Consumer behavior : science and practice
by 
Kardes, Frank R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior : science and practice / Kardes, Frank R.
Available: Copies:
17. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer satisfaction.
Available: Copies:
18. 
Cover image for Customer service : career success through customer loyalty
Customer service : career success through customer loyalty
Customer service : career success through customer loyalty
by 
Timm, Paul R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer satisfaction.
Available: Copies:
19. 
Cover image for Consumer behavior and culture : consequences for global marketing and advertising
Consumer behavior and culture : consequences for global marketing and advertising
Consumer behavior and culture : consequences for global marketing and advertising
by 
Mooij, Marieke K. de, 1943-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior and culture : consequences for global marketing and advertising / Mooij, Marieke
Available: Copies:
20. 
Cover image for Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
by 
Bearden, William O., 1945-. Handbook of marketing scales.
Format: 
Books
Publication Date 
2011
Excerpt: 
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /
Available: Copies:
21. 
Cover image for E-marketing : theory and application
E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior.
Available: Copies:
22. 
Cover image for Please every customer : delivering stellar customer service across cultures
Please every customer : delivering stellar customer service across cultures
Please every customer : delivering stellar customer service across cultures
by 
Lucas, Robert W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior -- Cross-cultural studies.
Available: Copies:
23. 
Cover image for Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
Available: Copies:
24. 
Cover image for Generation Y in consumer and labour markets
Generation Y in consumer and labour markets
Generation Y in consumer and labour markets
by 
Parment, Anders, 1972-
Format: 
Books
Publication Date 
2011
Excerpt: 
Generation Y in consumer and labour markets / Parment, Anders, 1972-
Available: Copies:
25. 
Cover image for Encyclopedia of consumer culture
Encyclopedia of consumer culture
Encyclopedia of consumer culture
by 
Southerton, Dale.
Format: 
Books
Publication Date 
2011
Excerpt: 
Encyclopedia of consumer culture / Southerton, Dale.
Available: Copies:
26. 
Cover image for A theory of producer-consumer household : the new Keynesian perspective on self-employment
A theory of producer-consumer household : the new Keynesian perspective on self-employment
A theory of producer-consumer household : the new Keynesian perspective on self-employment
by 
Maruyama, Yoshihiro, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
A theory of producer-consumer household : the new Keynesian perspective on self-employment /
Available: Copies:
27. 
Cover image for The Oxford handbook of climate change and society
The Oxford handbook of climate change and society
by 
Dryzek, John S., 1953-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
: Redesigning Energy Systems -- PART X: PRODUCERS AND CONSUMERS -- 39: Simone Pulver: Corporate Responses -- 40
Available: Copies:
28. 
Cover image for Neo-feminist cinema : girly films, chick flicks, and consumer culture
Neo-feminist cinema : girly films, chick flicks, and consumer culture
Neo-feminist cinema : girly films, chick flicks, and consumer culture
by 
Radner, Hilary.
Format: 
Books
Publication Date 
2011
Excerpt: 
Neo-feminist cinema : girly films, chick flicks, and consumer culture / Radner, Hilary.
Available: Copies:
29. 
Cover image for Marketing to the new majority : Strategies for a diverse world.
Marketing to the new majority : Strategies for a diverse world.
by 
Burgos, David.
Format: 
Books
Publication Date 
2011
Excerpt: 
interviews with industry leaders and Millward Brown's vast database of consumer research, this book will be a
Available: Copies:
30. 
Cover image for The Oxford handbook of strategic sales and sales management
The Oxford handbook of strategic sales and sales management
The Oxford handbook of strategic sales and sales management
by 
Cravens, David W.
Oxford Scholarship Online https://doi.org/10.1093/oxfordhb/9780199569458.001.0001
Table of contents http://catdir.loc.gov/catdir/toc/fy11pdf04/2010933155.html
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Steven P. Brown, Manoshi Samaraweera, and William Zahn -- Salespeople's influence on consumers' and
Available: Copies:
31. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
personnel -- 10. People as strategy: Managing service consumers -- pt. III: Implementing successful service
Available: Copies:
32. 
Cover image for Service delivery for vulnerable populations : new directions in behavioral health
Service delivery for vulnerable populations : new directions in behavioral health
by 
Estrine, Steven.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Denise Torres -- Innovative programs for consumers with psychiatric disabilities / Phyllis Solomon [and
Available: Copies:
33. 
Cover image for The Consumer Protection Act made easy
The Consumer Protection Act made easy
The Consumer Protection Act made easy
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
The Consumer Protection Act made easy / Melville, N. J. (Neville John)
Available: Copies:
34. 
Cover image for Brands & branding South Africa 2011 : the people's choice.
Brands & branding South Africa 2011 : the people's choice.
Brands & branding South Africa 2011 : the people's choice.
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
35. 
Cover image for Is reality TV challenging and shifting our perceptions and understanding of reality?
Is reality TV challenging and shifting our perceptions and understanding of reality?
Is reality TV challenging and shifting our perceptions and understanding of reality?
by 
Ramiah, Nershini.
Format: 
Manuscript
Publication Date 
2011
Excerpt: 
Consumers -- Research.
Available: Copies:
36. 
Cover image for Implications of the Consumer Protection Act for the South African cosmetics industry
Implications of the Consumer Protection Act for the South African cosmetics industry
Implications of the Consumer Protection Act for the South African cosmetics industry
by 
Liebenberg, Gia.
Format: 
Computer file
Publication Date 
2011
Excerpt: 
Implications of the Consumer Protection Act for the South African cosmetics industry / Liebenberg
Available: Copies:
38. 
Cover image for Know your consumer rights : pocket guide to the Consumer Protection Act
Know your consumer rights : pocket guide to the Consumer Protection Act
Know your consumer rights : pocket guide to the Consumer Protection Act
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
Know your consumer rights : pocket guide to the Consumer Protection Act / Melville, N. J. (Neville
Available: Copies:
39. 
Cover image for Marketing 3.0 : from products to customers to the human spirit
Marketing 3.0 : from products to customers to the human spirit
Marketing 3.0 : from products to customers to the human spirit
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers -- Marketing the values to the employees -- Marketing the values to the channel partners
Available: Copies:
42. 
Cover image for International marketing
International marketing
International marketing
by 
Cateora, Philip R., author.
Format: 
Books
Publication Date 
2010
Excerpt: 
Services for Consumers --- 14. Products and Services for Businesses --- 15. International Marketing
Available: Copies:
43. 
Cover image for Consumer space : how brands have benefited from the shopping mall
Consumer space : how brands have benefited from the shopping mall
Consumer space : how brands have benefited from the shopping mall
by 
Cameron, Gareth William.
Format: 
Manuscript
Publication Date 
2010
Excerpt: 
Consumer space : how brands have benefited from the shopping mall / Cameron, Gareth William.
Available: Copies:
44. 
Cover image for Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
Available: Copies:
45. 
Cover image for The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
by 
Pradeep, A. K., 1963-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
46. 
Cover image for The upside of irrationality : the unexpected benefits of defying logic at work and at home
The upside of irrationality : the unexpected benefits of defying logic at work and at home
The upside of irrationality : the unexpected benefits of defying logic at work and at home
by 
Ariely, Dan.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers go public -- Uses and misuses of revenge -- Making amends -- Part II. THE UNEXPECTED WAYS WE DEFY
Available: Copies:
47. 
Cover image for Brands and brand management : contemporary research perspectives
Brands and brand management : contemporary research perspectives
Brands and brand management : contemporary research perspectives
by 
Loken, Barbara.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing and consumer psychology series.
Available: Copies:
48. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
Available: Copies:
49. 
Cover image for Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
50. 
Cover image for The psychology of advertising
The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- Attitudes.
Available: Copies:
51. 
Cover image for Neuromarketing : exploring the brain of the consumer
Neuromarketing : exploring the brain of the consumer
Neuromarketing : exploring the brain of the consumer
by 
Zurawicki, Leon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Neuromarketing : exploring the brain of the consumer / Zurawicki, Leon.
Available: Copies:
52. 
Cover image for Shopping : social and cultural perspectives
Shopping : social and cultural perspectives
Shopping : social and cultural perspectives
by 
Shaw, Jenny, 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- History.
Available: Copies:
53. 
Cover image for Intermediate microeconomics : a modern approach
Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit
Available: Copies:
54. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
their own set of online influencers, craft stories that will resonate with these consumers and spread
Available: Copies:
55. 
Cover image for Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers is to prevent needs from being satisfied and to create demand; its natural extension is to enable
Available: Copies:
56. 
Cover image for The economics of tourism
The economics of tourism
The economics of tourism
by 
Reece, William S.
Format: 
Books
Publication Date 
2010
Excerpt: 
Ch. 1. Introduction -- Ch. 2. Creating value in tourism -- Ch. 3. Tourism consumers -- Ch. 4
Available: Copies:
57. 
Cover image for Cloud computing : technologies and strategies of the ubiquitous data center
Cloud computing : technologies and strategies of the ubiquitous data center
Cloud computing : technologies and strategies of the ubiquitous data center
by 
Chee, Brian J. S.
Format: 
Books
Publication Date 
2010
Excerpt: 
progression that both consumers and enterprises are eager to embrace. As it can deliver those services
Available: Copies:
58. 
Cover image for Brand society : how brands transform management and lifestyle
Brand society : how brands transform management and lifestyle
Brand society : how brands transform management and lifestyle
by 
Kornberger, Martin, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
between producers and consumers in a way that is rapidly transforming our economy and society. Using an
Available: Copies:
59. 
Cover image for Relationship marketing : a consumer experience approach
Relationship marketing : a consumer experience approach
Relationship marketing : a consumer experience approach
by 
Baron, Steve.
Format: 
Books
Publication Date 
2010
Excerpt: 
Relationship marketing : a consumer experience approach / Baron, Steve.
Available: Copies:
60. 
Cover image for Marketing through turbulent times
Marketing through turbulent times
Marketing through turbulent times
by 
Darroch, Jenny.
Format: 
Books
Publication Date 
2010
Excerpt: 
, Generating and Managing Ideas * Conclusions. -- Introduction * The Context: The Consumers' Perspective, The
Available: Copies:
61. 
Cover image for Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
by 
Foxall, G. R.
Format: 
Books
Publication Date 
2010
Excerpt: 
Interpreting consumer choice : the behavioral perspective model / Foxall, G. R.
Available: Copies:
62. 
Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer's preferences -- Cross-cultural studies.
Available: Copies:
63. 
Cover image for Connecting knowledge and performance in public services : from knowing to doing
Connecting knowledge and performance in public services : from knowing to doing
Connecting knowledge and performance in public services : from knowing to doing
by 
Walshe, Kieran.
Format: 
Books
Publication Date 
2010
Excerpt: 
information Steven Van de Walle and Wouter Van Dooren; 4. Citizens, users or consumers: the voice of the
Available: Copies:
64. 
Cover image for The automotive industry in a era of eco-austerity : creating an industry as if the planet mattered
The automotive industry in a era of eco-austerity : creating an industry as if the planet mattered
The automotive industry in a era of eco-austerity : creating an industry as if the planet mattered
by 
Wells, P. E. (Peter E.), 1959-
Format: 
Books
Publication Date 
2010
Excerpt: 
technologies and business concepts, grounded in the distinct needs of different places and consumers, will be
Available: Copies:
65. 
Cover image for The myth of the ethical consumer
The myth of the ethical consumer
The myth of the ethical consumer
by 
Devinney, Timothy M. (Timothy Michael), 1956-
Format: 
Electronic Resources
Publication Date 
2010
Excerpt: 
The myth of the ethical consumer / Devinney, Timothy M. (Timothy Michael), 1956-
Available: Copies:
66. 
Cover image for The objects of affection : semiotics and consumer culture
The objects of affection : semiotics and consumer culture
The objects of affection : semiotics and consumer culture
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2010
Excerpt: 
The objects of affection : semiotics and consumer culture / Berger, Arthur Asa, 1933-
Available: Copies:
67. 
Cover image for Consumer Behaviour & marketing communication
Consumer Behaviour & marketing communication
Consumer Behaviour & marketing communication
by 
Kazmi, S. H. H.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer Behaviour & marketing communication / Kazmi, S. H. H.
Available: Copies:
68. 
Cover image for Inflation expectations
Inflation expectations
Inflation expectations
by 
Sinclair, P. J. N.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018863492&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
-looking monetary policy / Martin Fukač -- Consumer inflation expectations : usefulness of survey-based measures
Available: Copies:
69. 
Cover image for Two billion cars : driving toward sustainability
Two billion cars : driving toward sustainability
Two billion cars : driving toward sustainability
by 
Sperling, Daniel.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
auto-industry, dysfunctional oil markets, short-sighted government policies, and unmotivated consumers
Available: Copies:
70. 
Cover image for Introduction to consumer behaviour
Introduction to consumer behaviour
Introduction to consumer behaviour
by 
Joubert, Johan.
Format: 
Books
Publication Date 
2010
Excerpt: 
Introduction to consumer behaviour Joubert, Johan.
Available: Copies:
71. 
Cover image for Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior -- South Africa -- Cross-cultural studies.
Available: Copies:
72. 
Cover image for Brands & branding in South Africa 2010 : brands- the people's choice.
Brands & branding in South Africa 2010 : brands- the people's choice.
Brands & branding in South Africa 2010 : brands- the people's choice.
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
73. 
Cover image for Principles of marketing : global and southern African perspectives
Principles of marketing : global and southern African perspectives
Principles of marketing : global and southern African perspectives
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
Defining marketing and the marketing process -- Understanding the marketplace and consumers
Available: Copies:
75. 
Cover image for What would Google do?
What would Google do?
What would Google do?
by 
Jarvis, Jeff, 1954-
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we?re more than consumers -- Service. Google Air: a social
Available: Copies:
76. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Hoyer, Wayne D.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior / Hoyer, Wayne D.
Available: Copies:
77. 
Cover image for Hospitality business development
Hospitality business development
by 
Hassanien, Ahmed.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
: Hospitality consumer & product relationship -- ch. 3: Hospitality product and customer -- Learning objectives
Available: Copies:
79. 
Cover image for A guide to the Consumer Protection Act
A guide to the Consumer Protection Act
A guide to the Consumer Protection Act
by 
Van Eeden, Evert Philippus.
Format: 
Books
Publication Date 
2009
Excerpt: 
A guide to the Consumer Protection Act / Van Eeden, Evert Philippus.
Available: Copies:
80. 
Cover image for What would Google do?
What would Google do?
What would Google do?
by 
Jarvis, Jeff, 1954-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we're more than consumers -- Service. Google Air: a social
Available: Copies:
83. 
Cover image for The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple
The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple
The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple
by 
Versfeld, R. Andrew.
Format: 
Computer file
Publication Date 
2009
Excerpt: 
The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry
Available: Copies:
85. 
Cover image for De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions
De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions
De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions
by 
Moskovits, Shari G.
Format: 
Manuscript
Publication Date 
2009
Excerpt: 
De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions /
Available: Copies:
86. 
Cover image for Twitter power : how to dominate your market one tweet at a time
Twitter power : how to dominate your market one tweet at a time
Twitter power : how to dominate your market one tweet at a time
by 
Comm, Joel.
Format: 
Books
Publication Date 
2009
Excerpt: 
angry or disappointed consumers.
Available: Copies:
87. 
Cover image for Future savvy : identifying trends to make better decisions, manage uncertainty, and profit from change
Future savvy : identifying trends to make better decisions, manage uncertainty, and profit from change
Future savvy : identifying trends to make better decisions, manage uncertainty, and profit from change
by 
Gordon, Adam, 1964-
Format: 
Books
Publication Date 
2009
Excerpt: 
-- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends
Available: Copies:
88. 
Cover image for Brand storming : managing brands in the era of complexity
Brand storming : managing brands in the era of complexity
Brand storming : managing brands in the era of complexity
by 
Fioroni, Michele.
Format: 
Books
Publication Date 
2009
Excerpt: 
witnessed a revolution in the way consumers relate to a product; consumers are increasingly tending to
Available: Copies:
89. 
Cover image for The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Five consumer trends turning the world upside down -- Consumer skepticism is at an all-time high
Available: Copies:
90. 
Cover image for Services marketing : text and cases.
Services marketing : text and cases.
Services marketing : text and cases.
by 
Baron, Steve (J. Steve)
Format: 
Books
Publication Date 
2009
Excerpt: 
interactions in services -- Consumer experiences -- Service design -- Service employees as operant resources
Available: Copies:
91. 
Cover image for Ethical marketing and the new consumer
Ethical marketing and the new consumer
Ethical marketing and the new consumer
by 
Arnold, Chris.
Format: 
Books
Publication Date 
2009
Excerpt: 
Ethical marketing and the new consumer / Arnold, Chris.
Available: Copies:
92. 
Cover image for The power of a multinational Monsanto & GM Foods
The power of a multinational Monsanto & GM Foods
The power of a multinational Monsanto & GM Foods
by 
TV Choice Productions.
Format: 
Books
Publication Date 
2009
Excerpt: 
technology" and the dangers he believes GM poses to consumers and farmers alike. The case goes to Canada
Available: Copies:
93. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behaviour / Evans, Martin (Martin J.)
Available: Copies:
94. 
Cover image for Black diamond
Black diamond
Black diamond
by 
Mda, Zakes.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumers, Black -- South Africa -- Fiction.
Available: Copies:
95. 
Cover image for International business : managing globalization
International business : managing globalization
International business : managing globalization
by 
Hill, John S., 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Country Institutions, People, Industries, Business, and Consumers -- Pt. II. International Business
Available: Copies:
97. 
Cover image for Eating the big fish : how challenger brands can compete against brand leaders
Eating the big fish : how challenger brands can compete against brand leaders
Eating the big fish : how challenger brands can compete against brand leaders
by 
Morgan, Adam, 1969-
Format: 
Books
Publication Date 
2009
Excerpt: 
Communications and Publicity to enter Social Culture -- 12. The Eighth Credo: Become Idea-Centered, Not Consumer
Available: Copies:
98. 
Cover image for Introduction to animal science : global, biological, social, and industry perspectives
Introduction to animal science : global, biological, social, and industry perspectives
by 
Damron, W. Stephen.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0819/2008023677.html
Format: 
Books
Publication Date 
2009
Excerpt: 
as consumers of grain : asset or liability? ; Food safety and consumer concerns ; Animal welfare and
Available: Copies:
99. 
Cover image for Developing winning brand strategies
Developing winning brand strategies
Developing winning brand strategies
by 
Finskud, Lars.
Format: 
Books
Publication Date 
2009 2003
Excerpt: 
Consumers' preferences.
Available: Copies:
100. 
Cover image for Contemporary issues in marketing and consumer behaviour
Contemporary issues in marketing and consumer behaviour
Contemporary issues in marketing and consumer behaviour
by 
Parsons, Elizabeth.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Books
Publication Date 
2009
Excerpt: 
Contemporary issues in marketing and consumer behaviour / Parsons, Elizabeth.
Available: Copies:
101. 
Cover image for A guide to the Consumer Protection Act
A guide to the Consumer Protection Act
A guide to the Consumer Protection Act
by 
Van Eeden, Evert Philippus.
Format: 
Books
Publication Date 
2009
Excerpt: 
A guide to the Consumer Protection Act Van Eeden, Evert Philippus.
Available: Copies:
102. 
Cover image for Buy ology : how everything we believe about why we buy is wrong
Buy ology : how everything we believe about why we buy is wrong
Buy ology : how everything we believe about why we buy is wrong
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Consumer behavior.
Available: Copies:
104. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
105. 
Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.
Advertising and the mind of the consumer : what works, what doesn't, and why.
Advertising and the mind of the consumer : what works, what doesn't, and why.
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising and the mind of the consumer : what works, what doesn't, and why. Sutherland, Max.
Available: Copies:
106. 
Cover image for The undercover economist
The undercover economist
The undercover economist
by 
Harford, Tim, 1973-
Format: 
Books
Publication Date 
2008 2006
Excerpt: 
Consumer education.
Available: Copies:
107. 
Cover image for 1000 package designs : a comprehensive guide to packing it in
1000 package designs : a comprehensive guide to packing it in
1000 package designs : a comprehensive guide to packing it in
by 
Grip (Firm : Chicago, Ill.)
Table of contents http://catdir.loc.gov/catdir/toc/ecip0813/2008012571.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2008012571-b.html
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Books
Publication Date 
2008
Excerpt: 
. The package of a product often times makes or breaks a sale - consumers are drawn to certain colors
Available: Copies:
109. 
Cover image for Marketing success stories : South African case studies
Marketing success stories : South African case studies
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Circulating what consumers want -- Retail Park Stationers -- Branding through publicity: labour movement
Available: Copies:
110. 
Cover image for Designing the psychological make-up of the consumer who buys counterfeit brands
Designing the psychological make-up of the consumer who buys counterfeit brands
Designing the psychological make-up of the consumer who buys counterfeit brands
by 
Lekota, Motlalepusho.
Format: 
Manuscript
Publication Date 
2008
Excerpt: 
Designing the psychological make-up of the consumer who buys counterfeit brands / Lekota
Available: Copies:
111. 
Cover image for Faking it : the effect of counterfeit fashion capitals on consumer psyyche
Faking it : the effect of counterfeit fashion capitals on consumer psyyche
Faking it : the effect of counterfeit fashion capitals on consumer psyyche
by 
Rees, Alexandra.
Format: 
Manuscript
Publication Date 
2008
Excerpt: 
Faking it : the effect of counterfeit fashion capitals on consumer psyyche / Rees, Alexandra.
Available: Copies:
112. 
Cover image for Consumer behavior and marketing strategy
Consumer behavior and marketing strategy
Consumer behavior and marketing strategy
by 
Peter, J. Paul.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior and marketing strategy / Peter, J. Paul.
Available: Copies:
113. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer satisfaction.
Available: Copies:
114. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Blythe, Jim
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behaviour / Blythe, Jim
Available: Copies:
116. 
Cover image for Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
117. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behaviour / Schiffman, Leon G.
Available: Copies:
118. 
Cover image for The credit guide : manage your money with the National Credit Act
The credit guide : manage your money with the National Credit Act
The credit guide : manage your money with the National Credit Act
by 
Campbell, Nicky, 1977-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer protection -- Law and legislation -- South Africa.
Available: Copies:
119. 
Cover image for Persuasive messages : The Process of Influence
Persuasive messages : The Process of Influence
by 
Benoit, William L.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0802/2007028074-b.html
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Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
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Books
Publication Date 
2008
Excerpt: 
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
Available: Copies:
121. 
Cover image for Micro-economics and behavior
Micro-economics and behavior
by 
Frank, Robert H.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior.
Available: Copies:
122. 
Cover image for Media literacy
Media literacy
Media literacy
by 
Potter, W. James.
Format: 
Books
Publication Date 
2008
Excerpt: 
readers become responsible media consumers." "This reader-friendly textbook is essential for introductory
Available: Copies:
123. 
Cover image for Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
by 
Hall, Steve, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism /
Available: Copies:
124. 
Cover image for Inequality, consumer credit and the saving puzzle
Inequality, consumer credit and the saving puzzle
by 
Brown, Christopher, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Inequality, consumer credit and the saving puzzle / Brown, Christopher, 1955-
Available: Copies:
125. 
Cover image for Emerging consumer markets.
Emerging consumer markets.
Emerging consumer markets.
by 
Euromonitor International.
Format: 
Books
Publication Date 
2008
Excerpt: 
Emerging consumer markets. Euromonitor International.
Available: Copies:
126. 
Cover image for Microeconomic policy : a new perspective
Microeconomic policy : a new perspective
by 
Tisdell, C. A. (Clement Allan)
Format: 
Books
Publication Date 
2008
Excerpt: 
and price regulation -- 5. Consumers and policy -- 6. Costs, supply and policy -- Pt. C. Imperfect
Available: Copies:
127. 
Cover image for Customer care excellence : how to create an effective customer focus
Customer care excellence : how to create an effective customer focus
Customer care excellence : how to create an effective customer focus
by 
Cook, Sarah, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
"Today's consumers are sophisticated, well informed and have high expectations of the services they
Available: Copies:
128. 
Cover image for The state of the novel : Britain and beyond
The state of the novel : Britain and beyond
The state of the novel : Britain and beyond
by 
Head, Dominic.
Format: 
Books
Publication Date 
2008
Excerpt: 
consumers of novels. Key topics are re-evaluated, including: literary prize culture; the idea of a literary
Available: Copies:
129. 
Cover image for Criminal identities and consumer culture crime, exclusion and the new culture of narcissism
Criminal identities and consumer culture crime, exclusion and the new culture of narcissism
Criminal identities and consumer culture crime, exclusion and the new culture of narcissism
by 
Hall, Steve, 1955-
Ful text available online from Dawsonsera
Format: 
Electronic Resources
Publication Date 
2008
Excerpt: 
Criminal identities and consumer culture crime, exclusion and the new culture of narcissism / Hall
Available: Copies:
130. 
Cover image for Patient advocacy for health care quality : strategies for achieving patient-centered care
Patient advocacy for health care quality : strategies for achieving patient-centered care
Patient advocacy for health care quality : strategies for achieving patient-centered care
by 
Earp, Jo Anne L., 1943-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
improving end-of-life care -- Did patient/consumers cause the healthcare crisis? -- Advocacy for residents
Available: Copies:
131. 
Cover image for Food and nutrition
Food and nutrition
Food and nutrition
by 
Healey, Justin.
Format: 
Books
Publication Date 
2008
Excerpt: 
sugars. Consumers have a huge variety of foods to choose from, but are often bewildered trying to
Available: Copies:
133. 
Cover image for Buyology : how everything we believe about why we buy is wrong
Buyology : how everything we believe about why we buy is wrong
Buyology : how everything we believe about why we buy is wrong
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior.
Available: Copies:
134. 
Cover image for Doing business digitally : eight steps to online success
Doing business digitally : eight steps to online success
Doing business digitally : eight steps to online success
by 
Parkin, Godfrey.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Best and worst practices -- New consumers and web 2.0 -- Website design -- Search engine marketing
Available: Copies:
135. 
Cover image for DigiMarketing : the essential guide to new media & digital marketing
DigiMarketing : the essential guide to new media & digital marketing
DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
: Consumers in Control Consumer Generated Content -- Consumers taking control the consumer as the "programmer
Available: Copies:
136. 
Cover image for The brand bubble : the looming crisis in brand value and how to avoid it
The brand bubble : the looming crisis in brand value and how to avoid it
The brand bubble : the looming crisis in brand value and how to avoid it
by 
Gerzema, John, 1961-
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html
Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm
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Publication Date 
2008
Excerpt: 
's--have an insatiable appetite for creativity and change. These brands offer consumers a palpable sense of
Available: Copies:
138. 
Cover image for Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
139. 
Cover image for Packaging makeovers : graphic redesign for market change
Packaging makeovers : graphic redesign for market change
by 
King-Gordon, Stacey.
Table of contents http://catdir.loc.gov/catdir/toc/ecip051/2004022280.html
Format: 
Books
Publication Date 
2007
Excerpt: 
well as for the messages sent by cleverly designed packaging. Whereas a budget-minded consumer might be
Available: Copies:
141. 
Cover image for International marketing
International marketing
International marketing
by 
Cateora, Philip R.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
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Publication Date 
2007
Excerpt: 
Organization -- Products and Services for Consumers -- Products and Consumers for Businesses I-- nternational
Available: Copies:
143. 
Cover image for Sport marketing
Sport marketing
Sport marketing
by 
Mullin, Bernard James.
Table of contents http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2007
Excerpt: 
consumers -- Perspectives in sport consumer behavior -- Data-based marketing and the role of research in
Available: Copies:
144. 
Cover image for Explorations of marketing in society
Explorations of marketing in society
Explorations of marketing in society
by 
Gundlach, Gregory T. (Gregory Thomas)
Table of contents http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior.
Available: Copies:
147. 
Cover image for On becoming a consumer : development of consumer behavior patterns in childhood
On becoming a consumer : development of consumer behavior patterns in childhood
On becoming a consumer : development of consumer behavior patterns in childhood
by 
McNeal, James U.
Publisher description http://www.loc.gov/catdir/enhancements/fy0703/2006038018-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038018.html
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Publication Date 
2007
Excerpt: 
On becoming a consumer : development of consumer behavior patterns in childhood / McNeal, James U.
Available: Copies:
148. 
Cover image for Herd how to change mass behaviour by harnessing our true nature
Herd how to change mass behaviour by harnessing our true nature
Herd how to change mass behaviour by harnessing our true nature
by 
Earls, Mark.
Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006027031.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior.
Available: Copies:
149. 
Cover image for Karma queens, geek gods, and innerpreneurs
Karma queens, geek gods, and innerpreneurs
Karma queens, geek gods, and innerpreneurs
by 
Rentel, Ron.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html
Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006033801.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0710/2006033801-d.html
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Books
Publication Date 
2007
Excerpt: 
Consumers.
Available: Copies:
150. 
Cover image for Consumer culture : history, theory and politics
Consumer culture : history, theory and politics
Consumer culture : history, theory and politics
by 
Sassatelli, Roberta.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer culture : history, theory and politics / Sassatelli, Roberta.
Available: Copies:
151. 
Cover image for Consumer culture theory
Consumer culture theory
Consumer culture theory
by 
Conference on Consumer Culture Theory (2006 : Notre Dame University)
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer culture theory / Conference on Consumer Culture Theory (2006 : Notre Dame University)
Available: Copies:
153. 
Cover image for Living brands
Living brands
Living brands
by 
Nadeau, Raymond.
Table of contents only http://www.loc.gov/catdir/toc/ecip0615/2006018778.html
Format: 
Books
Publication Date 
2007
Excerpt: 
consumers, options, and interests. It's the intelligent way to respond to consumers' realities - and the
Available: Copies:
154. 
Cover image for Introducing environment
Introducing environment
Introducing environment
by 
Peasgood, Alice.
Table of contents only http://www.loc.gov/catdir/toc/fy0715/2007390304.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2007390304-b.html
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Publication Date 
2007
Excerpt: 
issues - as consumers, voters and citizens - we need to be able to understand what lies behind the news
Available: Copies:
155. 
Cover image for Information communication technologies and emerging business strategies
Information communication technologies and emerging business strategies
Information communication technologies and emerging business strategies
by 
Graaf, Shenja Van Der, 1976-
Table of contents http://www.loc.gov/catdir/toc/ecip0611/2006010100.html
Format: 
Books
Publication Date 
2007
Excerpt: 
corporations are seeking innovative ways to (re)engage with their consumers in the digital era"--Provided by
Available: Copies:
156. 
Cover image for Cross-cultural buyer behavior
Cross-cultural buyer behavior
Cross-cultural buyer behavior
by 
Taylor, Charles R., 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior -- Cross-cultural studies.
Available: Copies:
157. 
Cover image for Profitable marketing communications : a guide to marketing return on investment
Profitable marketing communications : a guide to marketing return on investment
Profitable marketing communications : a guide to marketing return on investment
by 
Young, Antony, 1964-
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006039729.html
Format: 
Books
Publication Date 
2007
Excerpt: 
consumers, target customers -- Manage your communications portfolio -- Differentiate any way you can
Available: Copies:
158. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
159. 
Cover image for Preattentive processing of web advertising
Preattentive processing of web advertising
Preattentive processing of web advertising
by 
Yoo, Chan Yun.
Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018343.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior.
Available: Copies:
160. 
Cover image for Consumer culture and postmodernism
Consumer culture and postmodernism
Consumer culture and postmodernism
by 
Featherstone, Mike.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer culture and postmodernism / Featherstone, Mike.
Available: Copies:
161. 
Cover image for Advertising in modern and postmodern times
Advertising in modern and postmodern times
by 
Odih, Pamela.
Publisher description http://www.loc.gov/catdir/enhancements/fy0704/2006929904-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0704/2006929904-t.html
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Books
Publication Date 
2007
Excerpt: 
. Filling a critical gap in the literature, it examines the forms of consumer subjectivity resulting from
Available: Copies:
162. 
Cover image for The satisfied customer : winners and losers in the battle for buyer preference
The satisfied customer : winners and losers in the battle for buyer preference
by 
Fornell, Claes.
Table of contents only http://www.loc.gov/catdir/toc/ecip0720/2007024932.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumers' preferences.
Available: Copies:
163. 
Cover image for Getting rich first : life in a changing China
Getting rich first : life in a changing China
Getting rich first : life in a changing China
by 
Hewitt, Duncan.
Format: 
Books
Publication Date 
2007
Excerpt: 
revolution -- Floating people -- The land they left behind -- Consumers and citizens -- Culture shock
Available: Copies:
164. 
Cover image for Economics for business.
Economics for business.
Economics for business.
by 
Begg, David.
Format: 
Books
Publication Date 
2007
Excerpt: 
Part I:Economics for business Part II: Understanding markets Chapter 2: Consumers in the market
Available: Copies:
165. 
Cover image for Enterprise case studies 2 technology & innovation
Enterprise case studies 2 technology & innovation
Enterprise case studies 2 technology & innovation
by 
TV Choice Productions.
Format: 
Books
Publication Date 
2007
Excerpt: 
a technology-based business. It examines an online eyewear business that sells directly to consumers
Available: Copies:
166. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
Available: Copies:
167. 
Cover image for The long tail : how endless choice is creating unlimited demand
The long tail : how endless choice is creating unlimited demand
The long tail : how endless choice is creating unlimited demand
by 
Anderson, Chris, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
transformed by the Internet and the near infinite choice it offers consumers, so traditional business models
Available: Copies:
168. 
Cover image for Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
Con$umed : how markets corrupt children, infantilize adults, and swallow citizens whole
by 
Barber, Benjamin R., 1939-
Table of contents http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior -- United States.
Available: Copies:
169. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
Available: Copies:
171. 
Cover image for Visual grammar
Visual grammar
by 
Leborg, Christian.
ebrary http://site.ebrary.com/id/10180690
Table of contents http://catdir.loc.gov/catdir/toc/ecip064/2005034807.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0738/2005034807-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0722/2005034807-d.html
Cover http://swbplus.bsz-bw.de/bsz258905239cov.htm
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Books
Publication Date 
2006 2004
Excerpt: 
productive dialogue between producers and consumers of visual communication is impossible. Visual Grammar can
Available: Copies:
173. 
Cover image for The lovemarks effect : winning in the consumer revolution
The lovemarks effect : winning in the consumer revolution
The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
The lovemarks effect : winning in the consumer revolution / Roberts, Kevin, 1949-
Available: Copies:
174. 
Cover image for Lightning in a bottle : the proven system to create new ideas and products that work
Lightning in a bottle : the proven system to create new ideas and products that work
Lightning in a bottle : the proven system to create new ideas and products that work
by 
Minter, David D.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0618/2006024096.html
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Bedrock: it's more than Fred & Wilma's hometown -- What interviews with thousands of consumers taught us
Available: Copies:
176. 
Cover image for Advertising campaign strategy : a guide to marketing communication plans
Advertising campaign strategy : a guide to marketing communication plans
Advertising campaign strategy : a guide to marketing communication plans
by 
Parente, Donald.
Table of contents http://www.loc.gov/catdir/toc/fy0605/2005931612.html
Format: 
Books
Publication Date 
2006
Excerpt: 
part one : understanding clients and consumers -- Ch. 3. The research foundation, part two : market
Available: Copies:
177. 
Cover image for Customer intelligence : from data to dialogue
Customer intelligence : from data to dialogue
Customer intelligence : from data to dialogue
by 
Kelly, Sean, 1960-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers -- Research -- Data processing.
Available: Copies:
178. 
Cover image for Amaze your customers! : creative tips on winning & keeping your customers
Amaze your customers! : creative tips on winning & keeping your customers
Amaze your customers! : creative tips on winning & keeping your customers
by 
Zanetti, Daniel.
Table of contents http://www.loc.gov/catdir/toc/ecip062/2005030518.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer satisfaction.
Available: Copies:
179. 
Cover image for Media/impact an introduction to mass media
Media/impact an introduction to mass media
Media/impact an introduction to mass media
by 
Biagi, Shirley.
Format: 
Books
Publication Date 
2006
Excerpt: 
the message: Advertising, motivating consumers; Public relations, promoting ideas -- Changing messages
Available: Copies:
180. 
Cover image for Packaging girlhood : rescuing our daughters from marketers' schemes
Packaging girlhood : rescuing our daughters from marketers' schemes
Packaging girlhood : rescuing our daughters from marketers' schemes
by 
Lamb, Sharon.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0659/2006002304-b.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Child consumers -- United States.
Available: Copies:
181. 
Cover image for Emotion and reason in consumer behavior
Emotion and reason in consumer behavior
Emotion and reason in consumer behavior
by 
Chaudhuri, Arjun.
Format: 
Books
Publication Date 
2006
Excerpt: 
Emotion and reason in consumer behavior / Chaudhuri, Arjun.
Available: Copies:
182. 
Cover image for Flock and flow : predicting and managing change in a dynamic marketplace
Flock and flow : predicting and managing change in a dynamic marketplace
Flock and flow : predicting and managing change in a dynamic marketplace
by 
McCracken, Grant David, 1951-
Table of contents http://www.loc.gov/catdir/toc/ecip068/2006005243.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers' preferences -- Forecasting.
Available: Copies:
183. 
Cover image for Market opportunity analysis : text and cases
Market opportunity analysis : text and cases
Market opportunity analysis : text and cases
by 
Stevens, Robert E., 1942-
Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
184. 
Cover image for Lifestyle market segmentation
Lifestyle market segmentation
by 
Cahill, Dennis J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers' preferences.
Available: Copies:
185. 
Cover image for Tourism consumption and representation : narratives of place and self
Tourism consumption and representation : narratives of place and self
by 
Meethan, Kevin.
Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006015906.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0723/2006015906-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
186. 
Cover image for Billions : selling to the new Chinese consumer
Billions : selling to the new Chinese consumer
Billions : selling to the new Chinese consumer
by 
Doctoroff, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
Billions : selling to the new Chinese consumer / Doctoroff, Tom.
Available: Copies:
187. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Wright, Ray, 1942-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behaviour / Wright, Ray, 1942-
Available: Copies:
188. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behaviour / Evans, Martin (Martin J.)
Available: Copies:
189. 
Cover image for Research in consumer behavior. Vol. 10
Research in consumer behavior. Vol. 10
Research in consumer behavior. Vol. 10
by 
Belk, Russell W.
Format: 
Books
Publication Date 
2006
Excerpt: 
Research in consumer behavior. Vol. 10 / Belk, Russell W.
Available: Copies:
190. 
Cover image for Rethinking public relations : PR propaganda and democracy
Rethinking public relations : PR propaganda and democracy
Rethinking public relations : PR propaganda and democracy
by 
Moloney, Kevin, 1943-
Format: 
Books
Publication Date 
2006
Excerpt: 
by PR-wary citizens and consumers." "This exciting new edition challenges the conventional thinking
Available: Copies:
192. 
Cover image for The unmanageable consumer
The unmanageable consumer
The unmanageable consumer
by 
Gabriel, Yiannis,, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
The unmanageable consumer / Gabriel, Yiannis,, 1952-
Available: Copies:
193. 
Cover image for Treasure hunt : inside the mind of the new consumer
Treasure hunt : inside the mind of the new consumer
by 
Silverstein, Michael J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Treasure hunt : inside the mind of the new consumer / Silverstein, Michael J.
Available: Copies:
194. 
Cover image for Marketing and multicultural diversity
Marketing and multicultural diversity
Marketing and multicultural diversity
by 
Rao, C. P.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026816.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
195. 
Cover image for Marketing to women : how to increase your share of the world's largest market
Marketing to women : how to increase your share of the world's largest market
by 
Barletta, Marti.
Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005021741.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Women consumers.
Available: Copies:
196. 
Cover image for The solution-centric organization
The solution-centric organization
The solution-centric organization
by 
Eades, Keith M.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0632/2006008289-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2006008289-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0610/2006008289.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer satisfaction.
Available: Copies:
197. 
Cover image for The making of the consumer : knowledge, power and identity in the modern world
The making of the consumer : knowledge, power and identity in the modern world
The making of the consumer : knowledge, power and identity in the modern world
by 
Trentmann, Frank.
Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005021928.html
Format: 
Books
Publication Date 
2006
Excerpt: 
The making of the consumer : knowledge, power and identity in the modern world / Trentmann, Frank.
Available: Copies:
198. 
Cover image for Chinese medicine men : consumer culture in China and Southeast Asia
Chinese medicine men : consumer culture in China and Southeast Asia
Chinese medicine men : consumer culture in China and Southeast Asia
by 
Cochran, Sherman, 1940-
Table of contents only http://www.loc.gov/catdir/toc/fy0613/2005043546.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Chinese medicine men : consumer culture in China and Southeast Asia / Cochran, Sherman, 1940-
Available: Copies:
199. 
Cover image for Creating images and the psychology of marketing communication
Creating images and the psychology of marketing communication
Creating images and the psychology of marketing communication
by 
Kahle, Lynn R.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers' preferences -- Cross-cultural studies.
Available: Copies:
200. 
Cover image for Consuming experience
Consuming experience
by 
Carù, Antonella.
Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006014545-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006014545.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- Social aspects.
Available: Copies:
201. 
Cover image for Handbook of customer satisfaction and loyalty measurement
Handbook of customer satisfaction and loyalty measurement
Handbook of customer satisfaction and loyalty measurement
by 
Hill, Nigel, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer satisfaction -- Evaluation.
Available: Copies:
202. 
Cover image for The affluent consumer : marketing and selling the luxury lifestyle
The affluent consumer : marketing and selling the luxury lifestyle
The affluent consumer : marketing and selling the luxury lifestyle
by 
Michman, Ronald D.
Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006021766.html
Format: 
Books
Publication Date 
2006
Excerpt: 
The affluent consumer : marketing and selling the luxury lifestyle / Michman, Ronald D.
Available: Copies:
203. 
Cover image for Organisations, identities and the self
Organisations, identities and the self
Organisations, identities and the self
by 
Webb, Janette.
View table of contents
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0662/2006045548-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0662/2006045548-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0662/2006045548-t.html
Format: 
Books
Publication Date 
2006
Excerpt: 
. Public service reorganisation, work and consumer citizenship -- 5. Organisations and global divisions of
Available: Copies:
204. 
Cover image for Doctors talking with patients/patients talking doctors : improving communication in medical visits
Doctors talking with patients/patients talking doctors : improving communication in medical visits
Doctors talking with patients/patients talking doctors : improving communication in medical visits
by 
Roter, Debra L.
Format: 
Books
Publication Date 
2006
Excerpt: 
facilitate communication that brings more effective medical care and happier, healthier consumers. The verbal
Available: Copies:
205. 
Cover image for Consumption and everyday life
Consumption and everyday life
Consumption and everyday life
by 
Paterson, Mark.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- Social aspects.
Available: Copies:
206. 
Cover image for Handbook of qualitative research methods in marketing
Handbook of qualitative research methods in marketing
Handbook of qualitative research methods in marketing
by 
Belk, Russell W.
Table of contents only http://www.loc.gov/catdir/toc/ecip068/2006004283.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers -- Research -- Methodology.
Available: Copies:
207. 
Cover image for The working world for young adults. Customer service an attitude not an occupation
The working world for young adults. Customer service an attitude not an occupation
The working world for young adults. Customer service an attitude not an occupation
by 
Dieffenbach, Michael.
Format: 
Video disc
Publication Date 
2006
Excerpt: 
Consumer satisfaction.
Available: Copies:
208. 
Cover image for Cheap : the real cost of the global trend for bargains, discounts & customer choice
Cheap : the real cost of the global trend for bargains, discounts & customer choice
Cheap : the real cost of the global trend for bargains, discounts & customer choice
by 
Bosshart, David.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumers' preferences.
Available: Copies:
210. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Solomon, Michael R
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior Solomon, Michael R
Available: Copies:
211. 
Cover image for Advertising is dead : long live advertising!
Advertising is dead : long live advertising!
Advertising is dead : long live advertising!
by 
Himpe, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
fragmentation and technology give to consumers to tune out the noise. The new buzzwords are guerrilla, stealth
Available: Copies:
212. 
Cover image for The culture code : an ingenious way to understand why people around the world buy and live as they do
The culture code : an ingenious way to understand why people around the world buy and live as they do
by 
Rapaille, Clotaire.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html
Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
213. 
Cover image for Convergence culture : where old and new media collide
Convergence culture : where old and new media collide
by 
Jenkins, Henry, 1958-
Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip069/2006007358.html
Table of contents http://swbplus.bsz-bw.de/bsz256674078inh.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2006
Excerpt: 
fictional world where consumers track down bits of the story across multiple media channels. Jenkins argues
Available: Copies:
214. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behaviour / Cant, M. C. (Michael Colin), 1957-
Available: Copies:
215. 
Cover image for The rebel sell : how the counterculture became consumer culture
The rebel sell : how the counterculture became consumer culture
by 
Heath, Joseph, 1967-
Table of contents http://www.gbv.de/dms/bowker/toc/9781841126555.pdf
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
The rebel sell : how the counterculture became consumer culture / Heath, Joseph, 1967-
Available: Copies:
216. 
Cover image for Consumer behavior
Consumer behavior
by 
Blackwell, Roger D.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior / Blackwell, Roger D.
Available: Copies:
217. 
Cover image for Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
by 
James, Christopher.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
Consumer generated media : blogging and its effect on advertising and consumer behaviour in South
Available: Copies:
218. 
Cover image for The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation
The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation
The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation
by 
Seedat, Nisaa.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
The effects of perceived country-of-origin of fashion brands on the consumer purchase decision
Available: Copies:
219. 
Cover image for Framed minds : a study of consumer agency in new media space
Framed minds : a study of consumer agency in new media space
Framed minds : a study of consumer agency in new media space
by 
Minott, Cherie-Leigh.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
Framed minds : a study of consumer agency in new media space / Minott, Cherie-Leigh.
Available: Copies:
220. 
Cover image for The Century of the self. Episode 1, Happiness machines
The Century of the self. Episode 1, Happiness machines
The Century of the self. Episode 1, Happiness machines
by 
Curtis, Adam.
Format: 
Video disc
Publication Date 
2006
Excerpt: 
Consumers -- Psychology.
Available: Copies:
221. 
Cover image for The National Credit Act explained
The National Credit Act explained
The National Credit Act explained
by 
Otto, J. M. (Johannes Marthinus), 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer protection -- Law and legislation -- South Africa.
Available: Copies:
223. 
Cover image for Category killers : the retail revolution and its impact on consumer culture
Category killers : the retail revolution and its impact on consumer culture
Category killers : the retail revolution and its impact on consumer culture
by 
Spector, Robert, 1947-
Format: 
Books
Publication Date 
2005
Excerpt: 
Category killers : the retail revolution and its impact on consumer culture / Spector, Robert, 1947-
Available: Copies:
224. 
Cover image for Brand hijack : marketing without marketing
Brand hijack : marketing without marketing
Brand hijack : marketing without marketing
by 
Wipperfürth, Alex.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior.
Available: Copies:
225. 
Cover image for The consistent consumer : predicting future behavior through lasting values
The consistent consumer : predicting future behavior through lasting values
by 
Beller, Ken.
Table of contents http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
The consistent consumer : predicting future behavior through lasting values / Beller, Ken.
Available: Copies:
226. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Table of contents http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
New Age consumers -- United States.
Available: Copies:
227. 
Cover image for The visionary package : using packaging to build effective brands
The visionary package : using packaging to build effective brands
by 
Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Section 2. The consumer mindset. 4. Package design and the consumer : The silent mind bender ; It
Available: Copies:
229. 
Cover image for An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
by 
Jones, Samantha.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
An investigation into the effectiveness of the Proudly South African brand in relation to consumer
Available: Copies:
230. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behaviour / Schiffman, Leon G.
Available: Copies:
231. 
Cover image for Cultural change and the market revolution in America, 1789-1860
Cultural change and the market revolution in America, 1789-1860
Cultural change and the market revolution in America, 1789-1860
by 
Martin, Scott C., 1959-
Table of contents http://www.loc.gov/catdir/toc/fy052/2004010459.html
Format: 
Books
Publication Date 
2005
Excerpt: 
-- The "sharper" image : Yankee peddlers, Southern consumers, and the market revolution / Joseph T
Available: Copies:
232. 
Cover image for Applied public relations : cases in stakeholder management
Applied public relations : cases in stakeholder management
Applied public relations : cases in stakeholder management
by 
Lamb, Larry F.
Format: 
Books
Publication Date 
2005
Excerpt: 
. Stakeholders : employees -- 3. Stakeholders : community -- 4. Stakeholders : consumers -- 5. Stakeholders
Available: Copies:
234. 
Cover image for Executive coaching : a guide for the HR professional
Executive coaching : a guide for the HR professional
Executive coaching : a guide for the HR professional
by 
Valerio, Anna Marie, 1949-
Format: 
Books
Publication Date 
2005
Excerpt: 
clients and savvy consumers of coaching services. Step by step, the book defines what coaching is, who
Available: Copies:
235. 
Cover image for 50 ways to protect your identity and your credit : everything you need to know about identity theft, credit cards, credit repair, and credit reports
50 ways to protect your identity and your credit : everything you need to know about identity theft, credit cards, credit repair, and credit reports
by 
Weisman, Steve.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer credit -- United States -- Handbooks, manuals, etc.
Available: Copies:
237. 
Cover image for Irresistible empire : America's advance through twentieth-century Europe
Irresistible empire : America's advance through twentieth-century Europe
Irresistible empire : America's advance through twentieth-century Europe
by 
De Grazia, Victoria.
Table of contents http://www.loc.gov/catdir/toc/fy053/2004059943.html
Book review (H-Net) http://www.h-net.org/review/hrev-a0e4e2-aa
Book review (H-Net) http://www.h-net.org/review/hrev-a0e7m2-aa
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumers -- Europe -- Attitudes -- History -- 20th century.
Available: Copies:
238. 
Cover image for Ethnic marketing : accepting the challenge of cultural diversity
Ethnic marketing : accepting the challenge of cultural diversity
Ethnic marketing : accepting the challenge of cultural diversity
by 
Pires, Guilherme Dias.
Format: 
Books
Publication Date 
2005
Excerpt: 
Minority consumers.
Available: Copies:
239. 
Cover image for Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2005 2004
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
240. 
Cover image for Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
by 
Peter, J. Paul.
Table of contents http://www.loc.gov/catdir/toc/mh041/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. Peter, J. Paul.
Available: Copies:
241. 
Cover image for Revolutionize your customer experience / Colin Shaw.
Revolutionize your customer experience / Colin Shaw.
Revolutionize your customer experience / Colin Shaw.
by 
Shaw, Colin, 1928-
Contributor biographical information http://www.loc.gov/catdir/bios/hol059/2004056536.html
Publisher description http://www.loc.gov/catdir/description/hol054/2004056536.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004056536.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer satisfaction.
Available: Copies:
242. 
Cover image for Shop 'til you drop : consumer behavior and American culture
Shop 'til you drop : consumer behavior and American culture
Shop 'til you drop : consumer behavior and American culture
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2005
Excerpt: 
Shop 'til you drop : consumer behavior and American culture / Berger, Arthur Asa, 1933-
Available: Copies:
243. 
Cover image for Marketing across cultures
Marketing across cultures
Marketing across cultures
by 
Usunier, Jean-Claude.
Format: 
Books
Publication Date 
2005
Excerpt: 
-cultural consumer behaviour -- 5. Local consumers and the globalization of consumption -- 6. The convergence of
Available: Copies:
244. 
Cover image for Brands laid bare : using market research for evidence-based brand management
Brands laid bare : using market research for evidence-based brand management
Brands laid bare : using market research for evidence-based brand management
by 
Ford, Kevin.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior -- Research.
Available: Copies:
245. 
Cover image for Why women shop : secrets revealed
Why women shop : secrets revealed
Why women shop : secrets revealed
by 
Minahan, Stella.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior.
Available: Copies:
246. 
Cover image for Market-driven thinking : achieving contextual intelligence
Market-driven thinking : achieving contextual intelligence
Market-driven thinking : achieving contextual intelligence
by 
Woodside, Arch G.
Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028555.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
247. 
Cover image for Crime, gender, and consumer culture in nineteenth century England
Crime, gender, and consumer culture in nineteenth century England
Crime, gender, and consumer culture in nineteenth century England
by 
Whitlock, Tammy C., 1967-
Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004016884.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Crime, gender, and consumer culture in nineteenth century England / Whitlock, Tammy C., 1967-
Available: Copies:
248. 
Cover image for The selling of 9/11 : how a national tragedy became a commodity
The selling of 9/11 : how a national tragedy became a commodity
by 
Heller, Dana A. (Dana Alice), 1959-
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior -- United States.
Available: Copies:
249. 
Cover image for Coining for capital : movies, marketing, and the transformation of childhood
Coining for capital : movies, marketing, and the transformation of childhood
Coining for capital : movies, marketing, and the transformation of childhood
by 
Kapur, Jyotsna.
Format: 
Books
Publication Date 
2005
Excerpt: 
Child consumers -- United States.
Available: Copies:
250. 
Cover image for Let them eat cake : marketing luxury to the masses-as well as the classes
Let them eat cake : marketing luxury to the masses-as well as the classes
by 
Danziger, Pamela N.
Format: 
Books
Publication Date 
2005
Excerpt: 
Affluent consumers -- Psychology.
Available: Copies:
251. 
Cover image for Shopping in the Renaissance : consumer cultures in Italy 1400-1600
Shopping in the Renaissance : consumer cultures in Italy 1400-1600
Shopping in the Renaissance : consumer cultures in Italy 1400-1600
by 
Welch, Evelyn S., 1959-
Table of contents http://www.loc.gov/catdir/toc/ecip052/2004024095.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Shopping in the Renaissance : consumer cultures in Italy 1400-1600 / Welch, Evelyn S., 1959-
Available: Copies:
252. 
Cover image for Japan, a modern retail superpower
Japan, a modern retail superpower
Japan, a modern retail superpower
by 
Larke, Roy, 1962-
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0624/2005046344-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0624/2005046344-d.html
Table of contents http://www.loc.gov/catdir/enhancements/fy0624/2005046344-t.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumers -- Japan.
Available: Copies:
253. 
Cover image for Paying with plastic : the digital revolution in buying and borrowing
Paying with plastic : the digital revolution in buying and borrowing
by 
Evans, David S. (David Sparks), 1954-
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer credit -- United States.
Available: Copies:
254. 
Cover image for Global marketing and advertising : understanding cultural paradoxes
Global marketing and advertising : understanding cultural paradoxes
Global marketing and advertising : understanding cultural paradoxes
by 
Mooij, Marieke K. de, 1943-
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior -- Cross-cultural studies.
Available: Copies:
255. 
Cover image for Building great customer experiences
Building great customer experiences
Building great customer experiences
by 
Shaw, Colin, 1958-
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer satisfaction.
Available: Copies:
256. 
Cover image for The future of men
The future of men
The future of men
by 
Salzman, Marian L.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0624/2005045870-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0624/2005045870-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0624/2005045870-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
male consumers." "In this tour, the future of men identifies the many causes for the change to the male
Available: Copies:
257. 
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
by 
Jaffe, Joseph, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
; Experiential marketing ; Long-form content ; Communal marketing ; Consumer-generated content ; Search ; Music
Available: Copies:
258. 
Cover image for Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
2005
Excerpt: 
Participants as Consumers -- Understanding Spectators as Consumers -- Segmentation, Targeting, and Positioning
Available: Copies:
259. 
Cover image for The advertised mind : groundbreaking insights into how our brains respond to advertising
The advertised mind : groundbreaking insights into how our brains respond to advertising
by 
Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782
Format: 
Books
Publication Date 
2005
Excerpt: 
advertisement and predisposing consumers to buy the brand that is being advertised. He also draws on the
Available: Copies:
260. 
Cover image for Kidnapped : how irresponsible marketers are stealing the minds of your children
Kidnapped : how irresponsible marketers are stealing the minds of your children
by 
Acuff, Dan S., 1942-
Table of contents http://catdir.loc.gov/catdir/toc/ecip058/2005003904.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0739/2005003904-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2005003904-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Child consumers -- United States.
Available: Copies:
261. 
Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
by 
Lindström, Martin, 1970-
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
appeal to reach the broadest base of consumers. Lindstrom lists the top twenty brands for the future
Available: Copies:
263. 
Cover image for International marketing
International marketing
International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
management: planning and organization -- Products and services for consumers -- Products and services for
Available: Copies:
264. 
Cover image for Microeconomics
Microeconomics
Microeconomics
by 
Pindyck, Robert S.
Format: 
Books
Publication Date 
2005
Excerpt: 
. 2. Producers, consumers, and competitive markets -- Consumer behavior -- Individual and market
Available: Copies:
265. 
Cover image for The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
by 
Payne, Joanne.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
Consumer behavior -- South Africa -- Durban.
Available: Copies:
266. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Schiffman,Leon G & Kanuk,Leslie Lazar
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behaviour Schiffman,Leon G & Kanuk,Leslie Lazar
Available: Copies:
267. 
Cover image for Lovemarks : the future beyond brands
Lovemarks : the future beyond brands
Lovemarks : the future beyond brands
by 
Roberts, Kevin, 1949-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0411/2003024927.html
Format: 
Books
Publication Date 
2004
Excerpt: 
will create long-term emotional relationships with consumers."--Jacket.
Available: Copies:
269. 
Cover image for The call of the mall
The call of the mall
The call of the mall
by 
Underhill, Paco.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0640/2003064960-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/2003064960-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon053/2003064960.html
Publisher description http://catdir.loc.gov/catdir/description/simon053/2003064960.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumers -- United States -- Attitudes.
Available: Copies:
270. 
Cover image for Street law : practical law for South Africans
Street law : practical law for South Africans
Street law : practical law for South Africans
by 
McQuoid-Mason, David Jan.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer protection -- South Africa.
Available: Copies:
271. 
Cover image for Clued in : how to keep customers coming back again and again
Clued in : how to keep customers coming back again and again
Clued in : how to keep customers coming back again and again
by 
Carbone, Lewis P.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
272. 
Cover image for Consuming kids : the hostile takeover of childhood
Consuming kids : the hostile takeover of childhood
Consuming kids : the hostile takeover of childhood
by 
Linn, Susan E.
Format: 
Books
Publication Date 
2004
Excerpt: 
Child consumers -- United States.
Available: Copies:
273. 
Cover image for The anxieties of affluence : critiques of American consumer culture, 1939-1979
The anxieties of affluence : critiques of American consumer culture, 1939-1979
by 
Horowitz, Daniel, 1938-
Table of contents http://www.loc.gov/catdir/toc/ecip046/2003016300.html
Format: 
Books
Publication Date 
2004
Excerpt: 
The anxieties of affluence : critiques of American consumer culture, 1939-1979 / Horowitz, Daniel
Available: Copies:
274. 
Cover image for Herbs and nutrients for the mind : a guide to natural brain enhancers
Herbs and nutrients for the mind : a guide to natural brain enhancers
Herbs and nutrients for the mind : a guide to natural brain enhancers
by 
Meletis, Chris D.
Book review (E-STREAMS) http://www.e-streams.com/es0806_7/es0867_4185.html
Format: 
Books
Publication Date 
2004
Excerpt: 
for the integration of these "natural medicines" with traditional medical treatments. Consumers are
Available: Copies:
275. 
Cover image for Troubleshooting and repairing consumer electronics
Troubleshooting and repairing consumer electronics
Troubleshooting and repairing consumer electronics
by 
Davidson, Homer L.
Format: 
Books
Publication Date 
2004
Excerpt: 
Davidson, Homer L. Troubleshooting and repairing consumer electronics without a schematic.
Available: Copies:
276. 
Cover image for Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
277. 
Cover image for New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
by 
Beetham, Margaret, 1919-
Format: 
Books
Publication Date 
2004
Excerpt: 
New woman hybridities : feminity, feminism and international consumer culture, 1880-1930 / Beetham
Available: Copies:
279. 
Cover image for Educational research : fundamentals for the consumer
Educational research : fundamentals for the consumer
Educational research : fundamentals for the consumer
by 
McMillan, James H.
Format: 
Books
Publication Date 
2004
Excerpt: 
Educational research : fundamentals for the consumer / McMillan, James H.
Available: Copies:
280. 
Cover image for Consumer insight : how to use data and market research to get closer to your customer
Consumer insight : how to use data and market research to get closer to your customer
Consumer insight : how to use data and market research to get closer to your customer
by 
Stone, Merlin, 1948-
Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004014622.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer insight : how to use data and market research to get closer to your customer / Stone
Available: Copies:
281. 
Cover image for Mass affluence : seven new rules of marketing to today's consumer
Mass affluence : seven new rules of marketing to today's consumer
Mass affluence : seven new rules of marketing to today's consumer
by 
Nunes, Paul, 1963-
Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004002471.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Mass affluence : seven new rules of marketing to today's consumer / Nunes, Paul, 1963-
Available: Copies:
282. 
Cover image for The consumer-- or else! : consumer-centric business paradigms
The consumer-- or else! : consumer-centric business paradigms
The consumer-- or else! : consumer-centric business paradigms
by 
Schuster, Camille Passler, 1950-
Table of contents http://www.loc.gov/catdir/toc/ecip044/2003012040.html
Format: 
Books
Publication Date 
2004
Excerpt: 
The consumer-- or else! : consumer-centric business paradigms / Schuster, Camille Passler, 1950-
Available: Copies:
283. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Hoyer, Wayne D.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior / Hoyer, Wayne D.
Available: Copies:
284. 
Cover image for Consumer behavior : a strategic approach
Consumer behavior : a strategic approach
Consumer behavior : a strategic approach
by 
Assael, Henry.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior : a strategic approach / Assael, Henry.
Available: Copies:
285. 
Cover image for Psychology and consumer culture : the struggle for a good life in a materialistic world
Psychology and consumer culture : the struggle for a good life in a materialistic world
Psychology and consumer culture : the struggle for a good life in a materialistic world
by 
Kasser, Tim.
Format: 
Books
Publication Date 
2004
Excerpt: 
Psychology and consumer culture : the struggle for a good life in a materialistic world / Kasser
Available: Copies:
286. 
Cover image for Consuming religion : Christian faith and practice in a consumer culture
Consuming religion : Christian faith and practice in a consumer culture
Consuming religion : Christian faith and practice in a consumer culture
by 
Miller, Vincent Jude.
Table of contents http://www.loc.gov/catdir/toc/ecip048/2003019542.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Consuming religion : Christian faith and practice in a consumer culture / Miller, Vincent Jude.
Available: Copies:
287. 
Cover image for Consumer behavior : in fashion
Consumer behavior : in fashion
Consumer behavior : in fashion
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior : in fashion / Solomon, Michael R.
Available: Copies:
289. 
Cover image for Consumer behavior
Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
291. 
Cover image for Why people buy things they don't need : understanding and predicting consumer behavior
Why people buy things they don't need : understanding and predicting consumer behavior
by 
Danziger, Pamela N.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Why people buy things they don't need : understanding and predicting consumer behavior / Danziger
Available: Copies:
293. 
Cover image for Call of the mall : how we shop
Call of the mall : how we shop
Call of the mall : how we shop
by 
Underhill, Paco.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumers -- United States -- Attitudes.
Available: Copies:
294. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Inhaltsverzeichnis Consumer behavior
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
Available: Copies:
297. 
Cover image for Democracy and regulation : how the public can govern essential services
Democracy and regulation : how the public can govern essential services
Democracy and regulation : how the public can govern essential services
by 
Palast, Greg.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=3386138
ebrary http://site.ebrary.com/id/10479610
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=329512
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/50694765.html
JSTOR http://www.jstor.org/stable/10.2307/j.ctt18fs62x
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
for domestic consumers ""; ""Much of the electricity debacle was predictable ""; ""The democratic
Available: Copies:
298. 
Cover image for Culinary taste : consumer behaviour in the international restaurant sector
Culinary taste : consumer behaviour in the international restaurant sector
Culinary taste : consumer behaviour in the international restaurant sector
by 
Sloan, Donald.
Format: 
Books
Publication Date 
2003
Excerpt: 
Culinary taste : consumer behaviour in the international restaurant sector / Sloan, Donald.
Available: Copies:
299. 
Cover image for The Economist guide to economic indicators : making sense of economics.
The Economist guide to economic indicators : making sense of economics.
The Economist guide to economic indicators : making sense of economics.
by 
Economist (Firm)
Format: 
Books
Publication Date 
2003
Excerpt: 
-- Population, employment, and unemployment -- Fiscal indicators -- Consumers -- Investment and savings
Available: Copies:
301. 
Cover image for The abandoned generation : democracy beyond the culture of fear
The abandoned generation : democracy beyond the culture of fear
by 
Giroux, Henry A.
Publisher description http://www.loc.gov/catdir/description/hol031/2002035514.html
Table of contents http://www.loc.gov/catdir/toc/hol031/2002035514.html
Format: 
Books
Publication Date 
2003
Excerpt: 
.: Training Students to Be Consumers.
Available: Copies:
302. 
Cover image for Priceless : turning ordinary products into extraordinary experiences
Priceless : turning ordinary products into extraordinary experiences
Priceless : turning ordinary products into extraordinary experiences
by 
LaSalle, Diana, 1949-
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior.
Available: Copies:
303. 
Cover image for The consumption reader
The consumption reader
The consumption reader
by 
Doel, Marcus A.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior.
Available: Copies:
304. 
Cover image for No logo brands, globalization, resistance
No logo brands, globalization, resistance
No logo brands, globalization, resistance
by 
Klein, Naomi, 1970-
Format: 
Video disc
Publication Date 
2003
Excerpt: 
Consumers' preferences.
Available: Copies:
305. 
Cover image for Why we shop : emotional rewards and retail strategies
Why we shop : emotional rewards and retail strategies
Why we shop : emotional rewards and retail strategies
by 
Pooler, Jim.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior.
Available: Copies:
306. 
Cover image for Quality and power in higher education
Quality and power in higher education
by 
Morley, Louise, 1954-
Format: 
Books
Publication Date 
2003
Excerpt: 
implications, occupational stress, commodification and consumer values in higher education, performance, league
Available: Copies:
307. 
Cover image for Customer behaviour : consumer behaviour and beyond
Customer behaviour : consumer behaviour and beyond
by 
Widing, Robert E.
Format: 
Books
Publication Date 
2003
Excerpt: 
Customer behaviour : consumer behaviour and beyond / Widing, Robert E.
Available: Copies:
308. 
Cover image for Advertising and societies : global issues
Advertising and societies : global issues
Advertising and societies : global issues
by 
Frith, Katherine Toland.
Format: 
Books
Publication Date 
2003
Excerpt: 
" -- Children as consumers -- Advertising of controversial products -- Advertising and gender representation
Available: Copies:
309. 
Cover image for New consumer marketing : managing a living demand system
New consumer marketing : managing a living demand system
New consumer marketing : managing a living demand system
by 
Baker, Susan.
Table of contents http://www.loc.gov/catdir/toc/wiley031/2003007455.html
Format: 
Books
Publication Date 
2003
Excerpt: 
New consumer marketing : managing a living demand system / Baker, Susan.
Available: Copies:
310. 
Cover image for Creating powerful brands in consumer, service and industrial markets
Creating powerful brands in consumer, service and industrial markets
Creating powerful brands in consumer, service and industrial markets
by 
De Chernatony, L. (Leslie)
Format: 
Books
Publication Date 
2003
Excerpt: 
Creating powerful brands in consumer, service and industrial markets / De Chernatony, L. (Leslie)
Available: Copies:
311. 
Cover image for Connecting with customers : how to sell, service, and market the travel product
Connecting with customers : how to sell, service, and market the travel product
Connecting with customers : how to sell, service, and market the travel product
by 
Mancini, Marc, 1946-
Format: 
Books
Publication Date 
2003
Excerpt: 
with practical and powerful strategies to satisfy the travel needs to today's consumers. You'll not
Available: Copies:
312. 
Cover image for Performance Research Associates' Delivering knock your socks off service.
Performance Research Associates' Delivering knock your socks off service.
Performance Research Associates' Delivering knock your socks off service.
by 
Zemke, Ron.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer Behavior.
Available: Copies:
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