by
Kotler, Philip, author.
Format:
Books
Publication Date
2017
Excerpt:
customers and communicating customer value and advertising -- Promoting products : public relations and
by
Biagi, Shirley, author.
Format:
Books
Publication Date
2017
Excerpt:
: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations
by
Canavor, Natalie, 1942- author.
Format:
Books
Publication Date
2016
Excerpt:
presentation, video and public relations purposes -- 13. Present yourself : write well to speak well -- 14
by
Kotler, Philip, author.
Format:
Books
Publication Date
2016
Excerpt:
and experiences, and public relations -- Managing digital communications: online, social media, and
by
Hanson, Ralph E., author.
Format:
Books
Publication Date
2016 2015
Excerpt:
; Public relations: interactions, relationships, and the news. -- Part 5: Regulation and control of the
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
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Format:
Books
Publication Date
2015
Excerpt:
, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public
by
Scott, David Meerman, author.
Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
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Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html
Format:
Books
Publication Date
2015
Excerpt:
Public relations.
308.
by
Keegan, Warren J. author.
Format:
Books
Publication Date
2015
Excerpt:
physical distribution -- Global marketing communications decisions i: advertising and public relations
by
Donsbach, Wolfgang, 1949-
Format:
Books
Publication Date
2015
Excerpt:
Public relations.
by
Coates, Ta-Nehisi author.
Cover image 9780812993547.jpg
Format:
Books
Publication Date
2015
Excerpt:
African Americans -- Public opinion.
by
Bainbridge, Jason, author.
Format:
Books
Publication Date
2015
Excerpt:
drum -- Film : the seventh art -- Television : the zoo -- Public relations : spin cycle -- pt. 3. Media
by
Marshall, Greg W.
Format:
Books
Publication Date
2015
Excerpt:
-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2015
Excerpt:
-- Direct marketing -- The internet: digital and social media -- Sales promotion -- Public relations
by
Raadschelders, J. C. N., author.
Format:
Books
Publication Date
2015
Excerpt:
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
by
Friman, H. Richard.
Format:
Books
Publication Date
2015
Excerpt:
The Politics of Leverage in international relations : name, shame, and sanction / Friman, H
by
Koekemoer, Ludi.
Format:
Books
Publication Date
2014
Excerpt:
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
by
Shimp, Terence A.
Format:
Books
Publication Date
2014
Excerpt:
. Public relations, word-of-mouth influence, and sponsorships -- Packaging, point
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and
by
Moeti, Kabelo.
Format:
Books
Publication Date
2014
Excerpt:
Finance, Public -- Law and legislation -- South Africa.
by
Mello, David Mbati.
Format:
Electronic Resources
Publication Date
2014
Excerpt:
Managing human capital in public sector / Mello, David Mbati.
by
Khadiagala, Gilbert M.
Format:
Books
Publication Date
2014
Excerpt:
. Public policy and social practice. Introduction / Roger Southall -- Why does Zimbabwe's school system out
by
Scott, Martin, 1982- author.
Format:
Books
Publication Date
2014
Excerpt:
play a myriad of roles in influencing levels of charitable donations and the public policies of donor
by
Dipio, Dominica, author.
Format:
Books
Publication Date
2014
Excerpt:
; Male victims under patriarchy ; Conclusion -- Positioning the elderly in gender relations. Introduction
by
Thornhill, C.
Format:
Books
Publication Date
2014
Excerpt:
-- Human resources -- Municipal associations and related institutions -- Public relations and information
by
Koekemoer, Ludi.
Format:
Books
Publication Date
2014
Excerpt:
planning -- Chapter 5. Personal selling -- Chapter 6. Public relations and word-of-mouth management
by
Daniels, Dawn, author.
Format:
Books
Publication Date
2014
Excerpt:
of complaint -- Public Relations -- The functions of public relations -- Public relations tools
by
Grewal, Dhruv.
Format:
Books
Publication Date
2014
Excerpt:
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
by
Mourlon-Druol, Emmanuel, editor of compilation.
Format:
Books
Publication Date
2014
Excerpt:
-Druol -- Between political messages and public expectations : G7 summits in French and US public opinions, 1975
by
Levy, Jack S., 1948- editor.
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1408/2014008071-t.html
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Format:
Books
Publication Date
2014
Excerpt:
relations scholars to debate the causes of the war. Organized around several theoretically based questions
by
Scammell, Margaret.
Format:
Books
Publication Date
2014
Excerpt:
Public relations and politics.
by
Brabandere, Eric de.
Format:
Books
Publication Date
2014
Excerpt:
Investment treaty arbitration as public international law procedural aspects and implications /
by
Fleck, Christian, 1954-
Format:
Books
Publication Date
2014
Excerpt:
Knowledge for whom? : public sociology in the making / Fleck, Christian, 1954-
by
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
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Format:
Books
Publication Date
2013
Excerpt:
-- Internal Communications -- Investor Relations -- Government Relations -- Crisis Management -- Conclusion
by
Barker, Rachel, 1958-
Format:
Books
Publication Date
2013
Excerpt:
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
by
Coleman, William D. (William Donald), 1950-
Format:
Books
Publication Date
2013
Excerpt:
relations, economics, sociology, history, anthropology and literary studies. William Coleman is Professor of
by
Gambetti, Rossella.
Format:
Books
Publication Date
2013
Excerpt:
perspective on public relations -- Industry concepts: public relations or communication? --
by
Chatterjee, Deen K., editor of compilation.
Format:
Books
Publication Date
2013
Excerpt:
the lens of important public and political issues of war and peace in the twenty-first century. Their
by
McDonald, Malcolm.
Format:
Books
Publication Date
2013
Excerpt:
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
by
Brown, John author.
Format:
Electronic Resources
Publication Date
2013
Excerpt:
Local government -- Public relations -- Great Britain.
by
Scott, David Meerman author.
Format:
Books
Publication Date
2013
Excerpt:
Public relations.
by
Packard, Ashley.
Format:
Books
Publication Date
2013
Excerpt:
-- Advertising "Sin" Products and Services -- Advertising to Children -- Marketing Intrusions -- Public Relations
by
Edelenbos, Jurian.
Format:
Books
Publication Date
2013
Excerpt:
Public-private sector cooperation.
by
Shone, Anton, author.
Format:
Books
Publication Date
2013
Excerpt:
relations for events -- Risk management and legalities -- Event project management and set up issues -- The
by
Shone, Anton.
Format:
Books
Publication Date
2013
Excerpt:
supplies ; Marketing and public relations for events ; Risk management and legalities ; Event project
by
Shimp, Terence A.
Format:
Books
Publication Date
2013
Excerpt:
other Promotions -- PART 5 OTHER IMC Tools. 21 Public Relations, Word-of-Mouth Influence, and
by
Barker, Rachel, 1958- editor.
Format:
Electronic Resources
Publication Date
2013
Excerpt:
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
by
Lynch, Lorrie, author.
Format:
Books
Publication Date
2013
Excerpt:
-- Design -- Public relations and advertising -- Yearbooks.
348.
by
Diggs-Brown, Barbara.
Format:
Books
Publication Date
2013
Excerpt:
Public relations -- Authorship -- Style manuals.
by
Kotler, Philip, 1931-
Format:
Books
Publication Date
2013
Excerpt:
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
by
Stewart, Daxton R.
Format:
Books
Publication Date
2013
Excerpt:
policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public
by
Guo, Rongxing.
Format:
Books
Publication Date
2013 2012
Excerpt:
; Employment ; Production and ownership ; Public finance ; Banking ; External relations -- Understanding
by
Baskerville, David.
Format:
Books
Publication Date
2013
Excerpt:
deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues
by
Wilson, Clint C., II
Format:
Books
Publication Date
2013
Excerpt:
-so-silent partners -- Public relations : an opportunity to influence the media -- pt. IV Overcoming race and gender
by
Johnston, Jane, 1961-
Format:
Regular print
Publication Date
2013
Excerpt:
Public relations -- Australia.
by
Turow, Joseph.
Format:
Books
Publication Date
2013
Excerpt:
media ; Financing and shaping the media : advertising, public relations, and marketing communications
by
Blumenthal, Daniel S.
Format:
Books
Publication Date
2013
Excerpt:
Public health -- Research -- Methodology.
by
Rogge, Jörg, editor.
Format:
Books
Publication Date
2013
Excerpt:
strategies / Ane Ohrvik -- Making sense of Europe / Anne Eriksen -- How to create political meaning in public
by
Piotrowski, Christine M., 1947-
Format:
Books
Publication Date
2013
Excerpt:
analysis ; Marketing plan -- Promotional basics : Promotion ; Public relations ; Publicity ; Press release
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012
Excerpt:
Relations Functions -- The Process of Public Relations -- Determining and Evaluating Public Attitudes
by
Loubser, M. M.
Format:
Books
Publication Date
2012
Excerpt:
harm -- Interference with contractual relations -- Unlawful competition -- Product liability -- Breach
by
Lyon, Fergus.
Format:
Books
Publication Date
2012
Excerpt:
Public relations -- Research -- Methodology.
by
Allan, Stuart, 1962-
Format:
Books
Publication Date
2012
Excerpt:
Harrison -- 19.Journalism, News Sources and Public Relations / Andrew Williams -- 20.Journalism Ethics as
by
Chabal, Patrick.
Format:
Books
Publication Date
2012
Excerpt:
Western countries -- Foreign public opinion.
by
Reader, Bill, 1970-
Format:
Books
Publication Date
2012
Excerpt:
considerations. Considering community journalism from the perspective of public relations and advertising / Diana
by
Pettinger, Richard.
Format:
Books
Publication Date
2012
Excerpt:
-- Marketing research and development -- Public relations -- Conclusions -- 13.Managing operations and projects
by
Sinclair, John G., 1944-
Format:
Books
Publication Date
2012
Excerpt:
Public relations & advertising (Australia)
by
Hicks, Nancy J.
Format:
Books
Publication Date
2012
Excerpt:
sides now : viewing media through the public relations prism -- Research for health communication -- The
by
Sage Publications.
Format:
Books
Publication Date
2012 2011
Excerpt:
social responsiveness: public affairs and public relations, politics, and philanthropy -- Pt V Measuring
by
Freedman, Des, 1962-
Format:
Books
Publication Date
2012
Excerpt:
Baumann -- 8.Terror, Culture and Anti-Muslim Racism / Milly Williamson -- 9.Pictures and Public Relations
by
Semenik, Richard J.
Format:
Books
Publication Date
2012
Excerpt:
direct marketing and personal selling -- Public relations, influencer marketing, and corporate
by
Dibb, Sally, 1963-
Format:
Books
Publication Date
2012
Excerpt:
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
by
McKercher, B. J. C., 1950-
Format:
Books
Publication Date
2012
Excerpt:
International relations -- Handbooks, manuals, etc.
by
Scudder, Virgil, 1950-
Format:
Books
Publication Date
2012
Excerpt:
Public relations.
by
Lynch, Gordon, 1968-
Format:
Books
Publication Date
2012
Excerpt:
.Popular music, affective space and meaning / Christopher Partridge -- 17.Living relations with visual and
by
Narlikar, Amrita.
Format:
Books
Publication Date
2012
Excerpt:
Oxford handbooks in political science & international relations
by
Rieves, Ralph A.
Format:
Books
Publication Date
2012
Excerpt:
Investor relations for the emerging company / Rieves, Ralph A.
by
Esser, Frank, 1966-
Format:
Books
Publication Date
2012
Excerpt:
Cultures / Wolfgang Donsbach -- 17.Comparing Public Relations / Anna Klyueva -- 18.Comparing Election
by
Riel, C. B. M. van.
Format:
Books
Publication Date
2012
Excerpt:
Corporations -- Public relations.
by
Seitel, Fraser P.
Format:
Books
Publication Date
2012
Excerpt:
Internet in public relations.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012 2011
Excerpt:
-- 13. Direct marketing and communication -- 14. Interactive marketing -- 15. Public relations -- 16
by
Close, Angeline, editor.
Format:
Books
Publication Date
2012
Excerpt:
Public relations & advertising.
by
Hearn, Jonathan author.
Format:
Books
Publication Date
2012
Excerpt:
-- Religion as reflecting the social constitution of power relations -- Relations as a medium of power
383.
by
Larionova, Marina.
Format:
Books
Publication Date
2012
Excerpt:
The European Union in the G8 : promoting consensus and concerted actions for global public goods /
by
Crawford, James.
Format:
Books
Publication Date
2012
Excerpt:
Brownlie's principles of principles of public international law / Crawford, James.
by
Levin, M. (Michiel)
Format:
Books
Publication Date
2012
Excerpt:
-- Dynamics of markets -- Production possibility curves -- The public sector -- Growth, developments and
by
Bickle, Marianne C.
Format:
Books
Publication Date
2011
Excerpt:
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
by
Scott, David Meerman.
Format:
Books
Publication Date
2011
Excerpt:
Public relations.
by
McNair, Brian, 1959-
Format:
Books
Publication Date
2011
Excerpt:
: political public relations -- Pressure-group politics and the oxygen of publicity -- Political communication
by
Black, P. A. (Philip A.)
Format:
Books
Publication Date
2011
Excerpt:
Black, P. A. (Philip A.). Public economics for South African students.
by
Rapaport, Herman, 1947-
Format:
Books
Publication Date
2011
Excerpt:
performance, something not usually covered in similar texts Covers differing theories of the public sphere
by
Delahaye Paine, Katie, 1952-
Format:
Books
Publication Date
2011
Excerpt:
for the job -- How to measure marketing, public relations, and advertising in a social media world
by
Lees-Marshment, Jennifer.
Format:
Books
Publication Date
2011
Excerpt:
Public relations and politics.
by
Warren, John T., 1974-2011.
Format:
Books
Publication Date
2011
Excerpt:
relations : relationships in culture -- Mediated culture(s) -- Communication as a means of social action.
by
Geddes, Andrew, 1965-
Format:
Books
Publication Date
2011
Excerpt:
Sage library of international relations
by
Deuze, Mark.
Format:
Books
Publication Date
2011
Excerpt:
identity in the digital age -- Managing global public relations in the new media environment -- The culture
by
Fearn-Banks, Kathleen.
Format:
Books
Publication Date
2011
Excerpt:
Public relations -- Management -- Case studies.
by
Goodin, Robert E.
Format:
Books
Publication Date
2011
Excerpt:
RELATIONS -- 32.Overview Of International Relations: Between Utopia And Reality / Duncan Snidal -- 33.The
by
Thompson, Teresa L.
Format:
Books
Publication Date
2011
Excerpt:
Physician-Patient Relations -- Review.
by
Gottschalk, Petter, 1950-
Format:
Books
Publication Date
2011
Excerpt:
Corporations -- Public relations.
by
Cornelissen, Joep.
Format:
Books
Publication Date
2011
Excerpt:
communication. Leadership and change communication -- Corporate social responsibility and community relations.
by
Nieuwenhuizen, C. (Cecile)
Format:
Books
Publication Date
2011
Excerpt:
management, purchasing and the supply chain, human resources and public relations.
402.
by
Kleiman, Jessica.
Format:
Books
Publication Date
2011
Excerpt:
Public relations.
by
McDaniel, Carl, Jr., 1941-
Format:
Books
Publication Date
2011
Excerpt:
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
by
Parker, David C. (David Cameron), 1955-
Format:
Electronic Resources
Publication Date
2011
Excerpt:
relations; measures and procedures used by a supervisory authority to rehabilitate, restructure, or resolve
by
Millington, Gareth, 1973-
Format:
Books
Publication Date
2011
Excerpt:
Public spaces -- Social aspects.
by
Spence, Edward H.
Format:
Books
Publication Date
2011
Excerpt:
Public relations & advertising.
by
Eder, Mari K.
Format:
Books
Publication Date
2011
Excerpt:
United States -- Armed Forces -- Public relations.
by
Dezenhall, Eric.
Format:
Books
Publication Date
2011
Excerpt:
Public relations -- United States -- Case studies.
by
Bodin, Örjan, 1969-
Format:
Books
Publication Date
2011
Excerpt:
public satisfaction and agrarian communication networks. Numerous case studies link SNA concepts to the
by
Van der Westhuizen, Ernst.
Format:
Books
Publication Date
2011
Excerpt:
South African human resource management for the public sector / Van der Westhuizen, Ernst.
by
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format:
Books
Publication Date
2010
Excerpt:
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
products : public relations and sales promotion -- Professional sales -- Direct and online marketing
by
Morgan, Nigel.
Format:
Books
Publication Date
2010
Excerpt:
for destination marketing organisations / Adrian Palmer -- A challenge of public relations financial
by
Berridge, Geoff.
Format:
Books
Publication Date
2010
Excerpt:
-- Telecommunications -- PART III: DIPLOMACY WITHOUT DIPLOMATIC RELATIONS -- Introduction to Part III -- Disguised
by
Scotton, James Francis, 1932-
Format:
Books
Publication Date
2010
Excerpt:
party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin
by
Lester, Libby.
Format:
Books
Publication Date
2010
Excerpt:
sources, public relations and protests, and the symbolic and strategic circulation of meanings in the
by
Golan, Guy J.
Format:
Books
Publication Date
2010
Excerpt:
-- Communicating with global publics: building a theoretical framework for international public relations / Paul S
by
Fearn-Banks, Kathleen.
Format:
Books
Publication Date
2010
Excerpt:
Public relations -- Management -- Case studies.
by
Lakin, Nick.
Format:
Books
Publication Date
2010
Excerpt:
Corporations -- Public relations -- Management.
by
Morrison, Alastair M.
Format:
Books
Publication Date
2010
Excerpt:
. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations
by
Shimp, Terence A.
Format:
Books
Publication Date
2010
Excerpt:
-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word
by
Shone, Anton.
Format:
Books
Publication Date
2010
Excerpt:
and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
by
Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Format:
Books
Publication Date
2010
Excerpt:
and media planning -- Public relations and hybrid marketing communications -- Sales and sales
by
Glaser, Daryl.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=021201600&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1402/2011371026-b.html
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Format:
Books
Publication Date
2010
Excerpt:
party management, economic policy, public health intervention, foreign affairs and race relations. If we
by
Ivison, Duncan, 1965-
Format:
Books
Publication Date
2010
Excerpt:
cosmopolitanism / Charles Jones -- Part 3. Alternative perspectives: Intercultural relations at the limits of
by
Gillin, Paul.
Format:
Books
Publication Date
2009
Excerpt:
Customer relations.
by
Davies, Nick, 1953-
Format:
Books
Publication Date
2009 2008
Excerpt:
private life of public relations -- The propaganda puzzle -- The dark arts -- insight in to the Sunday
429.
by
Mamdani, Mahmood, 1946-
Format:
Books
Publication Date
2009
Excerpt:
than a public good. Instead of pitting the public against the private, and the state against the market
by
Blakely, Robin.
Format:
Books
Publication Date
2009
Excerpt:
Public relations.
by
Coombs, W. Timothy.
Format:
Books
Publication Date
2009
Excerpt:
Public relations -- Problems, exercises, etc.
by
Heath, Robert L. (Robert Lawrence), 1941-
Format:
Books
Publication Date
2009
Excerpt:
Public relations.
by
Seib, Philip.
Format:
Books
Publication Date
2009
Excerpt:
United States -- Foreign relations -- Public opinion.
by
Gould, Mark R.
Format:
Books
Publication Date
2009
Excerpt:
Libraries -- Public relations -- Handbooks, manuals, etc.
by
Griffin, Andrew.
Format:
Books
Publication Date
2009 2008
Excerpt:
Corporations -- Public relations.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2009
Excerpt:
Promotion Chapter 17: Public Relations, Publicity, and Corporate Advertising Chapter 18: Personal Selling
by
Kotler, Philip.
Format:
Books
Publication Date
2009
Excerpt:
-- Managing mass communications : advertising, sales promotions, events and experiences, and public relations
by
Clifton, Rita.
Format:
Books
Publication Date
2009
Excerpt:
Allen and John Simmons -- Brand communications / Paul Feldwick -- The public relations perspective on
by
Burney, Elizabeth.
Format:
Books
Publication Date
2009
Excerpt:
Interpersonal relations -- Government policy -- Great Britain.
by
Stielstra, Greg.
Format:
Books
Publication Date
2009
Excerpt:
Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches
by
Cambie, Silvia.
Format:
Books
Publication Date
2009
Excerpt:
Public relations.
by
Nieuwenhuizen, C. (Cecile)
Format:
Books
Publication Date
2008
Excerpt:
-- Marketing management -- Human resource management -- Information management -- Public relations
by
Ouwersloot, Hans.
Format:
Books
Publication Date
2008
Excerpt:
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
by
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html
Format:
Books
Publication Date
2008
Excerpt:
: public relations, sponsorship, and corporate advertising.
by
Black, P. A. (Philip A.)
Publisher description https://www.loc.gov/catdir/enhancements/fy1612/2009470221-d.html
Format:
Books
Publication Date
2008
Excerpt:
Black, P. A. (Philip A.). Public economics for South African students.
by
Gaines-Ross, Leslie.
Publisher description http://www.loc.gov/catdir/enhancements/fy0743/2007038101-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007038101-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007038101-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007038101-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007038101-b.html
Format:
Books
Publication Date
2008
Excerpt:
Corporations -- Public relations.
by
Besteman, Catherine Lowe.
Format:
Books
Publication Date
2008
Excerpt:
Cape Town (South Africa) -- Race relations.
by
Jakobsen, Janet R., 1960-
Table of contents only http://www.loc.gov/catdir/toc/ecip081/2007038606.html
Format:
Electronic Resources
Publication Date
2008
Excerpt:
hauntings / Molly McGarry -- Part III: Public alternatives -- Toward secular diaspora : relocating religion
by
Scherer, Andreas Georg.
Format:
Books
Publication Date
2008
Excerpt:
Corporations -- Public relations.
by
Haas, Peter M.
Format:
Books
Publication Date
2008
Excerpt:
The Library of Essays in International Relations
by
Sevier, Robert A. (Robert Allen), 1955-
Format:
Books
Publication Date
2008
Excerpt:
Universities and colleges -- Public relations -- United States.
by
Gore, Al, 1948-
Format:
Books
Publication Date
2008 2007
Excerpt:
Public relations and politics -- United States.
by
Hilliard, Robert L., 1925-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-d.html
Format:
Books
Publication Date
2008
Excerpt:
Film -- External Professional -- Application : Video -- External Information and Public Relations
by
Bonk, Kathy, 1953-
Format:
Books
Publication Date
2008
Excerpt:
Corporations -- Public relations.
by
Perebinossoff, Philippe.
Publisher description http://www.loc.gov/catdir/enhancements/fy0811/2007043042-d.html
Format:
Books
Publication Date
2008
Excerpt:
media, including public relations, the entertainment industry, and other forms of visual communication
by
Fasick, Adele M.
Format:
Books
Publication Date
2008
Excerpt:
Managing children's services in the public library / Fasick, Adele M.
457.
by
Kamalipour, Yahya R.
Format:
Books
Publication Date
2007
Excerpt:
public relations / Dean Kruckeberg, Marina Vujnovic -- Communication and culture / Christine L. Ogan
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
promotion -- 17. Public relations, publicity, and corporate advertising -- 18. Personal selling -- Part Six
460.
by
Riel, C. B. M. van.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Format:
Books
Publication Date
2007
Excerpt:
Corporations -- Public relations.
by
Krotee, March L.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html
Format:
Books
Publication Date
2007
Excerpt:
Sport Programs in the Public and Private Sector -- Physical Education and Sport Programs in the Public
by
Mullin, Bernard James.
Table of contents http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2007
Excerpt:
-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling
by
Nieuwenhuizen, C. (Cecile)
Format:
Books
Publication Date
2007
Excerpt:
resource function -- The administrative function -- The public relations function.
by
Yopp, Jan Johnson.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005425.html
Format:
Books
Publication Date
2007
Excerpt:
, public relations, and advertising) and illuminates the differences and similarities in writing styles
by
Cole, Catherine M.
Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006019762.html
Format:
Books
Publication Date
2007
Excerpt:
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
by
Stuart, Bonnye E.
Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006034928.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Format:
Books
Publication Date
2007
Excerpt:
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
by
Moeti, Kabelo.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0801/2007327401-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Format:
Books
Publication Date
2007
Excerpt:
Finance, Public -- Law and legislation -- South Africa.
by
Thomsett, Michael C.
Table of contents http://www.loc.gov/catdir/toc/ecip0614/2006017174.html
Format:
Books
Publication Date
2007
Excerpt:
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
by
Boadway, Robin W., 1943-
Format:
Electronic Resources
Publication Date
2007
Excerpt:
Public sector governance and accountability series
by
Lamb, Ted, 1944-
Format:
Books
Publication Date
2007
Excerpt:
Public relations.
by
Du Toit, G. S. (Gawie S.)
Format:
Books
Publication Date
2007
Excerpt:
process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The
by
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format:
Books
Publication Date
2007
Excerpt:
Public relations.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2007
Excerpt:
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
by
Parks, Janet B., 1942-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022693.html
Format:
Books
Publication Date
2007
Excerpt:
Consumer Behavior / Public Relations in the Sport Industry / Finance, Economics, and Budgeting in the Sport
by
Johnston, Jane, 1961-
Format:
Books
Publication Date
2007
Excerpt:
Public relations -- Australia.
by
Beech, John G., 1947-
Format:
Books
Publication Date
2007
Excerpt:
/ Michel Desbordes and Gary Tribou -- Sports public relations / Maria Hopwood -- Pricing sports and sports
by
Wells, William, 1926-
Format:
Books
Publication Date
2006
Excerpt:
, events, and sponsorships -- 17. Public relations -- 18. Special advertising situations -- 19. Evaluation
479.
by
Bull, Benedicte, 1969-
Table of contents http://www.loc.gov/catdir/toc/ecip066/2006001757.html
Format:
Books
Publication Date
2006
Excerpt:
Development issues in global governance : public-private partnerships and market multilateralism /
by
Biagi, Shirley.
Format:
Books
Publication Date
2006
Excerpt:
the message: Advertising, motivating consumers; Public relations, promoting ideas -- Changing messages
by
Packer, Jeremy.
Table of contents http://www.loc.gov/catdir/toc/ecip0515/2005018066.html
Format:
Books
Publication Date
2006
Excerpt:
/ John Durham Peters -- The public and the party period / John Nerone -- A ritual of verification?: the
by
Kavoori, Anandam P.
Table of contents http://www.loc.gov/catdir/toc/ecip0512/2005012635.html
Format:
Books
Publication Date
2006
Excerpt:
Lester Roushanzamir -- Terrorism, public relations and propaganda / by Nancy Snow -- September 11, social
by
Schweitzer, Glenn E., 1930-
Table of contents http://www.loc.gov/catdir/toc/ecip0612/2006012116.html
Format:
Books
Publication Date
2006
Excerpt:
United States -- Foreign relations -- Philosophy.
by
Kolb, Bonita M.
Table of contents only http://www.loc.gov/catdir/toc/ecip0517/2005022585.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005022585-d.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005022585-d.html
Format:
Books
Publication Date
2006
Excerpt:
public relations -- Sales incentives, direct marketing, and website development -- Trade promotion
by
Hagley, Tom.
Format:
Books
Publication Date
2006
Excerpt:
Public relations.
486.
by
Carroll, Brian J. (Brian James), 1970-
Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020712.html
Format:
Books
Publication Date
2006
Excerpt:
-- Public relations and lead generation -- Event marketing -- Lead generation on the Web -- Lead generation
by
Moran, Emilio F.
Table of contents http://www.loc.gov/catdir/toc/ecip0517/2005021020.html
Format:
Books
Publication Date
2006
Excerpt:
People and nature : an introduction to human ecological relations / Moran, Emilio F.
by
Pitelis, Christos.
Format:
Books
Publication Date
2006
Excerpt:
specific public goods / Marco Bellandi -- 5. Knowledge and clusters / Nick Henry and Steven Pinch -- 6. FDI
by
Barton, Barry, 1953-
Publisher description http://www.loc.gov/catdir/enhancements/fy0640/2005035877-d.html
Table of contents http://www.loc.gov/catdir/toc/ecip064/2005035877.html
Table of contents http://www.loc.gov/catdir/toc/ecip064/2005035877.html
Format:
Books
Publication Date
2006
Excerpt:
regulation under labour / Aileen McHarg -- System operation : from self-regulation to public regulation / Ulf
by
Lord, Carnes.
Table of contents only http://www.loc.gov/catdir/toc/fy0704/2006015431.html
Format:
Books
Publication Date
2006
Excerpt:
Public relations and politics -- United States.
by
Weitzer, Ronald John, 1952-
Table of contents only http://www.loc.gov/catdir/toc/ecip066/2006000759.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2006000759-d.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2006000759-d.html
Format:
Books
Publication Date
2006
Excerpt:
Police-community relations -- United States.
by
Hansen, L. D.
Format:
Books
Publication Date
2006
Excerpt:
South Africa -- Race relations -- Religious aspects -- Christianity.
by
Steger, Ulrich.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0703/2006045373-t.html
Format:
Books
Publication Date
2006
Excerpt:
Corporations -- Public relations.
by
Gupta, Dinesh K.
Format:
Books
Publication Date
2006
Excerpt:
Information services -- Public relations.
by
Hobsbawm, Julia.
Format:
Books
Publication Date
2006
Excerpt:
Public relations.
by
Marr, Timothy, 1960-
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2005022675-d.html
Format:
Books
Publication Date
2006
Excerpt:
Islamic countries -- Foreign public opinion, American.
by
Day, Louis A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-d.html
Format:
Books
Publication Date
2006
Excerpt:
principles of American business ; Public Relations Society of America, Code of ethics.
by
Bekink, Bernard.
Format:
Books
Publication Date
2006
Excerpt:
, accountability and public participation -- 20. Municipal development planning -- 21. Basic legal matters relevant
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion
by
Curtis, Adam.
Format:
Video disc
Publication Date
2006
Excerpt:
Public relations -- History -- 20th century.
by
Lamb, Charles W.
Format:
Books
Publication Date
2006 2005
Excerpt:
communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions
by
Todaro, Michael P.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005011342.html
Table of contents http://swbplus.bsz-bw.de/bsz120376784inh.htm
Verlagsinformation http://swbplus.bsz-bw.de/bsz120376784vlg.htm
Table of contents http://swbplus.bsz-bw.de/bsz120376784inh.htm
Verlagsinformation http://swbplus.bsz-bw.de/bsz120376784vlg.htm
Format:
Books
Publication Date
2006
Excerpt:
Importance of the Public and Private Sectors and Civil Society -- Industrial Structure -- Political Structure
by
Napier, H. Albert, 1944-
Format:
Books
Publication Date
2006
Excerpt:
) -- Public relations -- Advertising -- Other promotion tools -- Chapter summary -- Checklist -- Key terms
by
Cox, J. Robert.
Publisher description http://www.loc.gov/catdir/enhancements/fy0657/2005024700-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0518/2005024700.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0734/2005024700-b.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0518/2005024700.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0734/2005024700-b.html
Format:
Books
Publication Date
2006
Excerpt:
Environmental communication and the public sphere / Cox, J. Robert.
by
Lerbinger, Otto.
Format:
Books
Publication Date
2006
Excerpt:
Corporations -- Public relations.
by
Schenck, Barbara Findlay.
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html
Format:
Books
Publication Date
2005
Excerpt:
your market -- 14. Brochures, promotions, trade shows, and more -- 15. Public relations and publicity
by
Nel, François.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005279895-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html
Format:
Books
Publication Date
2005
Excerpt:
write for the media - journalists and public relations professionals alike. It challenges writers to
by
Quinn, Stephen.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0517/2005023212.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005023212-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005023212-d.html
Format:
Books
Publication Date
2005
Excerpt:
advertising / Michael Hanley -- 12. Multimedia public relations / Robert S. Pritchard -- 13. Where do we go
by
Slater, Robert, 1943-2014.
Table of contents http://catdir.loc.gov/catdir/toc/fy053/2004116294.html
Format:
Books
Publication Date
2005
Excerpt:
Public relations -- United States -- Case studies.
by
Christians, Clifford G.
Format:
Books
Publication Date
2005
Excerpt:
, public relations and entertainment. The Seventh Edition features new and updated cases and includes more
by
Raza, Ivo, 1968-
Format:
Books
Publication Date
2005
Excerpt:
brochures and collateral materials, promotions and public relations, Internet marketing, and several key
by
Allan, Stuart, 1962- editor.
Format:
Books
Publication Date
2005
Excerpt:
/ Communication or spin? : source-media relations in science journalism / Risk reporting : why can't they ever get
by
Bakan, Joel.
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon053/2003064242.html
Publisher description http://catdir.loc.gov/catdir/description/simon052/2003064242.html
Publisher description http://catdir.loc.gov/catdir/description/simon052/2003064242.html
Format:
Books
Publication Date
2005
Excerpt:
public relations departments would have us believe it to be.
by
Goldblatt, Joe Jeff, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Format:
Books
Publication Date
2005
Excerpt:
, public relations, promotions, and sponsorship -- Online marketing -- Risk management : legal and
by
Barry, Amanda.
Format:
Books
Publication Date
2005
Excerpt:
Public relations.
by
Bly, Robert W.
Sample text http://catdir.loc.gov/catdir/enhancements/fy1101/2005050345-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-b.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/89038564.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-d.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/89038564.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-b.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/89038564.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0625/2005050345-d.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/89038564.html
Format:
Books
Publication Date
2005
Excerpt:
-- Writing brochures, catalogs, and other sales materials -- Writing public relations materials -- Writing
by
Bailey, Maria T.
Table of contents http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Format:
Books
Publication Date
2005
Excerpt:
public relations -- Connecting with moms through brand experiences -- Moms online and unplugged
by
Usunier, Jean-Claude.
Format:
Books
Publication Date
2005
Excerpt:
public relations -- 16. Intercultural marketing negotiations 1 : people, trust and tasks.
by
Burke, Edmund M.
Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022588.html
Format:
Books
Publication Date
2005
Excerpt:
Corporations -- Public relations.
by
Kamalipour, Yahya R.
Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004013657.html
Format:
Books
Publication Date
2005
Excerpt:
Mass media and public opinion -- United States.
by
Green, Gary P.
Format:
Books
Publication Date
2005
Excerpt:
Amenities and rural development : theory, methods and public policy / Green, Gary P.
by
Scully, Pamela.
Table of contents http://www.loc.gov/catdir/toc/ecip0511/2005010057.html
Format:
Books
Publication Date
2005
Excerpt:
postemancipation Puerto Rico / Ileana Rodríguez-Silva -- Philanthropy, gender, and the production of public life in
by
Haywood, Roger, 1939-
Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009330.html
Format:
Books
Publication Date
2005
Excerpt:
Public relations.
by
Stearns, Peter N.
Format:
Books
Publication Date
2005
Excerpt:
International relations.
by
McAlister, Melani, 1962-
Format:
Books
Publication Date
2005
Excerpt:
Middle East -- Foreign relations -- United States.
by
Heller, Dana A. (Dana Alice), 1959-
Format:
Books
Publication Date
2005
Excerpt:
consumer goods, media and press outlets, commercial advertising, marketers, and corporate public relations
by
Levinson, Jay Conrad.
Format:
Books
Publication Date
2005
Excerpt:
mail -- Day 18. Radio/television/cable TV -- Day 19. Marketing hooks -- Day 20. Public relations -- Day
529.
by
Bernays, Edward L., 1891-1995.
Publisher description http://www.loc.gov/catdir/enhancements/fy0616/2004016015-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0420/2004016015.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0420/2004016015.html
Format:
Books
Publication Date
2005 1928
Excerpt:
of public relations -- V. Business and the public -- VI. Propaganda and political leadership -- VII
by
Boone, Louis E.
Format:
Books
Publication Date
2005
Excerpt:
strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations
by
Yager, Fred, 1946-
Format:
Books
Publication Date
2005
Excerpt:
-- Marketing and public relations -- Advertising and sales -- Management -- pt. 3. Book publishing -- Editorial
by
Ulin, Priscilla R.
Format:
Books
Publication Date
2005
Excerpt:
Qualitative methods in public health : a field guide for applied research / Ulin, Priscilla R.
by
LeVine, Mark, 1966-
Contributor biographical information http://www.loc.gov/catdir/bios/ucal052/2004008779.html
Publisher description http://www.loc.gov/catdir/description/ucal051/2004008779.html
Table of contents http://www.loc.gov/catdir/toc/ecip0417/2004008779.html
Publisher description http://www.loc.gov/catdir/description/ucal051/2004008779.html
Table of contents http://www.loc.gov/catdir/toc/ecip0417/2004008779.html
Format:
Books
Publication Date
2005
Excerpt:
Palestine -- Ethnic relations.
by
Bar-Tal, Daniel.
Table of contents http://www.loc.gov/catdir/toc/cam041/2004043580.html Publisher description http://www.loc.gov/catdir/description/cam041/2004043580.html
Table of contents http://www.loc.gov/catdir/toc/cam041/2004043580.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004043580.html
Table of contents http://www.loc.gov/catdir/toc/cam041/2004043580.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004043580.html
Format:
Books
Publication Date
2005
Excerpt:
Palestinian Arabs -- Public opinion.
by
Hansen, L. D.
Format:
Books
Publication Date
2005
Excerpt:
South Africa -- Race relations -- Religious aspects -- Christianity.
by
Daniels, Timothy P., 1960-
Table of contents http://www.loc.gov/catdir/toc/ecip0417/2004009246.html
Format:
Books
Publication Date
2005
Excerpt:
Malaysian society -- Religious festivals in sacred, public, and private places -- pt. 4. Negotiation and
by
Bothma, Neels.
Format:
Books
Publication Date
2005
Excerpt:
Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public
by
Damster, Greg.
Format:
Books
Publication Date
2005
Excerpt:
KMPL: Public relations
by
Mintzberg, Henry.
Format:
Books
Publication Date
2005
Excerpt:
Joost Elffers -- Planning as public relations / Henry Mintzberg -- Brinkmanship in business / Bruce
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2004
Excerpt:
Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal
by
Masterman, Guy.
Format:
Books
Publication Date
2004
Excerpt:
communications -- Communications toolkit -- Public relations -- Personal media -- Interactive media -- Mass media
by
Arens, William F.
Format:
Books
Publication Date
2004
Excerpt:
relations, sponsorship, and corporate advertising -- Creating advertisements and commercials -- Creative
by
Buruma, Ian.
Format:
Books
Publication Date
2004
Excerpt:
Western countries -- Foreign public opinion.
by
Govoni, Norman A. P.
Table of contents http://www.loc.gov/catdir/toc/ecip042/2003007359.html
Format:
Books
Publication Date
2004
Excerpt:
relations, direct marketing, personal selling, and e-marketing. Growing out of a database of terms compiled
546.
by
Nair, Basskaran.
Format:
Books
Publication Date
2004
Excerpt:
Public relations -- Technological innovations.
by
Blyton, Paul, 1953-
Format:
Books
Publication Date
2004
Excerpt:
The dynamics of employee relations / Blyton, Paul, 1953-
by
Hamburg, David A., 1925-2019.
Publisher description http://www.loc.gov/catdir/enhancements/fy0614/2003009005-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0614/2003009005-t.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0614/2003009005-t.html
Format:
Books
Publication Date
2004
Excerpt:
-- 7. Contact, Intergroup Relations, and Opportunities for Education -- 8. Cooperative Learning -- 9. A
549.
by
El-Tahri, Jihan.
Format:
Video disc
Publication Date
2004
Excerpt:
United States -- Foreign relations.
by
Butler, Judith, 1956-
Format:
Books
Publication Date
2004
Excerpt:
United States -- Foreign relations -- 21st century.
by
Holloway, J. Christopher.
Format:
Books
Publication Date
2004
Excerpt:
tourism -- Direct marketing : theory and practice -- Public relations and its uses in the tourism industry
by
Straubhaar, Joseph D.
Format:
Electronic Resources
Publication Date
2004
Excerpt:
relations venues -- Media impact : cyber crisis, a new public relations worry -- Genres : forms of public
by
Schenkler, Irv.
Format:
Books
Publication Date
2004
Excerpt:
Public relations.
by
Fernandez, Joseph, 1968-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Format:
Books
Publication Date
2004
Excerpt:
Public relations.
by
Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
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Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format:
Books
Publication Date
2003
Excerpt:
-- Consumer-oriented promotions -- Marketing public relations and sponsorship marketing -- Regulatory, ethical
by
Wells, William, 1926-
Format:
Books
Publication Date
2003
Excerpt:
-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail
by
Hargreaves, Ian.
Table of contents http://catdir.loc.gov/catdir/toc/fy038/2002044954.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0613/2002044954-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0613/2002044954-d.html
Format:
Books
Publication Date
2003
Excerpt:
Owns Journalists -- Hacks v. Flaks: Journalism and Public Relations -- Murder is my Meat: The Ethics of
by
Zemke, Ron.
Format:
Books
Publication Date
2003
Excerpt:
Public Relations.
by
Davies, Gary, 1946-
Table of contents http://catdir.loc.gov/catdir/toc/fy0703/2002068326.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1009/2002068326-b.html
Format:
Books
Publication Date
2003
Excerpt:
Corporations -- Public relations.
by
Hahn, Fred E., 1925-
Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2002192267.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html
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Format:
Books
Publication Date
2003
Excerpt:
to Start on the Internet Publicity and Public Relations Media Creativity and Production: Video, CD
by
Coombes, Annie E.
Format:
Books
Publication Date
2003
Excerpt:
History after apartheid : visual culture and public memory in a democratic South Africa / Coombes
562.
by
Clifton, Rita.
Format:
Books
Publication Date
2003
Excerpt:
Feldwick -- 9. The public relations perspective on branding / Deborah Bowker -- 10. Brand protection
by
Parks, Janet B., 1942-
Format:
Books
Publication Date
2003
Excerpt:
functional areas of sport management -- 10 Sport marketing -- 11 Public relations in the sport industry -- 12
by
Yopp, Jan Johnson.
Format:
Books
Publication Date
2003
Excerpt:
. Electronic media -- Public relations writing -- Advertising -- Appendix A. The abused word list -- Appendix B
by
Cody, Steven.
Publisher description http://www.loc.gov/catdir/description/mh031/2002154748.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002154748.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2002154748.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002154748.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2002154748.html
Format:
Books
Publication Date
2003
Excerpt:
Public relations.
by
Ryan, Kevin, 1951-
Format:
Books
Publication Date
2003
Excerpt:
Williams, wizard of ads -- AT&T, Bill Oliver, public relations vice president -- Canon U.S.A, Inc
by
Herwitz, Daniel.
Table of contents http://www.loc.gov/catdir/toc/ecip044/2003010934.html
Format:
Books
Publication Date
2003
Excerpt:
South Africa -- Race relations.
by
Coombes, Annie E.
Table of contents http://catdir.loc.gov/catdir/toc/ecip042/2003007682.html
Format:
Books
Publication Date
2003
Excerpt:
History after apartheid : visual culture and public memory in a democratic South Africa / Coombes
by
Webb, Michael, 1937-
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0722/2002009330-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0731/2002009330-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0731/2002009330-b.html
Format:
Books
Publication Date
2003
Excerpt:
American National Exhibition in Moscow - a triumph of technology and enlightened public relations at the
by
Kotler, Philip.
Format:
Books
Publication Date
2003 2002
Excerpt:
: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion
by
Black, P. A. (Philip A.)
Format:
Books
Publication Date
2003
Excerpt:
Public economics for South African students / Black, P. A. (Philip A.)
by
Rudansky-Kloppers, Sharon.
Format:
Books
Publication Date
2002
Excerpt:
-- 3. Public relations and the marketing communication campaign.
by
Sardar, Ziauddin.
Book review (H-Net) http://www.h-net.org/review/hrev-a0c6x4-aa
Format:
Books
Publication Date
2002
Excerpt:
United States -- Foreign relations -- 2001-
by
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
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Format:
Books
Publication Date
2002
Excerpt:
Promotion and Merchandising -- Personal Selling and Sales Management -- Public Relations and Publicity
by
Leeds, Michael (Michael A.)
Format:
Books
Publication Date
2002
Excerpt:
-- Monopoly and antitrust -- The public finance of sports: the market for sports franchises -- The costs and
576.
by
Brown, Michael, 1948-
Format:
Books
Publication Date
2002
Excerpt:
Public relations -- Handbooks, manuals, etc.
by
Leenders, Michiel R.
Table of contents http://catdir.loc.gov/catdir/toc/mh031/2001045008.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009976362&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Format:
Books
Publication Date
2002
Excerpt:
Measurement -- 14. Global Supply Management -- 15. Public Purchasing -- 16. Capital Goods Acquisition -- 17
by
Ries, Al.
Format:
Books
Publication Date
2002
Excerpt:
Public relations.
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
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Format:
Books
Publication Date
2002
Excerpt:
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
by
Dunne, Timothy, 1965-
Publisher description http://www.loc.gov/catdir/description/hol031/2002019596.html
Table of contents http://www.loc.gov/catdir/toc/hol041/2002019596.html
Table of contents http://www.loc.gov/catdir/toc/hol041/2002019596.html
Format:
Books
Publication Date
2002
Excerpt:
International Law / Who Are the Global Terrorists? / The Public Delegitimation of Terrorism and Coalition
by
Gentle, Robert.
Format:
Books
Publication Date
2002
Excerpt:
Consultants -- Public relations.
by
Levine, Michael, 1954-
Format:
Books
Publication Date
2002
Excerpt:
Corporations -- Public relations.
by
Arens, William F.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
building: public relations, sponsorship, and corporate advertising -- Creating advertisements and
by
Barry, Amanda.
Format:
Books
Publication Date
2002
Excerpt:
Public relations.
by
Baverstock, Alison.
Format:
Books
Publication Date
2002
Excerpt:
Public relations -- Management.
by
Ries, Al.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Format:
Books
Publication Date
2002
Excerpt:
Public relations.
by
Bucy, Erik P., 1963-
Format:
Books
Publication Date
2002
Excerpt:
/ film -- 5. Telecommunications -- 6. Advertising and public relations -- 7. Media concentration
by
Skinner, Chris, 1940-2016.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0615/2003277626-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0615/2003277626-d.html
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Books
Publication Date
2002
Excerpt:
management, personnel management, public relations, and communications will find this a priceless aid for
by
Gobé, Marc.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html
Format:
Books
Publication Date
2001
Excerpt:
Public Relations.
590.
by
Jones, Robert, 1957 July 15-
Format:
Books
Publication Date
2001 2000
Excerpt:
Public relations.
by
Jolly, Adam.
Format:
Books
Publication Date
2001
Excerpt:
Public relations.
592.
by
Appadurai, Arjun, 1949-
Format:
Books
Publication Date
2001
Excerpt:
Public culture (Durham, N.C.)
by
Middleberg, Don.
Format:
Books
Publication Date
2001
Excerpt:
Internet in public relations.
by
Rowson, Pauline.
Format:
Books
Publication Date
2001
Excerpt:
Public relations -- Handbooks, manuals, etc.
by
Taylor, Derek, 1932 August 5-
Format:
Books
Publication Date
2001
Excerpt:
-- 8. Direct mail -- 9. Advertising -- 10. In-house promotion -- 11. Public relations -- 12. Special
by
Black, Caroline, 1956-
Format:
Books
Publication Date
2001
Excerpt:
Public relations -- Handbooks, manuals, etc.
by
Deitel, Harvey M., 1945-
Format:
Books
Publication Date
2001
Excerpt:
Promotions E-Business Advertising Webcasting and Interactive Advertising E-Business Public Relations Customer
by
Lodish, Leonard M.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
and services -- Entrepreneurial pricing decisions -- Public relations and publicity -- Entrepreneurial
by
Mersham, G. M. (Gary Malcolm), 1949-
Format:
Books
Publication Date
2001
Excerpt:
Media old and new -- The print media -- Developments in electronic media -- Public relations in
by
Dickinson, Paul.
Format:
Books
Publication Date
2001
Excerpt:
Small business -- Public relations.
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