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301. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
customers and communicating customer value and advertising -- Promoting products : public relations and
Available: Copies:
302. 
Cover image for Media/impact : an introduction to mass media
by 
Biagi, Shirley, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations
Available: Copies:
by 
Canavor, Natalie, 1942- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
presentation, video and public relations purposes -- 13. Present yourself : write well to speak well -- 14
Available: Copies:
304. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
Available: Copies:
305. 
Cover image for Mass communication : living in a media world
by 
Hanson, Ralph E., author.
Format: 
Books
Publication Date 
2016 2015
Excerpt: 
; Public relations: interactions, relationships, and the news. -- Part 5: Regulation and control of the
Available: Copies:
306. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public
Available: Copies:
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
physical distribution -- Global marketing communications decisions i: advertising and public relations
Available: Copies:
309. 
Cover image for The concise encyclopedia of communication
by 
Donsbach, Wolfgang, 1949-
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations.
Available: Copies:
310. 
Cover image for Between the world and me
by 
Coates, Ta-Nehisi author.
Cover image 9780812993547.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
African Americans -- Public opinion.
Available: Copies:
by 
Bainbridge, Jason, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
drum -- Film : the seventh art -- Television : the zoo -- Public relations : spin cycle -- pt. 3. Media
Available: Copies:
312. 
Cover image for Marketing management
by 
Marshall, Greg W.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Direct marketing -- The internet: digital and social media -- Sales promotion -- Public relations
Available: Copies:
by 
Raadschelders, J. C. N., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
Available: Copies:
by 
Friman, H. Richard.
Format: 
Books
Publication Date 
2015
Excerpt: 
The Politics of Leverage in international relations : name, shame, and sanction / Friman, H
Available: Copies:
316. 
Cover image for Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public relations, word-of-mouth influence, and sponsorships -- Packaging, point
Available: Copies:
318. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and
Available: Copies:
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2014
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
by 
Mello, David Mbati.
Format: 
Electronic Resources
Publication Date 
2014
Excerpt: 
Managing human capital in public sector / Mello, David Mbati.
Available: Copies:
321. 
Cover image for New South African review 4 : a fragile democracy - twenty years on
by 
Khadiagala, Gilbert M.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public policy and social practice. Introduction / Roger Southall -- Why does Zimbabwe's school system out
Available: Copies:
322. 
Cover image for Media and development
by 
Scott, Martin, 1982- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
play a myriad of roles in influencing levels of charitable donations and the public policies of donor
Available: Copies:
by 
Dipio, Dominica, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
; Male victims under patriarchy ; Conclusion -- Positioning the elderly in gender relations. Introduction
Available: Copies:
by 
Thornhill, C.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Human resources -- Municipal associations and related institutions -- Public relations and information
Available: Copies:
325. 
Cover image for Advertising and sales promotion
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
planning -- Chapter 5. Personal selling -- Chapter 6. Public relations and word-of-mouth management
Available: Copies:
326. 
Cover image for Business communication
by 
Daniels, Dawn, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
of complaint -- Public Relations -- The functions of public relations -- Public relations tools
Available: Copies:
327. 
Cover image for Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
328. 
Cover image for International summitry and global governance : the rise of the G7 and the European Council, 1974-1991
by 
Mourlon-Druol, Emmanuel, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
-Druol -- Between political messages and public expectations : G7 summits in French and US public opinions, 1975
Available: Copies:
329. 
Cover image for The outbreak of the First World War : structure, politics, and decision-making
by 
Levy, Jack S., 1948- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
relations scholars to debate the causes of the war. Organized around several theoretically based questions
Available: Copies:
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations and politics.
Available: Copies:
by 
Brabandere, Eric de.
Format: 
Books
Publication Date 
2014
Excerpt: 
Investment treaty arbitration as public international law procedural aspects and implications /
Available: Copies:
332. 
Cover image for Knowledge for whom? : public sociology in the making
by 
Fleck, Christian, 1954-
Format: 
Books
Publication Date 
2014
Excerpt: 
Knowledge for whom? : public sociology in the making / Fleck, Christian, 1954-
Available: Copies:
333. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Internal Communications -- Investor Relations -- Government Relations -- Crisis Management -- Conclusion
Available: Copies:
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
by 
Coleman, William D. (William Donald), 1950-
Format: 
Books
Publication Date 
2013
Excerpt: 
relations, economics, sociology, history, anthropology and literary studies. William Coleman is Professor of
Available: Copies:
336. 
Cover image for Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
perspective on public relations -- Industry concepts: public relations or communication? --
Available: Copies:
by 
Chatterjee, Deen K., editor of compilation.
Format: 
Books
Publication Date 
2013
Excerpt: 
the lens of important public and political issues of war and peace in the twenty-first century. Their
Available: Copies:
338. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
Available: Copies:
by 
Brown, John author.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
Local government -- Public relations -- Great Britain.
Available: Copies:
341. 
Cover image for Digital media law
by 
Packard, Ashley.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Advertising "Sin" Products and Services -- Advertising to Children -- Marketing Intrusions -- Public Relations
Available: Copies:
by 
Edelenbos, Jurian.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public-private sector cooperation.
Available: Copies:
343. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
relations for events -- Risk management and legalities -- Event project management and set up issues -- The
Available: Copies:
344. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton.
Format: 
Books
Publication Date 
2013
Excerpt: 
supplies ; Marketing and public relations for events ; Risk management and legalities ; Event project
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
other Promotions -- PART 5 OTHER IMC Tools. 21 Public Relations, Word-of-Mouth Influence, and
Available: Copies:
by 
Barker, Rachel, 1958- editor.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
by 
Lynch, Lorrie, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Design -- Public relations and advertising -- Yearbooks.
Available: Copies:
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- Authorship -- Style manuals.
Available: Copies:
349. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
Available: Copies:
by 
Stewart, Daxton R.
Format: 
Books
Publication Date 
2013
Excerpt: 
policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public
Available: Copies:
by 
Guo, Rongxing.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
; Employment ; Production and ownership ; Public finance ; Banking ; External relations -- Understanding
Available: Copies:
352. 
Cover image for Music business handbook and career guide
by 
Baskerville, David.
Format: 
Books
Publication Date 
2013
Excerpt: 
deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues
Available: Copies:
353. 
Cover image for Racism, sexism, and the media : multicultural issues into the new communications age
by 
Wilson, Clint C., II
Format: 
Books
Publication Date 
2013
Excerpt: 
-so-silent partners -- Public relations : an opportunity to influence the media -- pt. IV Overcoming race and gender
Available: Copies:
354. 
Cover image for Media relations : issues and strategies
by 
Johnston, Jane, 1961-
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations -- Australia.
Available: Copies:
355. 
Cover image for Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
media ; Financing and shaping the media : advertising, public relations, and marketing communications
Available: Copies:
356. 
Cover image for Community-based participatory health research : issues, methods, and translation to practice
by 
Blumenthal, Daniel S.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public health -- Research -- Methodology.
Available: Copies:
by 
Rogge, Jörg, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategies / Ane Ohrvik -- Making sense of Europe / Anne Eriksen -- How to create political meaning in public
Available: Copies:
358. 
Cover image for Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
analysis ; Marketing plan -- Promotional basics : Promotion ; Public relations ; Publicity ; Press release
Available: Copies:
359. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Relations Functions -- The Process of Public Relations -- Determining and Evaluating Public Attitudes
Available: Copies:
360. 
Cover image for The law of delict in South Africa
by 
Loubser, M. M.
Format: 
Books
Publication Date 
2012
Excerpt: 
harm -- Interference with contractual relations -- Unlawful competition -- Product liability -- Breach
Available: Copies:
361. 
Cover image for Handbook of research methods on trust
by 
Lyon, Fergus.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations -- Research -- Methodology.
Available: Copies:
by 
Allan, Stuart, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Harrison -- 19.Journalism, News Sources and Public Relations / Andrew Williams -- 20.Journalism Ethics as
Available: Copies:
by 
Chabal, Patrick.
Format: 
Books
Publication Date 
2012
Excerpt: 
Western countries -- Foreign public opinion.
Available: Copies:
364. 
Cover image for Foundations of community journalism
by 
Reader, Bill, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
considerations. Considering community journalism from the perspective of public relations and advertising / Diana
Available: Copies:
365. 
Cover image for Management : a concise introduction
by 
Pettinger, Richard.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Marketing research and development -- Public relations -- Conclusions -- 13.Managing operations and projects
Available: Copies:
by 
Sinclair, John G., 1944-
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising (Australia)
Available: Copies:
367. 
Cover image for Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
sides now : viewing media through the public relations prism -- Research for health communication -- The
Available: Copies:
by 
Sage Publications.
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
social responsiveness: public affairs and public relations, politics, and philanthropy -- Pt V Measuring
Available: Copies:
by 
Freedman, Des, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Baumann -- 8.Terror, Culture and Anti-Muslim Racism / Milly Williamson -- 9.Pictures and Public Relations
Available: Copies:
370. 
Cover image for Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
direct marketing and personal selling -- Public relations, influencer marketing, and corporate
Available: Copies:
371. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
Available: Copies:
372. 
Cover image for Routledge handbook of diplomacy and statecraft
by 
McKercher, B. J. C., 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
International relations -- Handbooks, manuals, etc.
Available: Copies:
374. 
Cover image for Religion, media and culture : a reader
by 
Lynch, Gordon, 1968-
Format: 
Books
Publication Date 
2012
Excerpt: 
.Popular music, affective space and meaning / Christopher Partridge -- 17.Living relations with visual and
Available: Copies:
375. 
Cover image for The Oxford handbook on the World Trade Organization
by 
Narlikar, Amrita.
Format: 
Books
Publication Date 
2012
Excerpt: 
Oxford handbooks in political science & international relations
Available: Copies:
by 
Rieves, Ralph A.
Format: 
Books
Publication Date 
2012
Excerpt: 
Investor relations for the emerging company / Rieves, Ralph A.
Available: Copies:
by 
Esser, Frank, 1966-
Format: 
Books
Publication Date 
2012
Excerpt: 
Cultures / Wolfgang Donsbach -- 17.Comparing Public Relations / Anna Klyueva -- 18.Comparing Election
Available: Copies:
by 
Riel, C. B. M. van.
Format: 
Books
Publication Date 
2012
Excerpt: 
Corporations -- Public relations.
Available: Copies:
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet in public relations.
Available: Copies:
380. 
Cover image for Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
-- 13. Direct marketing and communication -- 14. Interactive marketing -- 15. Public relations -- 16
Available: Copies:
381. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising.
Available: Copies:
382. 
Cover image for Theorizing power
by 
Hearn, Jonathan author.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Religion as reflecting the social constitution of power relations -- Relations as a medium of power
Available: Copies:
by 
Larionova, Marina.
Format: 
Books
Publication Date 
2012
Excerpt: 
The European Union in the G8 : promoting consensus and concerted actions for global public goods /
Available: Copies:
by 
Crawford, James.
Format: 
Books
Publication Date 
2012
Excerpt: 
Brownlie's principles of principles of public international law / Crawford, James.
Available: Copies:
by 
Levin, M. (Michiel)
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Dynamics of markets -- Production possibility curves -- The public sector -- Growth, developments and
Available: Copies:
386. 
Cover image for Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
Available: Copies:
by 
McNair, Brian, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
: political public relations -- Pressure-group politics and the oxygen of publicity -- Political communication
Available: Copies:
389. 
Cover image for Public economics
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2011
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
by 
Rapaport, Herman, 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
performance, something not usually covered in similar texts Covers differing theories of the public sphere
Available: Copies:
by 
Delahaye Paine, Katie, 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
for the job -- How to measure marketing, public relations, and advertising in a social media world
Available: Copies:
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations and politics.
Available: Copies:
393. 
Cover image for Communication : a critical/cultural introduction
by 
Warren, John T., 1974-2011.
Format: 
Books
Publication Date 
2011
Excerpt: 
relations : relationships in culture -- Mediated culture(s) -- Communication as a means of social action.
Available: Copies:
394. 
Cover image for International migration
by 
Geddes, Andrew, 1965-
Format: 
Books
Publication Date 
2011
Excerpt: 
Sage library of international relations
Available: Copies:
395. 
Cover image for Managing media work
by 
Deuze, Mark.
Format: 
Books
Publication Date 
2011
Excerpt: 
identity in the digital age -- Managing global public relations in the new media environment -- The culture
Available: Copies:
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
by 
Goodin, Robert E.
Format: 
Books
Publication Date 
2011
Excerpt: 
RELATIONS -- 32.Overview Of International Relations: Between Utopia And Reality / Duncan Snidal -- 33.The
Available: Copies:
398. 
Cover image for The Routledge handbook of health communication
by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Physician-Patient Relations -- Review.
Available: Copies:
by 
Gottschalk, Petter, 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
Corporations -- Public relations.
Available: Copies:
400. 
Cover image for Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication. Leadership and change communication -- Corporate social responsibility and community relations.
Available: Copies:
401. 
Cover image for Business management for entrepreneurs
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2011
Excerpt: 
management, purchasing and the supply chain, human resources and public relations.
Available: Copies:
403. 
Cover image for Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
Available: Copies:
404. 
Cover image for Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
relations; measures and procedures used by a supervisory authority to rehabilitate, restructure, or resolve
Available: Copies:
by 
Millington, Gareth, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public spaces -- Social aspects.
Available: Copies:
406. 
Cover image for Media, markets, and morals
by 
Spence, Edward H.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations & advertising.
Available: Copies:
by 
Eder, Mari K.
Format: 
Books
Publication Date 
2011
Excerpt: 
United States -- Armed Forces -- Public relations.
Available: Copies:
by 
Dezenhall, Eric.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
409. 
Cover image for Social networks and natural resource management : uncovering the social fabric of environmental governance
by 
Bodin, Örjan, 1969-
Format: 
Books
Publication Date 
2011
Excerpt: 
public satisfaction and agrarian communication networks. Numerous case studies link SNA concepts to the
Available: Copies:
410. 
Cover image for South African human resource management for the public sector
by 
Van der Westhuizen, Ernst.
Format: 
Books
Publication Date 
2011
Excerpt: 
South African human resource management for the public sector / Van der Westhuizen, Ernst.
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
products : public relations and sales promotion -- Professional sales -- Direct and online marketing
Available: Copies:
413. 
Cover image for Destination branding : creating the unique destination proposition
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2010
Excerpt: 
for destination marketing organisations / Adrian Palmer -- A challenge of public relations financial
Available: Copies:
by 
Berridge, Geoff.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Telecommunications -- PART III: DIPLOMACY WITHOUT DIPLOMATIC RELATIONS -- Introduction to Part III -- Disguised
Available: Copies:
by 
Scotton, James Francis, 1932-
Format: 
Books
Publication Date 
2010
Excerpt: 
party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin
Available: Copies:
by 
Lester, Libby.
Format: 
Books
Publication Date 
2010
Excerpt: 
sources, public relations and protests, and the symbolic and strategic circulation of meanings in the
Available: Copies:
by 
Golan, Guy J.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Communicating with global publics: building a theoretical framework for international public relations / Paul S
Available: Copies:
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
419. 
Cover image for Corporate community involvement : the definitive guide to maximizing your business' societal engagement
by 
Lakin, Nick.
Format: 
Books
Publication Date 
2010
Excerpt: 
Corporations -- Public relations -- Management.
Available: Copies:
420. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word
Available: Copies:
422. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton.
Format: 
Books
Publication Date 
2010
Excerpt: 
and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event
Available: Copies:
423. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
Available: Copies:
by 
Glaser, Daryl.
Format: 
Books
Publication Date 
2010
Excerpt: 
party management, economic policy, public health intervention, foreign affairs and race relations. If we
Available: Copies:
by 
Ivison, Duncan, 1965-
Format: 
Books
Publication Date 
2010
Excerpt: 
cosmopolitanism / Charles Jones -- Part 3. Alternative perspectives: Intercultural relations at the limits of
Available: Copies:
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer relations.
Available: Copies:
by 
Davies, Nick, 1953-
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
private life of public relations -- The propaganda puzzle -- The dark arts -- insight in to the Sunday
Available: Copies:
by 
Mamdani, Mahmood, 1946-
Format: 
Books
Publication Date 
2009
Excerpt: 
than a public good. Instead of pitting the public against the private, and the state against the market
Available: Copies:
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations -- Problems, exercises, etc.
Available: Copies:
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
by 
Seib, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
United States -- Foreign relations -- Public opinion.
Available: Copies:
by 
Gould, Mark R.
Format: 
Books
Publication Date 
2009
Excerpt: 
Libraries -- Public relations -- Handbooks, manuals, etc.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Promotion Chapter 17: Public Relations, Publicity, and Corporate Advertising Chapter 18: Personal Selling
Available: Copies:
437. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Managing mass communications : advertising, sales promotions, events and experiences, and public relations
Available: Copies:
438. 
Cover image for Brands and branding
by 
Clifton, Rita.
Format: 
Books
Publication Date 
2009
Excerpt: 
Allen and John Simmons -- Brand communications / Paul Feldwick -- The public relations perspective on
Available: Copies:
by 
Burney, Elizabeth.
Format: 
Books
Publication Date 
2009
Excerpt: 
Interpersonal relations -- Government policy -- Great Britain.
Available: Copies:
by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2009
Excerpt: 
Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches
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441. 
Cover image for International communications strategy : developments in cross-cultural communications, PR and social media
by 
Cambie, Silvia.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
442. 
Cover image for Business management : a contemporary approach
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Marketing management -- Human resource management -- Information management -- Public relations
Available: Copies:
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
Available: Copies:
by 
Arens, William F.
Format: 
Books
Publication Date 
2008
Excerpt: 
: public relations, sponsorship, and corporate advertising.
Available: Copies:
445. 
Cover image for Public economics
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2008
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
by 
Besteman, Catherine Lowe.
Format: 
Books
Publication Date 
2008
Excerpt: 
Cape Town (South Africa) -- Race relations.
Available: Copies:
448. 
Cover image for Secularisms
by 
Jakobsen, Janet R., 1960-
Format: 
Electronic Resources
Publication Date 
2008
Excerpt: 
hauntings / Molly McGarry -- Part III: Public alternatives -- Toward secular diaspora : relocating religion
Available: Copies:
by 
Scherer, Andreas Georg.
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
450. 
Cover image for International Environmental Governance.
by 
Haas, Peter M.
Format: 
Books
Publication Date 
2008
Excerpt: 
The Library of Essays in International Relations
Available: Copies:
by 
Sevier, Robert A. (Robert Allen), 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Universities and colleges -- Public relations -- United States.
Available: Copies:
by 
Gore, Al, 1948-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Public relations and politics -- United States.
Available: Copies:
by 
Hilliard, Robert L., 1925-
Format: 
Books
Publication Date 
2008
Excerpt: 
Film -- External Professional -- Application : Video -- External Information and Public Relations
Available: Copies:
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
455. 
Cover image for Real-world media ethics : inside the broadcast and entertainment industries
by 
Perebinossoff, Philippe.
Format: 
Books
Publication Date 
2008
Excerpt: 
media, including public relations, the entertainment industry, and other forms of visual communication
Available: Copies:
456. 
Cover image for Managing children's services in the public library
by 
Fasick, Adele M.
Format: 
Books
Publication Date 
2008
Excerpt: 
Managing children's services in the public library / Fasick, Adele M.
Available: Copies:
by 
Kamalipour, Yahya R.
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations / Dean Kruckeberg, Marina Vujnovic -- Communication and culture / Christine L. Ogan
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
promotion -- 17. Public relations, publicity, and corporate advertising -- 18. Personal selling -- Part Six
Available: Copies:
459. 
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
Available: Copies:
461. 
Cover image for Management of physical education and sport
by 
Krotee, March L.
Format: 
Books
Publication Date 
2007
Excerpt: 
Sport Programs in the Public and Private Sector -- Physical Education and Sport Programs in the Public
Available: Copies:
462. 
Cover image for Sport marketing
by 
Mullin, Bernard James.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling
Available: Copies:
463. 
Cover image for Business management for entrepreneurs
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2007
Excerpt: 
resource function -- The administrative function -- The public relations function.
Available: Copies:
by 
Yopp, Jan Johnson.
Format: 
Books
Publication Date 
2007
Excerpt: 
, public relations, and advertising) and illuminates the differences and similarities in writing styles
Available: Copies:
465. 
Cover image for Africa after gender?
by 
Cole, Catherine M.
Format: 
Books
Publication Date 
2007
Excerpt: 
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
Available: Copies:
by 
Stuart, Bonnye E.
Format: 
Books
Publication Date 
2007
Excerpt: 
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
Available: Copies:
467. 
Cover image for Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2007
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
by 
Thomsett, Michael C.
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
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by 
Boadway, Robin W., 1943-
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Public sector governance and accountability series
Available: Copies:
by 
Lamb, Ted, 1944-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations.
Available: Copies:
471. 
Cover image for Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The
Available: Copies:
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
Available: Copies:
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer Behavior / Public Relations in the Sport Industry / Finance, Economics, and Budgeting in the Sport
Available: Copies:
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations -- Australia.
Available: Copies:
by 
Beech, John G., 1947-
Format: 
Books
Publication Date 
2007
Excerpt: 
/ Michel Desbordes and Gary Tribou -- Sports public relations / Maria Hopwood -- Pricing sports and sports
Available: Copies:
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2006
Excerpt: 
, events, and sponsorships -- 17. Public relations -- 18. Special advertising situations -- 19. Evaluation
Available: Copies:
478. 
by 
Nicol, Bran, 1969-
Format: 
Books
Publication Date 
2006
Excerpt: 
-saturated culture, posing provocative questions about the state of modern society: Have interpersonal relations
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by 
Bull, Benedicte, 1969-
Format: 
Books
Publication Date 
2006
Excerpt: 
Development issues in global governance : public-private partnerships and market multilateralism /
Available: Copies:
480. 
Cover image for Media/impact an introduction to mass media
by 
Biagi, Shirley.
Format: 
Books
Publication Date 
2006
Excerpt: 
the message: Advertising, motivating consumers; Public relations, promoting ideas -- Changing messages
Available: Copies:
by 
Packer, Jeremy.
Format: 
Books
Publication Date 
2006
Excerpt: 
/ John Durham Peters -- The public and the party period / John Nerone -- A ritual of verification?: the
Available: Copies:
by 
Kavoori, Anandam P.
Format: 
Books
Publication Date 
2006
Excerpt: 
Lester Roushanzamir -- Terrorism, public relations and propaganda / by Nancy Snow -- September 11, social
Available: Copies:
by 
Schweitzer, Glenn E., 1930-
Format: 
Books
Publication Date 
2006
Excerpt: 
United States -- Foreign relations -- Philosophy.
Available: Copies:
484. 
Cover image for Tourism Marketing for cities and towns : using branding and events to attract tourism
by 
Kolb, Bonita M.
Format: 
Books
Publication Date 
2006
Excerpt: 
public relations -- Sales incentives, direct marketing, and website development -- Trade promotion
Available: Copies:
by 
Hagley, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations.
Available: Copies:
by 
Carroll, Brian J. (Brian James), 1970-
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Public relations and lead generation -- Event marketing -- Lead generation on the Web -- Lead generation
Available: Copies:
487. 
Cover image for People and nature : an introduction to human ecological relations
by 
Moran, Emilio F.
Format: 
Books
Publication Date 
2006
Excerpt: 
People and nature : an introduction to human ecological relations / Moran, Emilio F.
Available: Copies:
488. 
Cover image for Clusters and globalisation : the development of urban and regional economies
by 
Pitelis, Christos.
Format: 
Books
Publication Date 
2006
Excerpt: 
specific public goods / Marco Bellandi -- 5. Knowledge and clusters / Nick Henry and Steven Pinch -- 6. FDI
Available: Copies:
by 
Barton, Barry, 1953-
Format: 
Books
Publication Date 
2006
Excerpt: 
regulation under labour / Aileen McHarg -- System operation : from self-regulation to public regulation / Ulf
Available: Copies:
by 
Lord, Carnes.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations and politics -- United States.
Available: Copies:
491. 
Cover image for Race and policing in America : conflict and reform
by 
Weitzer, Ronald John, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Police-community relations -- United States.
Available: Copies:
by 
Hansen, L. D.
Format: 
Books
Publication Date 
2006
Excerpt: 
South Africa -- Race relations -- Religious aspects -- Christianity.
Available: Copies:
by 
Steger, Ulrich.
Format: 
Books
Publication Date 
2006
Excerpt: 
Corporations -- Public relations.
Available: Copies:
by 
Gupta, Dinesh K.
Format: 
Books
Publication Date 
2006
Excerpt: 
Information services -- Public relations.
Available: Copies:
495. 
Cover image for Where the truth lies : trust and morality in PR and journalism
by 
Hobsbawm, Julia.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations.
Available: Copies:
by 
Marr, Timothy, 1960-
Format: 
Books
Publication Date 
2006
Excerpt: 
Islamic countries -- Foreign public opinion, American.
Available: Copies:
497. 
Cover image for Ethics in media communications : cases and controversies
by 
Day, Louis A.
Format: 
Books
Publication Date 
2006
Excerpt: 
principles of American business ; Public Relations Society of America, Code of ethics.
Available: Copies:
by 
Bekink, Bernard.
Format: 
Books
Publication Date 
2006
Excerpt: 
, accountability and public participation -- 20. Municipal development planning -- 21. Basic legal matters relevant
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion
Available: Copies:
by 
Curtis, Adam.
Format: 
Video disc
Publication Date 
2006
Excerpt: 
Public relations -- History -- 20th century.
Available: Copies:
502. 
Cover image for Introduction to marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions
Available: Copies:
503. 
Cover image for Economic development
by 
Todaro, Michael P.
Format: 
Books
Publication Date 
2006
Excerpt: 
Importance of the Public and Private Sectors and Civil Society -- Industrial Structure -- Political Structure
Available: Copies:
504. 
Cover image for Creating a winning E-business
by 
Napier, H. Albert, 1944-
Format: 
Books
Publication Date 
2006
Excerpt: 
) -- Public relations -- Advertising -- Other promotion tools -- Chapter summary -- Checklist -- Key terms
Available: Copies:
by 
Cox, J. Robert.
Format: 
Books
Publication Date 
2006
Excerpt: 
Environmental communication and the public sphere / Cox, J. Robert.
Available: Copies:
by 
Lerbinger, Otto.
Format: 
Books
Publication Date 
2006
Excerpt: 
Corporations -- Public relations.
Available: Copies:
by 
Schenck, Barbara Findlay.
Format: 
Books
Publication Date 
2005
Excerpt: 
your market -- 14. Brochures, promotions, trade shows, and more -- 15. Public relations and publicity
Available: Copies:
508. 
Cover image for Writing for the media in southern Africa
by 
Nel, François.
Format: 
Books
Publication Date 
2005
Excerpt: 
write for the media - journalists and public relations professionals alike. It challenges writers to
Available: Copies:
by 
Quinn, Stephen.
Format: 
Books
Publication Date 
2005
Excerpt: 
advertising / Michael Hanley -- 12. Multimedia public relations / Robert S. Pritchard -- 13. Where do we go
Available: Copies:
by 
Slater, Robert, 1943-2014.
Format: 
Books
Publication Date 
2005
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
511. 
Cover image for Media ethics : cases and moral reasoning
by 
Christians, Clifford G.
Format: 
Books
Publication Date 
2005
Excerpt: 
, public relations and entertainment. The Seventh Edition features new and updated cases and includes more
Available: Copies:
by 
Raza, Ivo, 1968-
Format: 
Books
Publication Date 
2005
Excerpt: 
brochures and collateral materials, promotions and public relations, Internet marketing, and several key
Available: Copies:
by 
Allan, Stuart, 1962- editor.
Format: 
Books
Publication Date 
2005
Excerpt: 
/ Communication or spin? : source-media relations in science journalism / Risk reporting : why can't they ever get
Available: Copies:
by 
Bakan, Joel.
Format: 
Books
Publication Date 
2005
Excerpt: 
public relations departments would have us believe it to be.
Available: Copies:
by 
Goldblatt, Joe Jeff, 1952-
Format: 
Books
Publication Date 
2005
Excerpt: 
, public relations, promotions, and sponsorship -- Online marketing -- Risk management : legal and
Available: Copies:
by 
Barry, Amanda.
Format: 
Books
Publication Date 
2005
Excerpt: 
Public relations.
Available: Copies:
by 
Bly, Robert W.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Writing brochures, catalogs, and other sales materials -- Writing public relations materials -- Writing
Available: Copies:
518. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Format: 
Books
Publication Date 
2005
Excerpt: 
public relations -- Connecting with moms through brand experiences -- Moms online and unplugged
Available: Copies:
519. 
Cover image for Marketing across cultures
by 
Usunier, Jean-Claude.
Format: 
Books
Publication Date 
2005
Excerpt: 
public relations -- 16. Intercultural marketing negotiations 1 : people, trust and tasks.
Available: Copies:
by 
Kamalipour, Yahya R.
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media and public opinion -- United States.
Available: Copies:
522. 
Cover image for Amenities and rural development : theory, methods and public policy
by 
Green, Gary P.
Format: 
Books
Publication Date 
2005
Excerpt: 
Amenities and rural development : theory, methods and public policy / Green, Gary P.
Available: Copies:
by 
Scully, Pamela.
Format: 
Books
Publication Date 
2005
Excerpt: 
postemancipation Puerto Rico / Ileana Rodríguez-Silva -- Philanthropy, gender, and the production of public life in
Available: Copies:
525. 
Cover image for Global outrage : the impact of world opinion on contemporary history
by 
Stearns, Peter N.
Format: 
Books
Publication Date 
2005
Excerpt: 
International relations.
Available: Copies:
by 
McAlister, Melani, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Middle East -- Foreign relations -- United States.
Available: Copies:
527. 
Cover image for The selling of 9/11 : how a national tragedy became a commodity
by 
Heller, Dana A. (Dana Alice), 1959-
Format: 
Books
Publication Date 
2005
Excerpt: 
consumer goods, media and press outlets, commercial advertising, marketers, and corporate public relations
Available: Copies:
528. 
Cover image for Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers
by 
Levinson, Jay Conrad.
Format: 
Books
Publication Date 
2005
Excerpt: 
mail -- Day 18. Radio/television/cable TV -- Day 19. Marketing hooks -- Day 20. Public relations -- Day
Available: Copies:
529. 
by 
Bernays, Edward L., 1891-1995.
Format: 
Books
Publication Date 
2005 1928
Excerpt: 
of public relations -- V. Business and the public -- VI. Propaganda and political leadership -- VII
Available: Copies:
530. 
Cover image for Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations
Available: Copies:
531. 
Cover image for Career opportunities in the publishing industry
by 
Yager, Fred, 1946-
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Marketing and public relations -- Advertising and sales -- Management -- pt. 3. Book publishing -- Editorial
Available: Copies:
532. 
Cover image for Qualitative methods in public health : a field guide for applied research
by 
Ulin, Priscilla R.
Format: 
Books
Publication Date 
2005
Excerpt: 
Qualitative methods in public health : a field guide for applied research / Ulin, Priscilla R.
Available: Copies:
533. 
Cover image for Overthrowing geography : Jaffa, Tel Aviv, and the struggle for Palestine, 1880-1948
by 
LeVine, Mark, 1966-
Format: 
Books
Publication Date 
2005
Excerpt: 
Palestine -- Ethnic relations.
Available: Copies:
534. 
Cover image for Stereotypes and prejudice in conflict : representation of Arabs in Israeli Jewish society
by 
Hansen, L. D.
Format: 
Books
Publication Date 
2005
Excerpt: 
South Africa -- Race relations -- Religious aspects -- Christianity.
Available: Copies:
536. 
Cover image for Building cultural nationalism in Malaysia : identity, representation, and citizenship
by 
Daniels, Timothy P., 1960-
Format: 
Books
Publication Date 
2005
Excerpt: 
Malaysian society -- Religious festivals in sacred, public, and private places -- pt. 4. Negotiation and
Available: Copies:
by 
Bothma, Neels.
Format: 
Books
Publication Date 
2005
Excerpt: 
Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public
Available: Copies:
by 
Damster, Greg.
Format: 
Books
Publication Date 
2005
Excerpt: 
KMPL: Public relations
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal
Available: Copies:
by 
Masterman, Guy.
Format: 
Books
Publication Date 
2004
Excerpt: 
communications -- Communications toolkit -- Public relations -- Personal media -- Interactive media -- Mass media
Available: Copies:
by 
Arens, William F.
Format: 
Books
Publication Date 
2004
Excerpt: 
relations, sponsorship, and corporate advertising -- Creating advertisements and commercials -- Creative
Available: Copies:
by 
Buruma, Ian.
Format: 
Books
Publication Date 
2004
Excerpt: 
Western countries -- Foreign public opinion.
Available: Copies:
by 
Govoni, Norman A. P.
Format: 
Books
Publication Date 
2004
Excerpt: 
relations, direct marketing, personal selling, and e-marketing. Growing out of a database of terms compiled
Available: Copies:
by 
Nair, Basskaran.
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations -- Technological innovations.
Available: Copies:
by 
Blyton, Paul, 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
The dynamics of employee relations / Blyton, Paul, 1953-
Available: Copies:
548. 
Cover image for Learning to live together : preventing hatred and violence in child and adolescent development
by 
Hamburg, David A., 1925-2019.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- 7. Contact, Intergroup Relations, and Opportunities for Education -- 8. Cooperative Learning -- 9. A
Available: Copies:
by 
El-Tahri, Jihan.
Format: 
Video disc
Publication Date 
2004
Excerpt: 
United States -- Foreign relations.
Available: Copies:
550. 
Cover image for Precarious life : the powers of mourning and violence
by 
Butler, Judith, 1956-
Format: 
Books
Publication Date 
2004
Excerpt: 
United States -- Foreign relations -- 21st century.
Available: Copies:
by 
Holloway, J. Christopher.
Format: 
Books
Publication Date 
2004
Excerpt: 
tourism -- Direct marketing : theory and practice -- Public relations and its uses in the tourism industry
Available: Copies:
552. 
Cover image for Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
relations venues -- Media impact : cyber crisis, a new public relations worry -- Genres : forms of public
Available: Copies:
by 
Schenkler, Irv.
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations.
Available: Copies:
by 
Fernandez, Joseph, 1968-
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations.
Available: Copies:
556. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail
Available: Copies:
by 
Hargreaves, Ian.
Format: 
Books
Publication Date 
2003
Excerpt: 
Owns Journalists -- Hacks v. Flaks: Journalism and Public Relations -- Murder is my Meat: The Ethics of
Available: Copies:
558. 
Cover image for Performance Research Associates' Delivering knock your socks off service.
by 
Zemke, Ron.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public Relations.
Available: Copies:
561. 
Cover image for History after apartheid : visual culture and public memory in a democratic South Africa
by 
Coombes, Annie E.
Format: 
Books
Publication Date 
2003
Excerpt: 
History after apartheid : visual culture and public memory in a democratic South Africa / Coombes
Available: Copies:
by 
Clifton, Rita.
Format: 
Books
Publication Date 
2003
Excerpt: 
Feldwick -- 9. The public relations perspective on branding / Deborah Bowker -- 10. Brand protection
Available: Copies:
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
functional areas of sport management -- 10 Sport marketing -- 11 Public relations in the sport industry -- 12
Available: Copies:
by 
Yopp, Jan Johnson.
Format: 
Books
Publication Date 
2003
Excerpt: 
. Electronic media -- Public relations writing -- Advertising -- Appendix A. The abused word list -- Appendix B
Available: Copies:
by 
Ryan, Kevin, 1951-
Format: 
Books
Publication Date 
2003
Excerpt: 
Williams, wizard of ads -- AT&T, Bill Oliver, public relations vice president -- Canon U.S.A, Inc
Available: Copies:
567. 
Cover image for Race and reconciliation : essays from the new South Africa
by 
Herwitz, Daniel.
Format: 
Books
Publication Date 
2003
Excerpt: 
South Africa -- Race relations.
Available: Copies:
568. 
Cover image for History after apartheid : visual culture and public memory in a democratic South Africa
by 
Coombes, Annie E.
Format: 
Books
Publication Date 
2003
Excerpt: 
History after apartheid : visual culture and public memory in a democratic South Africa / Coombes
Available: Copies:
569. 
Cover image for George Nelson
by 
Webb, Michael, 1937-
Format: 
Books
Publication Date 
2003
Excerpt: 
American National Exhibition in Moscow - a triumph of technology and enlightened public relations at the
Available: Copies:
570. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion
Available: Copies:
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2003
Excerpt: 
Public economics for South African students / Black, P. A. (Philip A.)
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by 
Rudansky-Kloppers, Sharon.
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Books
Publication Date 
2002
Excerpt: 
-- 3. Public relations and the marketing communication campaign.
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573. 
Cover image for Why do people hate America?
by 
Sardar, Ziauddin.
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Books
Publication Date 
2002
Excerpt: 
United States -- Foreign relations -- 2001-
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by 
Morrison, Alastair M.
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2002
Excerpt: 
Promotion and Merchandising -- Personal Selling and Sales Management -- Public Relations and Publicity
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by 
Leeds, Michael (Michael A.)
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Books
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2002
Excerpt: 
-- Monopoly and antitrust -- The public finance of sports: the market for sports franchises -- The costs and
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by 
Brown, Michael, 1948-
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Books
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2002
Excerpt: 
Public relations -- Handbooks, manuals, etc.
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by 
Leenders, Michiel R.
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Books
Publication Date 
2002
Excerpt: 
Measurement -- 14. Global Supply Management -- 15. Public Purchasing -- 16. Capital Goods Acquisition -- 17
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by 
Ries, Al.
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Books
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2002
Excerpt: 
Public relations.
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by 
Zikmund, William G.
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Books
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2002
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communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
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by 
Dunne, Timothy, 1965-
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Books
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2002
Excerpt: 
International Law / Who Are the Global Terrorists? / The Public Delegitimation of Terrorism and Coalition
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by 
Gentle, Robert.
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Books
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2002
Excerpt: 
Consultants -- Public relations.
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by 
Arens, William F.
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Electronic Resources
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2002
Excerpt: 
building: public relations, sponsorship, and corporate advertising -- Creating advertisements and
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by 
Barry, Amanda.
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Books
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2002
Excerpt: 
Public relations.
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by 
Baverstock, Alison.
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Books
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2002
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Public relations -- Management.
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by 
Bucy, Erik P., 1963-
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Books
Publication Date 
2002
Excerpt: 
/ film -- 5. Telecommunications -- 6. Advertising and public relations -- 7. Media concentration
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588. 
Cover image for Disaster management : a guide to issues management and crisis comunication
by 
Skinner, Chris, 1940-2016.
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Publication Date 
2002
Excerpt: 
management, personnel management, public relations, and communications will find this a priceless aid for
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590. 
by 
Jones, Robert, 1957 July 15-
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Books
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2001 2000
Excerpt: 
Public relations.
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by 
Jolly, Adam.
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Books
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2001
Excerpt: 
Public relations.
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by 
Appadurai, Arjun, 1949-
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Books
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2001
Excerpt: 
Public culture (Durham, N.C.)
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by 
Rowson, Pauline.
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Books
Publication Date 
2001
Excerpt: 
Public relations -- Handbooks, manuals, etc.
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by 
Taylor, Derek, 1932 August 5-
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Books
Publication Date 
2001
Excerpt: 
-- 8. Direct mail -- 9. Advertising -- 10. In-house promotion -- 11. Public relations -- 12. Special
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by 
Black, Caroline, 1956-
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Books
Publication Date 
2001
Excerpt: 
Public relations -- Handbooks, manuals, etc.
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by 
Deitel, Harvey M., 1945-
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Books
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2001
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Promotions E-Business Advertising Webcasting and Interactive Advertising E-Business Public Relations Customer
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by 
Mersham, G. M. (Gary Malcolm), 1949-
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Books
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2001
Excerpt: 
Media old and new -- The print media -- Developments in electronic media -- Public relations in
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by 
Dickinson, Paul.
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Books
Publication Date 
2001
Excerpt: 
Small business -- Public relations.
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