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Trott, Paul.
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Books
Publication Date 
2012
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Innovation management and new product development / Trott, Paul.
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by 
Loch, C. (Christoph)
Format: 
Books
Publication Date 
2008
Excerpt: 
New products -- United States -- Management -- Handbooks, manuals, etc.
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by 
Trott, Paul
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Books
Publication Date 
1998
Excerpt: 
Innovation management and new product development Trott, Paul
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by 
Annacchino, Marc A.
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Books
Publication Date 
2003
Excerpt: 
New product development : from initial idea to product management / Annacchino, Marc A.
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by 
Beverland, Michael, author.
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Books
Publication Date 
2024
Excerpt: 
Brand management : co-creating meaningful brands / Beverland, Michael, author.
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by 
Cant, M. C. (Michael Colin), 1957- editor.
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Books
Publication Date 
2024
Excerpt: 
Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.
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by 
Brown, Abbie, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
development process. 11. Instructional Media Production Management -- 12. Visual Design for Instructional
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Brennan, Ross, 1957-2021, author.
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Books
Publication Date 
2024
Excerpt: 
portfolios and key account management -- Managing product offerings -- Routes to market -- Price-setting in
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by 
Phillips, Diane M., author.
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Books
Publication Date 
2023
Excerpt: 
Marketing strategy & management / Phillips, Diane M., author.
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