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1.

Cover image for Strategic marketing

Strategic marketing

by

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html

Format:

Books

Publication Date

2009

Excerpt:

Marketing -- Management -- Case studies.

Available: Copies:

2.

Cover image for Integrated marketing communications

Integrated marketing communications

by

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

Integrated marketing communications / Ouwersloot, Hans.

Available: Copies:

3.

Cover image for Managing e-commerce in business

Managing e-commerce in business

by

Botha, J. A. R. (Johan Abraham Reinart), 1953-

Format:

Books

Publication Date

2008

Excerpt:

Internet marketing.

Available: Copies:

4.

Cover image for Online marketing : a customer-led approach

Online marketing : a customer-led approach

by

Gay, Richard.

Klappentext
Inhaltsverzeichnis
Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

Internet marketing.

Available: Copies:

5.

Cover image for Integrated organisational communication

Integrated organisational communication

by

Barker, Rachel, 1958-

Format:

Books

Publication Date

2006

Excerpt:

Communication in marketing.

Available: Copies:

6.

Cover image for Strategic marketing

Strategic marketing

by

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html

Format:

Books

Publication Date

2006

Excerpt:

Marketing -- Management -- Case studies.

Available: Copies:

7.

Cover image for Heads in beds : hospitality and tourism marketing

Heads in beds : hospitality and tourism marketing

by

Raza, Ivo, 1968-

Format:

Books

Publication Date

2005

Excerpt:

Heads in beds : hospitality and tourism marketing / Raza, Ivo, 1968-

Available: Copies:

8.

Cover image for Small business marketing for dummies

Small business marketing for dummies

by

Schenck, Barbara Findlay.

Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html

Format:

Books

Publication Date

2005

Excerpt:

Small business marketing for dummies / Schenck, Barbara Findlay.

Available: Copies:

9.

Cover image for E-commerce : a southern Africa perspective

E-commerce : a southern Africa perspective

by

Chipp, Kerry.

Format:

Books

Publication Date

2004

Excerpt:

Internet marketing -- Africa, Southern.

Available: Copies:

10.

Cover image for Managing e-commerce

Managing e-commerce

by

Botha, J. A. R. (Johan Abraham Reinart), 1953-

Format:

Books

Publication Date

2004

Excerpt:

Internet marketing.

Available: Copies:

11.

Cover image for Introduction to marketing

Introduction to marketing

by

Strydom, Johan.

Format:

Books

Publication Date

2004

Excerpt:

Introduction to marketing / Strydom, Johan.

Available: Copies:

12.

Cover image for Marketing for hospitality and tourism

Marketing for hospitality and tourism

by

Kotler, Philip.

Format:

Books

Publication Date

2003 2002

Excerpt:

Marketing for hospitality and tourism / Kotler, Philip.

Available: Copies:

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Author

Botha, J. A. R. (Johan Abraham Reinart), 1953-

(2)

(2)

Cravens, David W.

(2)

Geldenhuys, P. (Pieter)

(2)

(2)

Solomon, Michael R., author.

(2)

Tuten, Tracy L., 1967- author.

(2)

Angelopulo, G. C. (George Charles), 1956-

(1)

Barker, Rachel, 1958-

(1)

Baron, Roger B.

(1)

(1)

Bowen, John (John T.), 1948-

(1)

Brown, Herbert E.

(1)

Brown, Herbert E. Readings & cases in direct marketing.

(1)

Buskirk, Bruce D.

(1)

Cant, M. C. (Michael Colin), 1957-

(1)

Chaffey, Dave, 1963-

(1)

Chaffey, Dave, 1963- author.

(1)

Charlesworth, Alan, 1956-

(1)

(1)

Clarke, Jackie, 1966-

(1)

Duncan, Tom (Thomas R.)

(1)

(1)

Fennis, Bob Michaël, 1968- author.

(1)

Galvin, Eamonn.

(1)

(1)

Gillis, Tamara L.

(1)

International Association of Business Communicators.

(1)

Ismail, Zenobia.

(1)

Kotler, Philip.

(1)

Krishnamurthy, Sandeep, 1967-

(1)

Makens, James C.

(1)

Middleton, Victor T. C.

(1)

Morrison, Alastair M.

(1)

O'Connor, John, 1960-

(1)

Ouwersloot, Hans.

(1)

Pavlik, John V. (John Vernon)

(1)

Pavlik, John V. (John Vernon). New media technology and the information superhighway.

(1)

Perry, James T.

(1)

Quirk eMarketing (Firm)

(1)

Raza, Ivo, 1968-

(1)

Rensburg, Ronél S.

(1)

Richardson, Paul, 1962-

(1)

Saunders, Paula M.

(1)

Schenck, Barbara Findlay.

(1)

Schneider, Gary P., 1952-

(1)

Shimp, Terence A.

(1)

Sissors, Jack Zanville, 1919-

(1)

Smith, P. R. (Paul Russell), 1957- author.

(1)

Stokes, Rob (eMarketing specialist)

(1)

Stroebe, Wolfgang, author.

(1)

Strydom, J. W. (Johan Wilhelm), 1952- editor.

(1)

Strydom, Johan.

(1)

Young, Antony, 1964-

(1)

Format

(32)

Item Category 1

Material Type

Language

(32)

Library

Shelf Location

Publication Date

Subject

Internet marketing.

(12)

(7)

Electronic commerce.

(4)

Tourism -- Marketing.

(4)

Communication in marketing.

(3)

Hospitality industry -- Marketing.

(3)

Internet advertising.

(3)

Marketing -- Management.

(3)

Advertising media planning.

(2)

(2)

Communicatief handelen.

(2)

Informatietechnologie.

(2)

(2)

Marketing -- Decision making.

(2)

Marketing -- Management -- Case studies.

(2)

(2)

(2)

(2)

Tourisme -- Marketing.

(2)

(2)

Accueil (Tourisme) -- Marketing.

(1)

Administración de mercadeo -- Estudio de casos.

(1)

Administración de mercadeo.

(1)

Administración.

(1)

Advertising -- Psychological aspects.

(1)

Advertising, Direct-mail -- Case studies.

(1)

Africa, Southern.

(1)

Aufsatzsammlung.

(1)

Bars (Drinking establishments)

(1)

(1)

Belanghebbenden.

(1)

Branding (Marketing)

(1)

Business and Economics.

(1)

Business enterprises -- Computer networks.

(1)

Comercio electrónico.

(1)

Communication dans les organisations.

(1)

Communication en gestion.

(1)

Communication en marketing.

(1)

Communication in management.

(1)

Communication in organizations

(1)

Communication in organizations -- United States.

(1)

Communication in organizations Case studies

(1)

Communication in organizations.

(1)

Consumers -- Attitudes.

(1)

Direct marketing -- Case studies.

(1)

Direct marketing.

(1)

(1)

Electronic commerce -- Africa, Southern.

(1)

Electronic commerce -- Case studies.

(1)

Electronic commerce -- Management.

(1)

Electronic data interchange.

(1)

Empresas -- Redes de computadoras.

(1)

Entscheidungsunterstützungssystem.

(1)

Export marketing -- Case studies.

(1)

Food service -- Marketing.

(1)

(1)

(1)

Hospitality industry Marketing

(1)

Informatiesystemen.

(1)

Information technology.

(1)

Informationssystem.

(1)

Informationstechnik.

(1)

Intercambio electrónico de datos.

(1)

Interne Kommunikation

(1)

Interne communicatie.

(1)

Internet marketing -- Africa, Southern.

(1)

Internet marketing -- Case studies.

(1)

(1)

Kommunikatives Handeln.

(1)

Managementinformationssystem.

(1)

(1)

Marketing -- Case studies.

(1)

Marketing -- Gestion.

(1)

Marketing -- Prise de décision.

(1)

Marknadsföring.

(1)

Mass media -- Economic aspects.

(1)

Mass media -- Social aspects.

(1)

Mass media -- Technological innovations.

(1)

Mass media -- United States.

(1)

(1)

Mercadeo -- Toma de decisiones.

(1)

Mercadotecnia por Internet.

(1)

(1)

Online social networks -- Economic aspects.

(1)

Online social networks.

(1)

(1)

Public relations -- South Africa.

(1)

Public relations.

(1)

Sales promotion.

(1)

Servicepolitik.

(1)

Small business marketing.

(1)

Social media -- Economic aspects.

(1)

Sociale aspecten.

(1)

Südafrika (Staat)

(1)

(1)

Tourism Marketing

(1)

(1)

(1)

(1)

Öffentlichkeitsarbeit

(1)

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