by
DuBrin, Andrew J.
Format:
Books
Publication Date
2002
Excerpt:
Motivation -- Goal-Setting Theory -- Reinforcement Theory -- Expectancy Theory of Motivation -- Equity Theory
by
Du Plessis, D. F.
Format:
Books
Publication Date
2000
Excerpt:
nature of advertising ; The relevance accessibility model of advertising ; The functions and power of
by
Bal, Mieke, 1946-
Format:
Books
Publication Date
1997
Excerpt:
Narratology : introduction to the theory of narrative / Bal, Mieke, 1946-
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