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13. 
Cover image for Brand leadership
by 
Aaker, David A.
Format: 
Books
Publication Date 
2009 2000
Excerpt: 
Brand name products -- Management.
Available: Copies:
14. 
Cover image for Marketing research
by 
Aaker, David A.
Format: 
Books
Publication Date 
2007
Excerpt: 
various functions are linked to each other in a way that ensures efficient management of the customer
Available: Copies:
16. 
Cover image for Developing business strategies
by 
Aaker, David A.
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing -- Management.
Available: Copies:
17. 
Cover image for Brand leadership
by 
Aaker, David A.
Format: 
Books
Publication Date 
2000
Excerpt: 
Brand name products -- United States -- Management.
Available: Copies:
18. 
Cover image for Managing brand equity : capitalizing on the value of a brand name
by 
Aaker, David A.
Format: 
Books
Publication Date 
1991
Excerpt: 
Brand name products -- Valuation -- United States -- Management.
Available: Copies:
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