IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
14 Results Found Subscribe to search results
00IIE
Print
13. 
Cover image for Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
Available: Copies:
14. 
Cover image for Marketing in travel and tourism
Marketing in travel and tourism
by 
Middleton, Victor T. C.
MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising
Available: Copies:
Limit Search Results
Access Level
Author
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location