This book surveys psychology's broad range of content with three aims: to illuminate the process of

process -- Surveys and the use of questionnaires -- Sampling -- Statistical analysis I: Descriptive

PPI, the various labour market surveys, the balance of payments and other economic indicators. All the

and the most recent statistics, studies, surveys, and research about entrepreneurship and small

Agreements -- Customer Satisfaction Surveys -- Benchmarking -- Individual Performance Measures -- Individual

-- Collecting primary data: qualitative techniques -- Collecting primary data: surveys, observation and

1. Introduction to engineering surveying -- 2. The South African survey reference system and basic

data -- First steps in action research -- The quantitative research process -- Surveys and the use of

Social surveys.

profile. Market profile. Drawing up the marketing plan. Market research. Surveys. Calculating market share