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Marketing management

Marshall, Greg W.

Format:

Books

Publication Date

2015

Excerpt:

. Develop the value offering -- the product experience -- Part 4. Price and deliver the value offering

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The complete business process handbook : body of knowledge from process modeling to bpm. Volume I

Rosing, Mark von.

Format:

Books

Publication Date

2015

Excerpt:

Strategy to Operation with value driven BPM; how to establish a way of Thinking, Working, Modelling and

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Contemporary management principles

Brevis, Tersia, 1967-

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707010&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

. Organising. Principles of organising -- Value chain and e-business -- pt. V. Leading. Individual behaviour in

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

communication management -- Cyber marketing and digital marketing -- Customer value and retention -- People

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Transport economic theory

Jara-Diaz, Sergio.

View this book online, via DawsonERA, both on- and off-campus
This title is also available in print. Click here.
Inhaltsverzeichnis http://swbplus.bsz-bw.de/bsz267527411inh.htm

Format:

Books

Publication Date

2007

Excerpt:

value of time -- Introduction -- Discrete choices in travel demand -- Time allocution : a framework for

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