Search Results for Advertising -- Research

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29 Results Found

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The fundamentals of creative advertising

Burtenshaw, Ken.

Format:

Books

Publication Date

2011

Excerpt:

The fundamentals of creative advertising / Burtenshaw, Ken.

Available: Copies:

Cover image for The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis

The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis

Minnaar, Ninette.

Format:

Manuscript

Publication Date

2011

Excerpt:

Advertising -- Cosmetics.

Available: Copies:

How to create a portfolio & get hired : a guide for graphic designers and illustrators

Taylor, Fig.

Format:

Books

Publication Date

2010

Excerpt:

; Television and film ; Computer games development ; Greeting cards -- Research and cold-calling. Why research

Available: Copies:

Communication research : techniques, methods and applications

Du Plooy, Gertruida M.

Format:

Books

Publication Date

2009

Excerpt:

Communication research : techniques, methods and applications / Du Plooy, Gertruida M.

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The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html

Format:

Books

Publication Date

2008

Excerpt:

Advertising -- Research.

Available: Copies:

Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

Contemporary advertising / Arens, William F.

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Marketing research : tools & techniques

Bradley, Nigel, 1958-

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007 2006

Excerpt:

Marketing research : tools & techniques / Bradley, Nigel, 1958-

Available: Copies:

Advertising in the news : paid-for content and the South African print media

Hadland, Adrian.

http://www.hsrcpress.co.za
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0837/2008556364-d.html

Format:

Books

Publication Date

2007

Excerpt:

Human Sciences Research Council. Society, Culture and Identity Research Programme.

Available: Copies:

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782

Format:

Books

Publication Date

2005

Excerpt:

Advertising -- Research.

Available: Copies:

10.

Guts! : companies that blow the door off business-as-usual

Freiberg, Kevin, 1958-

Format:

Books

Publication Date

2005

Excerpt:

billion dollars in assets; Roy Spence, Jr., President of GSD&M Advertising, which AdWeek magazine named

Available: Copies:

11.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

Advertising : principles & practice / Wells, William, 1926-

Available: Copies:

12.

Added Value : the alchemy of brand-led growth

Sherrington, Mark.

View this book online, via DawsonERA, both on- and off-campus
Table of contents https://www.loc.gov/catdir/enhancements/fy1609/2003043143-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol052/2003043143.html
Publisher description http://catdir.loc.gov/catdir/description/hol032/2003043143.html

Format:

Books

Publication Date

2003

Excerpt:

propositions: a semiotic alternative to traditional advertising research / Levi-Strauss: a business in denial

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