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13.

Cover image for A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.

A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.

A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.

by

Dawson, Candice Kim.

Format:

Manuscript

Publication Date

2011

Excerpt:

Consumers -- Research -- South Africa.

Available: Copies:

14.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Consumer research.

Available: Copies:

15.

Cover image for Why we buy : the science of shopping

Why we buy : the science of shopping

by

Underhill, Paco.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html

Format:

Books

Publication Date

2009

Excerpt:

Marketing research.

Available: Copies:

16.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Consumers -- Research.

Available: Copies:

17.

Cover image for The Century of the self. Episode 1, Happiness machines

The Century of the self. Episode 1, Happiness machines

by

Curtis, Adam.

Format:

Video disc

Publication Date

2006

Excerpt:

Motivation research (Marketing)

Available: Copies:

18.

Cover image for Consumer behavior

Consumer behavior

by

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior / Blackwell, Roger D.

Available: Copies:

19.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior / Schiffman, Leon G.

Available: Copies:

20.

Cover image for Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands

by

Lindström, Martin, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html

Format:

Books

Publication Date

2004

Excerpt:

Marketing research.

Available: Copies:

21.

Cover image for Why people buy things they don't need : understanding and predicting consumer behavior

Why people buy things they don't need : understanding and predicting consumer behavior

by

Danziger, Pamela N.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html

Format:

Books

Publication Date

2004

Excerpt:

Consumers -- Research.

Available: Copies:

22.

Cover image for The new marketing : building strong marketing strategies in South Africa today

The new marketing : building strong marketing strategies in South Africa today

The new marketing : building strong marketing strategies in South Africa today

by

Burgess, Steven M.

Format:

Books

Publication Date

1998

Excerpt:

Marketing research -- South Africa.

Available: Copies:

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Library: VEGA Durban

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(4)

Kanuk, Leslie Lazar.

(2)

Schiffman, Leon G.

(2)

Wisenblit, Joseph.

(2)

Blackwell, Roger D.

(1)

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(1)

British Broadcasting Corporation.

(1)

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(1)

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(1)

(1)

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(1)

Dawson, Candice Kim.

(1)

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Du Plessis, P. J. (Phillipus Jacobus), 1943-

(1)

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(1)

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Liebenberg, Gia.

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Lindström, Martin, 1970-

(1)

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Naidoo, Marisha.

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Orton, Lesley John

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Ramiah, Nershini.

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Schiffman, Leon G. (DE-588)154336181

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Consumer behavior.

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Marketing research.

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Consumers -- Research.

(4)

Marketing research -- South Africa.

(4)

Motivation research (Marketing)

(4)

Brand Consumer Behaviour -- Research -- South Africa

(2)

Consumer behaviour.

(2)

Consumers -- Research -- South Africa.

(2)

Consumers -- South Africa.

(2)

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Verbraucherverhalten.

(2)

Advertising and children.

(1)

Beauty culture -- South Africa.

(1)

Bernays, Edward L., 1891-1995.

(1)

Brand Cars -- Research

(1)

Brand Luxury Cars -- Research

(1)

Brand consumer behaviour -- Research

(1)

Brand consumer behaviour -- Research -- South Africa

(1)

Brand customer service -- Research

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Brand loyalty -- Research -- Durban, South Africa

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Brand name products.

(1)

Branding (Marketing) -- South Africa.

(1)

Child consumers.

(1)

Consumer behavior -- South Africa.

(1)

Consumer protection -- South Africa.

(1)

Consumer research.

(1)

Consumers -- Psychology.

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Consumers -- South Africa -- Attitudes.

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Consumers' preferences -- South Africa.

(1)

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Consumption (Economics) -- Psychological aspects.

(1)

Cosmetics industry -- South Africa.

(1)

Customer relations.

(1)

Dichter, Ernest, 1907-1991.

(1)

Fashion merchandising -- South Africa.

(1)

Freud, Sigmund, 1856-1939.

(1)

Green marketing.

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Konsumentenverhalten.

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Marketing -- Research.

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Marketing -- Sex differences.

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Marketing -- South Africa.

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Public relations -- History -- 20th century.

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Reality television programs.

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Students as consumers -- South Africa.

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Target marketing.

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Young consumers -- South Africa.

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Young women -- South Africa.

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comportement du consommateur -- recherche scientifique.

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consommateur -- recherche scientifique.

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marketing -- recherche scientifique.

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