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Print
by 
Cunningham, Nicole author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Brand management : A South African Perspective/ Cunningham, Nicole author.
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2. 
Cover image for Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Brand management : co-creating meaningful brands / Beverland, Michael, author.
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3. 
Cover image for Brand activism from purpose to action
by 
Sarkar, Christian, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Brand activism from purpose to action / Sarkar, Christian, author.
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4. 
Cover image for Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Brand management : co-creating meaningful brands / Beverland, Michael, author.
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7. 
Cover image for Brand management : research, theory and practice
by 
Heding, Tilde.
Format: 
Books
Publication Date 
2009
Excerpt: 
Brand management : research, theory and practice / Heding, Tilde.
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8. 
Cover image for Brand hijack : marketing without marketing
by 
Wipperfürth, Alex.
Format: 
Books
Publication Date 
2005
Excerpt: 
Brand hijack : marketing without marketing / Wipperfürth, Alex.
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by 
Withers, Neil Ian.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Leveraging customer service to build brand equity / Withers, Neil Ian.
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10. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
Available: Copies:
by 
Mashori, Letlhogonolo.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
The importance of internal communication within organisations towards building brand identity /
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by 
Gape, Kenaleone.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
An investigation of brand names as product names in the South African context / Gape, Kenaleone.
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