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13. 
Cover image for The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
The psychology of advertising / Fennis, Bob Michaël, 1968- author.
Available: Copies:
14. 
Cover image for The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
The psychology of advertising / Fennis, Bob Michaël, 1968-
Available: Copies:
15. 
Cover image for Game changers : the evolution of advertising
Game changers : the evolution of advertising
by 
Russell, Peter, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
Game changers : the evolution of advertising / Russell, Peter, editor.
Available: Copies:
16. 
Cover image for Advertising and integrated brand promotion
Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
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17. 
Cover image for Advertising and integrated brand promotion
Advertising and integrated brand promotion
Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
Available: Copies:
18. 
Cover image for The fundamentals of creative advertising
The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Format: 
Books
Publication Date 
2011
Excerpt: 
The fundamentals of creative advertising / Burtenshaw, Ken.
Available: Copies:
19. 
Cover image for Advertising creative : strategy, copy, and design
Advertising creative : strategy, copy, and design
Advertising creative : strategy, copy, and design
by 
Altstiel, Tom, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Advertising creative : strategy, copy, and design / Altstiel, Tom, author.
Available: Copies:
20. 
Cover image for ADVERTISING AND INTEGRATED BRAND PROMOTION.
ADVERTISING AND INTEGRATED BRAND PROMOTION.
by 
SCHEINBAUM, ANGELINE CLOSE.
Format: 
Books
Publication Date 
2022
Excerpt: 
ADVERTISING AND INTEGRATED BRAND PROMOTION. SCHEINBAUM, ANGELINE CLOSE.
Available: Copies:
21. 
Cover image for Digital gaming and the advertising landscape
Digital gaming and the advertising landscape
Digital gaming and the advertising landscape
by 
Hera, Teresa de la Verfasser.
Volltext kostenfrei
https://nbn-resolving.org/urn:nbn:de:101:1-2021022513203946833266
https://d-nb.info/1228110131/34
https://www.degruyter.com/books/9789048538676
Format: 
Electronic Resources
Publication Date 
2019
Excerpt: 
Digital gaming and the advertising landscape / Hera, Teresa de la Verfasser.
Available: Copies:
22. 
Cover image for Digital gaming and the advertising landscape
Digital gaming and the advertising landscape
by 
Hera, Teresa de la, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
Digital gaming and the advertising landscape / Hera, Teresa de la, author.
Available: Copies:
23. 
Cover image for Patriotic advertising : illusion or reality?
Patriotic advertising : illusion or reality?
Patriotic advertising : illusion or reality?
by 
Swart, Elsje.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
Patriotic advertising : illusion or reality? / Swart, Elsje.
Available: Copies:
24. 
Cover image for Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
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Independent Institute of Education. Vega School of Brand Leadership.
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Affinity Advertising and Publishing.
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Advertising Media Association of South Africa.
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Kotler, Philip, author.
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Belch, George E. (George Edward), 1951-
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