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13.

Handbook of public relations

Skinner, J. C. (J. Chris)

Format:

Books

Publication Date

2013

Excerpt:

communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and

Available: Copies:

14.

Professional practice for interior designers

Piotrowski, Christine M., 1947-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

Design services -- United States -- Marketing.

Available: Copies:

15.

Hospitality business development

Hassanien, Ahmed.

Format:

Regular print

Publication Date

2010

Excerpt:

-- Summary -- The business idea -- Target market -- People -- Marketing and advertising strategy -- Premises

Available: Copies:

16.

Integrated marketing communication : a contemporary approach

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2010

Excerpt:

Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus

Available: Copies:

17.

Integrated marketing communications in advertising and promotion

Shimp, Terence A.

Format:

Books

Publication Date

2010

Excerpt:

Direct marketing.

Available: Copies:

18.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

Principles of marketing / Kotler, Philip.

Available: Copies:

19.

Selling and sales management

Jobber, David, 1947-

View this book online, via DawsonERA, both on- and off-campus
Inhaltsverzeichnis
This title is also available as an eBook. Click here.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017548946&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

-- Direct marketing -- Internet and IT applications in selling and sales management -- Recruitment and

Available: Copies:

20.

Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

Integrated marketing communications / Ouwersloot, Hans.

Available: Copies:

21.

Principles of marketing

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com

Format:

Books

Publication Date

2006

Excerpt:

Principles of marketing / Kotler, Philip.

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