by
Assael, Henry.
Format:
Books
Publication Date
1998
Excerpt:
Consumer behavior and marketing action / Assael, Henry.
by
Antonides, Gerrit, 1951-
Format:
Books
Publication Date
1998
Excerpt:
Consumer behaviour : a European perspective / Antonides, Gerrit, 1951-
by
Foxall, G. R.
Format:
Books
Publication Date
1998
Excerpt:
Consumer psychology for marketing / Foxall, G. R.
by
Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format:
Books
Publication Date
1998
Excerpt:
an approach to consumer research that is based on simplicity, common sense, and creativity - an
by
Davis, Joel, 1950-
Format:
Books
Publication Date
1997
Excerpt:
Advertising research : theory and practice / Davis, Joel, 1950-
by
Peter, J. Paul.
Format:
Books
Publication Date
1997
Excerpt:
target market -- 2. Marketing decision support systems and marketing research -- 3. Consumer behavior
by
Dupree, James V.
Format:
Books
Publication Date
1997
Excerpt:
Motivation research (Marketing)
by
Evans, Martin (Martin J.)
Format:
Books
Publication Date
1996
Excerpt:
Applied consumer behaviour / Evans, Martin (Martin J.)
by
Lescher, John F.
Format:
Books
Publication Date
1995
Excerpt:
Online market research : cost-effective searching of the Internet and online databases / Lescher
by
Assael, Henry.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html
Format:
Books
Publication Date
1995
Excerpt:
Motivation research (Marketing) -- Examinations, questions, etc.
by
Schoell, William F.
Format:
Books
Publication Date
1995
Excerpt:
: Understanding and Selecting. Ch. 4. Marketing Research. Ch. 5. The Consumer Market and Buying Behavior. Ch. 6
by
Schiffman, Leon G.
Table of contents http://www.gbv.de/dms/bowker/toc/9780136690030.pdf
Format:
Books
Publication Date
1994
Excerpt:
Consumer behavior / Schiffman, Leon G.
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