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Advertising today
by
Berger, Warren.
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2001
Excerpt:
Advertising today / Berger, Warren.
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Belch, George E. (George Edward), 1951-
(5)
Belch, Michael A.
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Hahn, Fred E., 1925-
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Communication in marketing.
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Sales promotion.
(6)
Internet advertising.
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Reclame.
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Art and industry.
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