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13.

Cover image for The soul of the corporation : how to manage the identity of your company

The soul of the corporation : how to manage the identity of your company

by

Bouchikhi, Hamid.

Format:

Books

Publication Date

2008

Excerpt:

Corporate image.

Available: Copies:

14.

Living the brand : how to transform every member of your organization into a brand champion

by

Ind, Nicholas.

Table of contents http://catdir.loc.gov/catdir/toc/fy0802/2007036040.html

Format:

Books

Publication Date

2007

Excerpt:

Corporate image.

Available: Copies:

15.

Logo savvy : top brand-design firms share their naming and identity strategies

by

Chua, Perry.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0619/2006026687.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2006026687-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2006026687-d.html

Format:

Books

Publication Date

2007

Excerpt:

Corporate image -- Catalogs.

Available: Copies:

16.

Cover image for Essentials of corporate communication : implementing practices for effective reputation management

Essentials of corporate communication : implementing practices for effective reputation management

by

Riel, C. B. M. van.

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html

Format:

Books

Publication Date

2007

Excerpt:

Corporate image.

Available: Copies:

17.

Balanced brand : how to balance the stakeholder forces that can make or break your business

by

Foley, John, 1955-

Format:

Books

Publication Date

2006

Excerpt:

Corporate image.

Available: Copies:

18.

Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value

Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value

by

Haywood, Roger, 1939-

Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009330.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate image.

Available: Copies:

19.

Cover image for Management extra. Reputation management.

Management extra. Reputation management.

by

Elearn Limited (Great Britain)

Format:

Books

Publication Date

2005

Excerpt:

Corporate image.

Available: Copies:

20.

Cover image for Broken windows, broken business : how the smallest remedies reap the biggest rewards

Broken windows, broken business : how the smallest remedies reap the biggest rewards

by

Levine, Michael, 1954-

Table of contents http://www.loc.gov/catdir/toc/ecip058/2005003936.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate image.

Available: Copies:

21.

Cover image for Corporate social responsibility : doing the most good for your company and your cause

Corporate social responsibility : doing the most good for your company and your cause

by

Kotler, Philip.

Table of contents http://www.loc.gov/catdir/toc/ecip0422/2004020375.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate image.

Available: Copies:

22.

Cover image for Worldwide identity : inspired design from forty countries

Worldwide identity : inspired design from forty countries

by

Peters, Robert L. (Robert Lloyd), 1954-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005010739.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014753954&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005010739-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005010739-d.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate image.

Available: Copies:

23.

Cover image for Sense : the art and science of creating lasting brands

Sense : the art and science of creating lasting brands

by

Lippincott Mercer (Firm)

Format:

Books

Publication Date

2004

Excerpt:

Corporate image.

Available: Copies:

24.

Cover image for Managing corporate reputation and risk : developing a strategic approach to corporate integrity using knowledge management

Managing corporate reputation and risk : developing a strategic approach to corporate integrity using knowledge management

by

Neef, Dale, 1959-

Publisher description http://www.loc.gov/catdir/description/els031/2003052325.html
Table of contents http://www.loc.gov/catdir/toc/els031/2003052325.html

Format:

Books

Publication Date

2003

Excerpt:

Corporate image.

Available: Copies:

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Subject: Corporate image.

Access Level

Author

Fombrun, Charles J.

(2)

Schmitt, Bernd.

(2)

Bouchikhi, Hamid.

(1)

Bruce, Duncan, 1951-

(1)

Brundage, Richard Wm.

(1)

Center for Advanced Media Studies.

(1)

(1)

Davies, Gary, 1946-

(1)

(1)

(1)

Elearn Limited (Great Britain)

(1)

Fisher-Buttinger, Claudia.

(1)

Foley, John, 1955-

(1)

Gaines-Ross, Leslie.

(1)

Harvey, David, 1945-

(1)

Hatch, Mary Jo.

(1)

Haywood, Roger, 1939-

(1)

Haywood, Roger, 1939- Manage your reputation.

(1)

(1)

(1)

Karaosmanoglu, Elif.

(1)

Kendrick, Julie.

(1)

Kimberly, John R. (John Robert), 1942-

(1)

Kotler, Philip.

(1)

Lee, Nancy, 1932-

(1)

Levine, Michael, 1954-

(1)

Lippincott Mercer (Firm)

(1)

Martinez Onaindia, Carlos.

(1)

(1)

Moffitt, Mary Anne, 1944-

(1)

Morley, Michael.

(1)

Neef, Dale, 1959-

(1)

Pergamon Flexible Learning.

(1)

Peters, Robert L. (Robert Lloyd), 1954-

(1)

Resnick, Brian, 1974-

(1)

Riddle, Carolyn.

(1)

Riel, C. B. M. van.

(1)

Schultz, Majken.

(1)

Seitel, Fraser P.

(1)

Simonson, Alex.

(1)

Skinner, J. C. (J. Chris)

(1)

(1)

Vallaster, Christine, 1971-

(1)

Von Essen, L. M. (Llew M.)

(1)

Wow Branding (Firm)

(1)

Format

(28)

(1)

Item Category 1

Material Type

Language

(29)

Library

Shelf Location

Publication Date

Subject

Branding (Marketing)

(5)

Brand name products -- Management.

(4)

Business names.

(4)

Public relations.

(4)

Brand name products.

(3)

Corporations -- Public relations.

(3)

Entreprises -- Image.

(3)

Organizational effectiveness.

(3)

Corporate culture.

(2)

Product management.

(2)

(2)

Risk management.

(2)

(1)

Art publicitaire.

(1)

Brand name products -- Valuation -- Management.

(1)

Branding (Marketing) -- Management.

(1)

Branding (Marketing) Case studies

(1)

Business ethics.

(1)

Business names -- Catalogs.

(1)

Business names -- Management.

(1)

Campagnes publicitaires.

(1)

(1)

(1)

Commercial art.

(1)

Communication in management.

(1)

(1)

Compétitivité.

(1)

(1)

Corporate Identity.

(1)

Corporate identity.

(1)

Corporate image

(1)

Corporate image -- Case studies.

(1)

Corporate image -- Catalogs.

(1)

Corporate image Case studies

(1)

Corporations -- Charitable contributions.

(1)

Corporations -- Moral and ethical aspects.

(1)

Creative ability in business.

(1)

(1)

(1)

(1)

Industrial design coordination.

(1)

Industrial management -- Psychological aspects.

(1)

Institutional advertising.

(1)

(1)

Internet in public relations.

(1)

Internet in publicity.

(1)

Knowledge management.

(1)

(1)

Logos (Symbols)

(1)

Logos (Symbols) -- Catalogs.

(1)

Logos (Symbols) -- Design.

(1)

Management -- Employee participation.

(1)

(1)

Marques de commerce.

(1)

Mass media -- Social aspects.

(1)

Mass media and business.

(1)

(1)

Médias -- Aspect social.

(1)

Operational risk.

(1)

Opinion publique.

(1)

Politique de l'information.

(1)

(1)

Produits de marque.

(1)

Public relations -- South Africa.

(1)

Public relations. South Africa.

(1)

(1)

Relations publiques.

(1)

Relationship marketing.

(1)

(1)

(1)

Responsibility.

(1)

Risk assessment.

(1)

Social marketing.

(1)

(1)

Social perception.

(1)

Social responsibility of business.

(1)

(1)

Strategisch management.

(1)

Strategische aspecten.

(1)

Strategisches Management.

(1)

Symbolism in advertising.

(1)

Trademarks -- Design.

(1)

(1)

(1)

Wettbewerbsfähigkeit.

(1)

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