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13. 
Cover image for DigiMarketing : the essential guide to new media & digital marketing
DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
important -- Bots and Web Crawlers what they are, how they work -- SEO and SEM what s the difference -- The
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14. 
Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
by 
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
personal link with those who make your business work. You can reach niche buyers with targeted messages
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