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1.

Cover image for Strategic marketing : theory and application for competitive advantage

Strategic marketing : theory and application for competitive advantage

by

Venter, Peet, 1964-

Format:

Books

Publication Date

2009

Excerpt:

Oxford University Press, Southern Africa,

Available: Copies:

2.

Cover image for Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition

Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition

by

Sonnier, Lauron.

Format:

Books

Publication Date

2009

Excerpt:

Career Press,

Available: Copies:

3.

Cover image for Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcast

Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcast

Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcast

by

Geoghegan, Michael W. (Michael Woodland), 1968-

Format:

Books

Publication Date

2008

Excerpt:

Focal Press, Elsevier,

Available: Copies:

4.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2008

Excerpt:

Oxford University Press Southern Africa,

Available: Copies:

5.

Cover image for The art of digital branding

The art of digital branding

by

Cocoran, Ian.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html

Format:

Books

Publication Date

2007

Excerpt:

Allworth Press,

Available: Copies:

6.

Cover image for Marketing research : tools & techniques

Marketing research : tools & techniques

by

Bradley, Nigel, 1958-

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007 2006

Excerpt:

Oxford University Press,

Available: Copies:

7.

Cover image for Juicing the orange : how to turn creativity into a powerful business advantage

Juicing the orange : how to turn creativity into a powerful business advantage

by

Fallon, Pat.

Table of contents http://www.loc.gov/catdir/toc/ecip065/2005036310.html

Format:

Books

Publication Date

2006

Excerpt:

Harvard Business School Press,

Available: Copies:

8.

Cover image for Marketing made easy

Marketing made easy

by

Epstein, Kevin.

Table of contents http://www.loc.gov/catdir/toc/ecip067/2006001861.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0629/2006001861-d.html

Format:

Books

Publication Date

2006

Excerpt:

Entrepreneur Press,

Available: Copies:

9.

Cover image for The must-have customer : 7 steps to winning the customer you haven't got

The must-have customer : 7 steps to winning the customer you haven't got

by

Gordman, Robert.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0629/2005052943-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0629/2005052943-d.html

Format:

Books

Publication Date

2006

Excerpt:

Truman Talley Books/St. Martin's Press,

Available: Copies:

10.

Cover image for Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers

Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers

by

Johnson, Lisa, 1967-

Table of contents only http://www.loc.gov/catdir/toc/fy0703/2006298835.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2006298835-d.html

Format:

Books

Publication Date

2006

Excerpt:

Free Press,

Available: Copies:

11.

Cover image for Fashion brands : branding style from Armani to Zara

Fashion brands : branding style from Armani to Zara

Fashion brands : branding style from Armani to Zara

by

Tungate, Mark, 1967-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html

Format:

Books

Publication Date

2005

Excerpt:

; perfection and imperfection -- Celebrity sells -- Press to impress -- The collections -- The power behind the

Available: Copies:

12.

Cover image for Marketing

by

Lamb, Charles W.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html

Format:

Books

Publication Date

2004

Excerpt:

Oxford University Press,

Available: Copies:

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Lamb, Charles W.

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Kennedy, Dan S., 1954-

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Venter, Peet, 1964-

(2)

Aaker, David A.

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Assael, Henry, 1935- Marketing : principles & strategy.

(1)

Baines, Paul, 1973-

(1)

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Marketing -- Management.

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