Search Results for Strategic management

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13.

Cover image for Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach

Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach

Neves, Marcos Fava.

Format:

Books

Publication Date

2010

Excerpt:

Industrial management.

Available: Copies:

14.

Applied strategic marketing

Jooste, C. J. (Christiaan Johannes), 1947-

Format:

Books

Publication Date

2009

Excerpt:

Du Plessis, P. J. (Phillipus Jacobus), 1943- Applied strategic marketing.

Available: Copies:

15.

Marketing

Etzel, Michael J.

Format:

Electronic Resources

Publication Date

2007

Excerpt:

-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing

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16.

Identity and strategy : how individual visions enable the design of a market strategy that works

Rughase, Olaf G., 1968-

Format:

Books

Publication Date

2006

Excerpt:

Strategic planning.

Available: Copies:

17.

New products management

Crawford, C. Merle (Charles Merle), 1924-2012.

Format:

Books

Publication Date

2006

Excerpt:

New products management / Crawford, C. Merle (Charles Merle), 1924-2012.

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18.

Introduction to marketing

Lamb, Charles W.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006 2005

Excerpt:

Marketing -- Management.

Available: Copies:

19.

Contemporary marketing 2005

Boone, Louis E.

Format:

Books

Publication Date

2005

Excerpt:

-and-mortar marketers -- 6. Relationship marketing and customer relationship management (CRM) -- 7. Marketing research

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20.

Applied strategic marketing

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2005

Excerpt:

Applied strategic marketing / Du Plessis, P. J. (Phillipus Jacobus), 1943-

Available: Copies:

21.

New products management

Crawford, C. Merle (Charles Merle), 1924-2012.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2002025532.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002025532.html

Format:

Books

Publication Date

2003

Excerpt:

New products management / Crawford, C. Merle (Charles Merle), 1924-2012.

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22.

Marketing management and strategy

Doyle, Peter, 1943-2003.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2002

Excerpt:

Marketing management and strategy / Doyle, Peter, 1943-2003.

Available: Copies:

23.

The business marketing course : managing in complex networks

Ford, David, 1944-

Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/2001056905.html

Format:

Books

Publication Date

2002

Excerpt:

Business networks -- Management.

Available: Copies:

24.

Applied strategic marketing

Du Plessis, P. J.

Format:

Books

Publication Date

2001

Excerpt:

Applied strategic marketing / Du Plessis, P. J.

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