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Print
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
field -- Research -- Own goal for football brand -- Rumour management -- Devil of a stain mars
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by 
Newsom, Doug.
Format: 
Books
Publication Date 
2004
Excerpt: 
's Origins and Evolution -- Trends in PR -- PR research -- Research: Planning Processes and Techniques
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing
Available: Copies:
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
Opinion -- Ch. 4. Ethics -- Ch. 5. Research -- Ch. 6. The Law -- Ch. 7. Communication -- Ch. 8. Management
Available: Copies:
by 
Newsom, Doug.
Format: 
Books
Publication Date 
1993
Excerpt: 
's Origins and Evolution. 3. PR's Future -- pt. 2. Research For PR. 4. Research for Backgrounding and
Available: Copies:
by 
Grunig, James E.
Format: 
Books
Publication Date 
1992
Excerpt: 
Excellence in public relations and communication management / Grunig, James E.
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