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13. 
Cover image for Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse
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14. 
Cover image for Analyzing qualitative data : systematic approaches
by 
Bernard, H. Russell (Harvey Russell), 1940-
Format: 
Books
Publication Date 
2010
Excerpt: 
and performance -- Narrative analysis -- Grounded theory -- Content analysis - Schema analysis
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15. 
Cover image for Qualitative research practice
by 
Seale, Clive.
Format: 
Books
Publication Date 
2004
Excerpt: 
Research / Focus Groups / Grounded Theory / Performance and Rehearsal : the Ethnographer at the Opera
Available: Copies:
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