IIE Logo

Switch to list view
Switch to thumbnail view
Select an Action
14 Results Found Subscribe to search results
00IIE
Print
13. 
Cover image for Services marketing
Services marketing
by 
Lovelock, Christopher H.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1996
Excerpt: 
. 5. Targeting Customers and Building Relationships -- Ch. 6. Managing Demand -- Pick a Card: Visa
Available: Copies:
14. 
Cover image for Aftermarketing : how to keep customers for life through relationship marketing
Aftermarketing : how to keep customers for life through relationship marketing
by 
Vavra, Terry G.
Format: 
Books
Publication Date 
1995
Excerpt: 
Customer Programs -- Ch. 9. Building an Internal Organization to Support Aftermarketing.
Available: Copies:
Limit Search Results
Access Level
Author
Format
Books
(14)
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location