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13. 
Cover image for Consumer behaviour : South African psychology and marketing applications
Consumer behaviour : South African psychology and marketing applications
Consumer behaviour : South African psychology and marketing applications
by 
Mpinganjira, Mercy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.
Available: Copies:
14. 
Cover image for Happy customers everywhere : how your business can profit from the insights of positive psychology
Happy customers everywhere : how your business can profit from the insights of positive psychology
by 
Schmitt, Bernd.
Format: 
Books
Publication Date 
2012
Excerpt: 
Happy customers everywhere : how your business can profit from the insights of positive psychology /
Available: Copies:
15. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- Psychology.
Available: Copies:
16. 
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- Psychology.
Available: Copies:
17. 
Cover image for Psychology : an introduction
Psychology : an introduction
Psychology : an introduction
by 
Swartz, Leslie, 1955-
Format: 
Books
Publication Date 
2011
Excerpt: 
Psychology : an introduction / Swartz, Leslie, 1955-
Available: Copies:
18. 
Cover image for Consumer behavior and culture : consequences for global marketing and advertising
Consumer behavior and culture : consequences for global marketing and advertising
Consumer behavior and culture : consequences for global marketing and advertising
by 
Mooij, Marieke K. de, 1943-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers -- Psychology.
Available: Copies:
19. 
Cover image for Brands and brand management : contemporary research perspectives
Brands and brand management : contemporary research perspectives
Brands and brand management : contemporary research perspectives
by 
Loken, Barbara.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing and consumer psychology series.
Available: Copies:
20. 
Cover image for The psychology of advertising
The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
The psychology of advertising / Fennis, Bob Michaël, 1968-
Available: Copies:
21. 
Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
The psychology of marketing : cross-cultural perspectives / Raab, Gerhard.
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22. 
Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.
Advertising and the mind of the consumer : what works, what doesn't, and why.
Advertising and the mind of the consumer : what works, what doesn't, and why.
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumers -- Psychology.
Available: Copies:
24. 
Cover image for Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
by 
Hall, Steve, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism /
Available: Copies:
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Ancrum, Craig.
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Botha, Elrie, 1970-
(2)
Erasmus, Alet.
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Fennis, Bob Michaël, 1968-
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Foxall, G. R.
(2)
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Consumer behavior.
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Consumers -- Psychology.
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Advertising -- Psychological aspects.
(6)
Consumers -- Attitudes.
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Marketing -- Psychological aspects.
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