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13.

Cover image for No-copy advertising

No-copy advertising

by

Dzamic, Lazar.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2001

Excerpt:

Reclame.

Available: Copies:

14.

Cover image for Positioning : the battle for your mind

Positioning : the battle for your mind

Positioning : the battle for your mind

by

Ries, Al.

Table of contents http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html

Format:

Books

Publication Date

2001

Excerpt:

Reclame.

Available: Copies:

15.

Cover image for Advertising today

Advertising today

by

Berger, Warren.

Format:

Books

Publication Date

2001

Excerpt:

Reclame.

Available: Copies:

16.

Cover image for The discourse of advertising

The discourse of advertising

by

Cook, Guy (Guy W. D.)

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2001019243-d.html

Format:

Books

Publication Date

2001

Excerpt:

Reclame.

Available: Copies:

17.

11 steps to brand heaven : the ultimate guide to buying an advertising campaign

11 steps to brand heaven : the ultimate guide to buying an advertising campaign

by

Weinreich, Len.

Format:

Books

Publication Date

1999

Excerpt:

Reclame.

Available: Copies:

18.

Cover image for Cutting edge advertising : how to create the world's best print for brands in the 21st century

Cutting edge advertising : how to create the world's best print for brands in the 21st century

Cutting edge advertising : how to create the world's best print for brands in the 21st century

by

Aitchison, Jim.

Format:

Books

Publication Date

1999

Excerpt:

Reclame.

Available: Copies:

19.

Cover image for Advertising to children : concepts and controversies

Advertising to children : concepts and controversies

by

Macklin, M. Carole.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html

Format:

Books

Publication Date

1999

Excerpt:

Reclame.

Available: Copies:

20.

Cover image for Under the radar : talking to today's cynical consumer

Under the radar : talking to today's cynical consumer

by

Bond, Jonathan, 1957-

Table of contents http://catdir.loc.gov/catdir/toc/onix01/97024519.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html
Inhaltsverzeichnis Under the radar

Format:

Books

Publication Date

1998

Excerpt:

Reclame.

Available: Copies:

21.

Cover image for Contemporary advertising

Contemporary advertising

Contemporary advertising

by

Bovée, Courtland L.

Format:

Books

Publication Date

1992

Excerpt:

Reclame.

Available: Copies:

22.

Cover image for Persuasion : reception and responsibility

Persuasion : reception and responsibility

Persuasion : reception and responsibility

by

Larson, Charles U.

Table of contents http://www.gbv.de/dms/bowker/toc/9780534101343.pdf

Format:

Books

Publication Date

1989

Excerpt:

Reclame.

Available: Copies:

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Arens, William F.

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Du Plessis, Erik.

(2)

Aitchison, Jim.

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Bond, Jonathan, 1957-

(1)

Bovée, Courtland L.

(1)

Brierley, Sean, 1966-

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Brott, Armin A.

(1)

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Cook, Guy (Guy W. D.)

(1)

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Felton, George, 1947-

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Larson, Charles U.

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Television advertising and children -- United States.

(1)

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