-based assessment -- Interactive listening and reading -- Foregrounding oral communication -- Foregrounding written

-- Introduction -- The psychology of public relations communication -- Marketing public relations -- The public

-- Approach through nonverbal communication, listening, and trust -- Openings -- Probing for needs -- The

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

objectives and strategies -- 7. The communication plan I -- 8. The communication plan II -- 9. The pricing

Corporate communications : a 21st century primer / Fernandez, Joseph, 1968-

-- Wrapping : a different kind of communication -- Personal qualities that foster an internal challenger

Introduction to personal selling -- The art of selling -- Communication -- Sales knowledge

-- Spreadsheets -- Databases -- Presentations -- Information and communication.

Advertising, promotion & supplemental aspects of integrated marketing communications / Shimp

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

multiplication of modern lifestyles and revolutions in global communication"--Bookjacket.