272 Results Found
000000000000IIE
241.
by
Wells, William, 1926-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2000 1999
Excerpt:
. Advertising Background, Planning, and Strategy. 4. The Consumer Audience. 5. Account Planning and Research. 6
242.
by
Bovée, Courtland L.
Format:
Books
Publication Date
2000
Excerpt:
Communication in organizations -- United States -- Case studies.
243.
by
Jones, Gareth R.
Format:
Books
Publication Date
2000
Excerpt:
responsibility, and diversity -- pt. 3. Managing decision making and planning -- The manager as a decision maker
by
McDonald, Malcolm.
Format:
Books
Publication Date
1999
Excerpt:
Marketing -- Planning.
245.
by
Gido, Jack, 1945-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97035412-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/97035412-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/97035412-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/97035412-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/97035412-t.html
Format:
Books
Publication Date
1999
Excerpt:
Organizations. Project Communication and Documentation -- Project Planning and Control. Planning. Scheduling
246.
by
Moffitt, Mary Anne, 1944-
Format:
Books
Publication Date
1999
Excerpt:
Presents the theory, planning and execution of a public communication campaign from start to finish.
by
Bouman, Martine (M.P.A.), 1954-
Format:
Books
Publication Date
1999
Excerpt:
Netherlands. Health communication professionals who saw this series regarded it as an interesting setting in
248.
by
Servaes, Jan, 1952-
Format:
Books
Publication Date
1999
Excerpt:
Communication for development : one world, multiple cultures / Servaes, Jan, 1952-
249.
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
hospitality and tourism marketing. -- 3. The role of marketing in strategic planning. -- 4. The marketing
250.
by
Lewicki, Roy J.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/99010103.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015163430&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/99010103.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99010103.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015163430&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/99010103.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99010103.html
Format:
Books
Publication Date
1999
Excerpt:
, Strategizing, and Planning -- Chapter 3 Strategy and Tactics of Distributive Bargaining -- Chapter 4 Strategy
251.
by
Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format:
Books
Publication Date
1998
Excerpt:
Truth, lies, and advertising : the art of account planning / Steel, Jon.
252.
by
Koekemoer, Ludi.
Format:
Books
Publication Date
1998
Excerpt:
Promotional strategy : marketing communications in practice / Koekemoer, Ludi.
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