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241. 
Cover image for The public relations writer's handbook : the digital age
The public relations writer's handbook : the digital age
The public relations writer's handbook : the digital age
by 
Aronson, Merry.
Table of contents only http://www.loc.gov/catdir/toc/ecip077/2006101785.html
Format: 
Books
Publication Date 
2007
Excerpt: 
The public relations writer's handbook : the digital age / Aronson, Merry.
Available: Copies:
242. 
Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
Evaluating public relations : a best practice guide to public relations planning, research & evaluation
Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Publisher description http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007026140.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Evaluating public relations : a best practice guide to public relations planning, research &amp
Available: Copies:
243. 
Cover image for International and intercultural public relations : a campaign case approach
International and intercultural public relations : a campaign case approach
International and intercultural public relations : a campaign case approach
by 
Parkinson, Michael G.
Format: 
Books
Publication Date 
2006
Excerpt: 
International and intercultural public relations : a campaign case approach / Parkinson, Michael G.
Available: Copies:
244. 
Cover image for Strategic public relations management : planning and managing effective communication programs
Strategic public relations management : planning and managing effective communication programs
Strategic public relations management : planning and managing effective communication programs
by 
Austin, Erica Weintraub.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic public relations management : planning and managing effective communication programs /
Available: Copies:
245. 
Cover image for Gaining influence in public relations : the role of resistance in practice
Gaining influence in public relations : the role of resistance in practice
by 
Berger, Bruce K.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0629/2005049943-t.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Gaining influence in public relations : the role of resistance in practice / Berger, Bruce K.
Available: Copies:
246. 
Cover image for Travel and tourism public relations : an introductory guide for hospitality managers
Travel and tourism public relations : an introductory guide for hospitality managers
Travel and tourism public relations : an introductory guide for hospitality managers
by 
Deuschl, Dennis E.
Format: 
Books
Publication Date 
2006
Excerpt: 
Travel and tourism public relations : an introductory guide for hospitality managers / Deuschl
Available: Copies:
247. 
Cover image for The essentials of corporate communications and public relations.
The essentials of corporate communications and public relations.
The essentials of corporate communications and public relations.
by 
Society for Human Resource Management (U.S.)
Format: 
Books
Publication Date 
2006
Excerpt: 
The essentials of corporate communications and public relations. Society for Human Resource
Available: Copies:
248. 
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Public relations disasters : talespin--inside stories and lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
249. 
Cover image for Talespin : public relations disasters-inside stories & lessons learnt
Talespin : public relations disasters-inside stories & lessons learnt
Talespin : public relations disasters-inside stories & lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Talespin : public relations disasters-inside stories & lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
250. 
Cover image for Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2005
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and
Available: Copies:
251. 
Cover image for Fearless editing : crafting words and images for print, web, and public relations
Fearless editing : crafting words and images for print, web, and public relations
Fearless editing : crafting words and images for print, web, and public relations
by 
Dale, Carolyn, 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Fearless editing : crafting words and images for print, web, and public relations / Dale, Carolyn
Available: Copies:
252. 
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug; Turk, Judy Vanslyke; Kruckeberg, Dean.
Format: 
Books
Publication Date 
2004
Excerpt: 
This is PR : the realities of public relations Newsom, Doug; Turk, Judy Vanslyke; Kruckeberg, Dean.
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