The influence of alcohol marketing channels on alcohol consumption : a quantitative study of students residing in the Western Cape, South Africa

An investigation into whether alcoholic brands and the marketing thereof adversely affect students' personal and academic performance

The lush brand and the "ethi-cool effect" : an exploration into the effects of a simultaneously ethical and trendy brand on consumption patterns of mainstream South African youth

The nuclear family and household goods : a qualitative study exploring the perceptions of women in Cape Town's townships

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry context

Speech-language therapy in a school context : principles and practices

Introduction to creative development : reading pack.

Introduction to creative brand communication : reading pack.

Creative development : reading pack.

Principles of strategic thinking : reading pack.

Brand communication and leadership : reading pack.