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193. 
Cover image for Brand management : a theoretical and practical approach
by 
Riezebos, H. J., 1960-
Format: 
Books
Publication Date 
2003
Excerpt: 
central pivot -- 7. The role of design in brand development -- 8. The role of advertising and the Internet
Available: Copies:
194. 
Cover image for Designers in handcuffs : how to create great graphics when time, materials, and money are tight
by 
Knapp, Pat Matson.
Format: 
Books
Publication Date 
2003
Excerpt: 
How Design Books,
Available: Copies:
195. 
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
); Customers; Customer Satisfaction; Database Marketing; Design; Differentiation; Direct Mail; Distribution and
Available: Copies:
196. 
Cover image for E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
. Understanding the Internet -- Ch. 3. Business Model Design -- Ch. 4. Types of Business Models -- Ch. 5. E
Available: Copies:
197. 
Cover image for Patterns of enterprise application architecture
by 
Fowler, Martin, 1963-
Format: 
Books
Publication Date 
2003
Excerpt: 
System design.
Available: Copies:
198. 
Cover image for Computer networks
by 
Tanenbaum, Andrew S., 1944-
Format: 
Books
Publication Date 
2003
Excerpt: 
-- Cable Television -- Data Link Layer -- Data Link Layer Design Issues -- Error Detection and Correction
Available: Copies:
199. 
Cover image for Mastering risk modelling : a practical guide to modelling uncertainty with Excel
by 
Day, Alastair L.
Format: 
Books
Publication Date 
2003
Excerpt: 
discusses model design and how to layer complexity on to basic models. The result is a series of examples
Available: Copies:
200. 
Cover image for Before the brand : creating the unique DNA of an enduring brand identity
by 
Perry, Alycia.
Format: 
Books
Publication Date 
2003
Excerpt: 
Trademarks -- Design.
Available: Copies:
by 
Bahamón, Alejandro.
Format: 
Books
Publication Date 
2003
Excerpt: 
Bars (Drinking establishments) -- Design and construction.
Available: Copies:
203. 
Cover image for Reality Macromedia ColdFusion MX : Macromedia Flash MX integration
by 
Forta, Ben.
Format: 
Books
Publication Date 
2003
Excerpt: 
-- Database Design -- Flash Design and Setup -- ColdFusion Setup -- Flash Initial Code -- Test for Internet
Available: Copies:
204. 
Cover image for The architecture of computer hardware and systems software : an information technology approach
by 
Englander, Irv.
Format: 
Books
Publication Date 
2003
Excerpt: 
hardware operation -- The little man computer -- The CPU and memory -- CPU and memory: design
Available: Copies:
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