Search Results for Consumers

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253.

On education : conversations with Riccardo Mazzeo

Bauman, Zygmunt, 1925-2017.

Format:

Books

Publication Date

2012

Excerpt:

. Defective consumers and never-ending minefields -- 15. Richard Sennett on difference -- 16. From Lacan

Available: Copies:

254.

Marketing in the age of Google : your online strategy IS your business strategy

Fox, Vanessa, 1972-

Format:

Books

Publication Date

2012

Excerpt:

strategy can have a dramatic impact on how consumers interact with that business. But even more importantly

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255.

Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices

Hasen, Jeff, 1958-

Format:

Books

Publication Date

2012

Excerpt:

Listening to the Consumer -- ch. 8 The Brands Show Some Interest -- ch. 9 Mobile as a Natural Progression

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256.

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

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257.

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

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258.

Brands & branding in South Africa 2012 : brands--the people's choice.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2012

Excerpt:

Consumers' preferences -- South Africa.

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259.

Cover image for The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

Voigt, Nicolle.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers' preferences -- South Africa.

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260.

A sensory experience : an exploration of the power of brand experiences as opposed to traditional forms of media

Denny, Lincon.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers' preferences -- South Africa.

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261.

Mugging giants : exploring pavement café's as intimate brand models and comparing their brand value against franchised café models

Myers, Abbey-Jessica.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers' preferences -- South Africa.

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262.

Cover image for Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them

Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them

Pauling, Thomas Gordan.

Format:

Computer file

Publication Date

2012

Excerpt:

Consumer behavior.

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263.

Cover image for What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa

What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa

Bremner, Nicola.

Format:

Manuscript

Publication Date

2012

Excerpt:

What's the big deal? : an investigation into the origin, current impressions and consumer

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264.

Self-medicated pharmaceuticals and the in-store brand experience : exploring the motivational influences for choosing "Your Poison" in today's paradise of self-help retails stores

Shargey, Hayley Jade.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers -- Research.

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