2956 Results Found Subscribe to search results
000000000000IIE
Print
2689. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2000 1999
Excerpt: 
effective cutting-edge advertising and Integrated Marketing Communications campaigns? Join us as we see how
Available: Copies:
by 
Hatton, Angela.
Format: 
Books
Publication Date 
2000 1996
Excerpt: 
strategy -- Planning for the 7Ps -- Effective communication -- Implementation and control.
Available: Copies:
by 
Hawksley, H.
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Saying "No!" -- What happens when communication goes wrong? -- How can you get better at being heard
Available: Copies:
2692. 
Cover image for Joining together : group theory and group skills
by 
Johnson, David W., 1940-
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Communication within groups -- Leadership -- Using power -- Decision making -- Controversy and creativity
Available: Copies:
2693. 
Cover image for Contemporary management
by 
Jones, Gareth R.
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Communication -- Organizational conflict, negotiation, politics, and change -- pt. 6. Managing essential
Available: Copies:
2694. 
Cover image for Media now : communications media in the information age
by 
Straubhaar, Joseph D.
Format: 
Books
Publication Date 
2000
Excerpt: 
Media now : communications media in the information age / Straubhaar, Joseph D.
Available: Copies:
by 
Deacon, D.
Format: 
Books
Publication Date 
1999
Excerpt: 
Researching communications Deacon, D.
Available: Copies:
2696. 
Cover image for Using information technology : a practical introduction to computers & communications
by 
Williams, Brian K., 1938-
Format: 
Books
Publication Date 
1999
Excerpt: 
Using information technology : a practical introduction to computers & communications / Williams
Available: Copies:
2697. 
Cover image for Growing and managing an entrepreneurial business
by 
Allen, Kathleen R.
Format: 
Books
Publication Date 
1999
Excerpt: 
, continuous improvement, core competencies, relationship marketing, and mass communication ... are very much a
Available: Copies:
2698. 
Cover image for Introduction to marketing
by 
Strydom, J. W.
Format: 
Books
Publication Date 
1999
Excerpt: 
Marketing communication.
Available: Copies:
2699. 
Cover image for Leadership : theory and practice
by 
Daft, Richard L.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- 6. Leadership communication -- 7. Shaping culture and values -- 8. Designing and leading a learning
Available: Copies:
2700. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
, and strategy. -- 13. Distribution channels. -- 14. Promoting products : communication and promotion
Available: Copies:
Limit Search Results
Access Level
Author
Subject
Item Available