Bull shift to bull power : investigating Red Bull studio's branded impact on Cape Town's electronic music industry

Perceptions of female beauty in advertising and the influence of society

An investigation into the science of an emotive brand program, 23 plus one, to encourage internal brand engagement as a fundamental brand building principle

Singletrack : brand love in the SA mountain bike scene

Cape Town TV's efforts to be seen : an exploration on how Cape Town TV can best capitalise on joining DStv

The impact of dual income relationships on the perception of men's image

Promoting sustainable transportation through the integration of cycling with public transit in the Cape Town CBD

Exploring the role of nostalgic brand communication in the Afrikaner market

Expertise you can trust : facilitating the alignment of outsourced physicians and Mediclinic Cape Town

The Department of Basic Education : could the implementation of a rebranding strategy improve its reputation by changing perceptions?

Product placement in the era of digital technologies

Humorous television advertisements : the impact of humorous television advertisements on consumer consumption