IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
309 Results Found Subscribe to search results
000000000000IIE
Print
277. 
Cover image for Microeconomics and behavior
Microeconomics and behavior
by 
Frank, Robert H.
Format: 
Books
Publication Date 
1998 1997
Excerpt: 
Consumer behavior -- Examinations, questions, etc.
Available: Copies:
278. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.; Best, Roger; Coney, Kenneth A.
Format: 
Books
Publication Date 
1998
Excerpt: 
Consumer behavior : building marketing strategy Hawkins, Del I.; Best, Roger; Coney, Kenneth A.
Available: Copies:
279. 
Cover image for Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Electronic Resources
Publication Date 
1998
Excerpt: 
Consumer behavior.
Available: Copies:
280. 
Cover image for Understanding the consumer : a psychological approach
Understanding the consumer : a psychological approach
by 
Statt, David A., 1942-
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
281. 
Cover image for Buyer behaviour : strategic marketing applications
Buyer behaviour : strategic marketing applications
Buyer behaviour : strategic marketing applications
by 
Du Plessis, P. J.
Format: 
Books
Publication Date 
1997 1990
Excerpt: 
Consumer behavior.
Available: Copies:
282. 
Cover image for Consumer psychology for marketing
Consumer psychology for marketing
Consumer psychology for marketing
by 
Foxall, G. R.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior.
Available: Copies:
283. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Schiffman, Leon G
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior Schiffman, Leon G
Available: Copies:
284. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Hawkins, Del I.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior Hawkins, Del I.
Available: Copies:
285. 
Cover image for Instructor's manual and video guide
Instructor's manual and video guide
Instructor's manual and video guide
by 
Dupree, James V.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior.
Available: Copies:
286. 
Cover image for Consumer behavior
Consumer behavior
by 
Berkman, Harold W.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior / Berkman, Harold W.
Available: Copies:
287. 
Cover image for Retail in the digital age
Retail in the digital age
by 
Cope, Nigel.
Format: 
Books
Publication Date 
1996
Excerpt: 
Consumer behavior
Available: Copies:
288. 
Cover image for Marketing management
Marketing management
Marketing management
by 
Van der Walt, Annamarie.
Format: 
Books
Publication Date 
1996
Excerpt: 
behaviour and consumerism ; Buyer behaviour ; Marketing information systems ; The product mix ; Pricing
Available: Copies:
Limit Search Results
Access Level
Author
Schiffman, Leon G.
(13)
Hawkins, Del I.
(10)
Kanuk, Leslie Lazar.
(9)
Best, Roger J.
(7)
Olson, Jerry C. (Jerry Corrie), 1944-
(7)
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Consumer behavior.
(164)
Marketing.
(40)
Motivation research (Marketing)
(22)
Marketing -- Psychological aspects.
(17)
Marketing research.
(15)
Item Available
Advanced Search Location