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2929.

Cover image for Advertising, promotion, and supplemental aspects of integrated marketing communications

Advertising, promotion, and supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Inhaltsverzeichnis
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Available: Copies:

2930.

Cover image for Advertising research : theory and practice

Advertising research : theory and practice

by

Davis, Joel, 1950-

Format:

Books

Publication Date

1997

Available: Copies:

2931.

Cover image for Advertising communications & promotion management

Advertising communications & promotion management

by

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Available: Copies:

2932.

Cover image for More than meets the eye : an introduction to media

More than meets the eye : an introduction to media

More than meets the eye : an introduction to media

by

Burton, Graeme

Format:

Books

Publication Date

1997

Available: Copies:

2933.

Cover image for Statistical methods for psychology

Statistical methods for psychology

Statistical methods for psychology

by

Howell, David C

Format:

Books

Publication Date

1997

Available: Copies:

2934.

Cover image for Tourism

by

Doswell, Roger

Format:

Books

Publication Date

1997

Available: Copies:

2935.

Cover image for Masterclass: learning, teaching and curriculum in

Masterclass: learning, teaching and curriculum in

Masterclass: learning, teaching and curriculum in

by

Knight, Peter T.

Format:

Books

Publication Date

1997

Available: Copies:

2936.

Cover image for The hundred secret senses

The hundred secret senses

The hundred secret senses

by

Tan, Amy

Format:

Books

Publication Date

1997

Available: Copies:

2937.

Cover image for Essentials of marketing research

Essentials of marketing research

Essentials of marketing research

by

Proctor, Tony

Format:

Books

Publication Date

1997

Available: Copies:

2938.

Cover image for Human resource strategy

Human resource strategy

Human resource strategy

by

Tyson, Shaun

Format:

Books

Publication Date

1997

Available: Copies:

2939.

Cover image for Marketing and information technology : the strategy, application and implementation of IT in marketing

Marketing and information technology : the strategy, application and implementation of IT in marketing

by

O'Connor, John, 1960-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015155465&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Available: Copies:

2940.

Cover image for Release 2.0: a design for living in the digital age

Release 2.0: a design for living in the digital age

Release 2.0: a design for living in the digital age

by

Dyson, Esther

Format:

Books

Publication Date

1997

Available: Copies:

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Maritz, C. J. (C. Janse)

(70)

Freeman, Angela.

(47)

South African Institute of Chartered Accountants.

(40)

Independent Institute of Education.

(31)

Strydom, J. W. (Johan Wilhelm), 1952-

(17)

Cant, M. C. (Michael Colin), 1957-

(16)

Shakespeare, William, 1564-1616.

(14)

(13)

IFRS Foundation

(12)

Kotler, Philip.

(12)

Koekemoer, A. D. (Alta D.), author.

(11)

Nieuwenhuizen, C. (Cecile)

(11)

Robbins, Stephen P., 1943-

(11)

Shelly, Gary B.

(11)

(10)

(9)

(9)

Stiglingh, M. (Madeleine)

(9)

Venter, J. M. P. (Jan M. P.)

(9)

Chartered Institute of Management Accountants, issuing body.

(8)

(8)

Freeman, A. (C. Janse)

(8)

International Accounting Standards Board, issuing body.

(8)

Machado, Ricardo.

(8)

Nel, P. S. (Piet S.)

(8)

Aaker, David A.

(7)

Erasmus, Barney.

(7)

Farrell, Joyce.

(7)

Havenga, Peter.

(7)

(7)

Rieger, Frieda.

(7)

Strydom, E. M. L.

(7)

Van Heerden, Neels, 1957-

(7)

Abratt, Russell.

(6)

Abrie, W. (Willem)

(6)

Baron, Robert A.

(6)

Brettenny, Alex, 1952- author.

(6)

Brink, A. (Annekie)

(6)

Cashman, Thomas J.

(6)

(6)

Cronjé, D. S. P.

(6)

Gitman, Lawrence J.

(6)

Hill, Charles W. L.

(6)

Koppeschaar, Z. R.

(6)

McCarthy, E. Jerome (Edmund Jerome)

(6)

Microsoft Corporation.

(6)

Sharrock, Robert.

(6)

Shimp, Terence A.

(6)

Singleton, Amanda, author.

(6)

Skinner, J. C. (J. Chris)

(6)

(6)

Vigario, Francisco Antonio Amaral, 1953-

(6)

Affinity Advertising and Publishing.

(5)

Armstrong, Gary (Gary M.)

(5)

Bezuidenhout, Christiaan.

(5)

Black, P. A. (Philip A.)

(5)

Blanchard, Kenneth H.

(5)

Brevis, Tersia, 1967-

(5)

Burke, Rory, 1952-

(5)

Cateora, Philip R.

(5)

(5)

(5)

Du Plooy-Cilliers, F. (Franzél)

(5)

Du Toit, G. S. (Gawie S.)

(5)

Farrell, Joyce, author.

(5)

Grobler, Pieter A. (Pieter Alexander)

(5)

Hamel, André, 1958-

(5)

Higgs, Philip, 1948-

(5)

Horngren, Charles T., 1926-

(5)

Independent Institute of Education

(5)

Institute of Marketing Management.

(5)

(5)

Kotze, Phillip.

(5)

Lazenby, Kobus.

(5)

(5)

Mersham, G. M. (Gary Malcolm), 1949-

(5)

Meyers, Mike, 1961-

(5)

(5)

Potgieter, J. M.

(5)

Robinson, J. A. (Jacobus Abraham), 1953-

(5)

Rudansky-Kloppers, Sharon.

(5)

Smith, Jane, 1956-

(5)

Sternberg, Robert J.

(5)

Thompson, Debbie.

(5)

(5)

Van der Walt, A. J. (Andries Johannes), 1956-

(5)

Venter, Peet, 1964-

(5)

Walker, Orville C.

(5)

Wegner, Trevor.

(5)

(5)

(5)

Austen, Jane, 1775-1817.

(4)

Badenhorst, J. A. (Johanna Adolphina), 1954-

(4)

Bennett, J. A. (J. Alf)

(4)

Binnekade, C. S.

(4)

Black, P. A. (Philip A.). Public economics for South African students.

(4)

Bosman, Linda, author.

(4)

(4)

Byrne, D. C. (Deirdre C.)

(4)

Byrne, Donn Erwin.

(4)

Calitz, Estian.

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Carpenter, Riley, author.

(4)

Christianson, Marylyn.

(4)

(4)

Cooper, Donald R.

(4)

Course Technology, Inc.

(4)

Cucciolillo, Doria.

(4)

(4)

Duncan, Tom (Thomas R.)

(4)

(4)

Engel, James F.

(4)

(4)

(4)

Gordon-Davis, Lisa, 1966-

(4)

(4)

Grobler, H. D. (Hanka Dorothee)

(4)

(4)

Howell, David C.

(4)

Institute of Certified Bookkeepers (South Africa)

(4)

Jones, Gareth R.

(4)

(4)

Koekemoer, A. D.

(4)

Koekemoer, A. D. (Alta D.)

(4)

Koekemoer, Ludi.

(4)

Koppeschaar, Z. R., author.

(4)

Kumar, V., 1957-

(4)

Lubbe, Berendien.

(4)

Mahlangu, A. B. (Amos Bee), 1949-

(4)

Mancini, Marc, 1946-

(4)

Marotz, Lynn R.

(4)

Marx, B. (Benjamin), 1964-

(4)

(4)

(4)

McGregor, Marié.

(4)

Mio, Jeffery Scott, 1954-

(4)

Mishkin, Frederic S., author.

(4)

Moodley, Shalina.

(4)

Moss, Sylvia, 1937-

(4)

Nieman, Gideon.

(4)

Nienaber, Annelize.

(4)

Nieuwenhuizen, C. (Cecile), editor.

(4)

(4)

Parkin, Michael, 1939-

(4)

Perreault, William D., Jr.

(4)

Prinsloo, Frans.

(4)

Rautenbach, C. (Christa), editor.

(4)

Reynolds, George Walter, 1944-

(4)

Schreuder, A. M. G. (Andries Magiel Gert)

(4)

Silke, Aubrey S.

(4)

Silke, Aubrey S., author.

(4)

Smit, P. J. (Pieter Johannes), 1959-

(4)

Smith, Alastair, 1957-

(4)

(4)

Steenekamp, Tjaart J.

(4)

(4)

Stiglingh, M. (Madeleine), editor.

(4)

(4)

Sundem, Gary L.

(4)

Theron, Antoinette L.

(4)

Todaro, Michael P.

(4)

Tubbs, Stewart L., 1943-

(4)

Van Dyk, Alta C.

(4)

Van der Linde, Kathleen.

(4)

Venter, Robert.

(4)

Viljoen, Frans.

(4)

Von Essen, L. M. (Llew M.)

(4)

(4)

Westerbeek, Hans.

(4)

Wilcocks, J. S.

(4)

(4)

de Swardt, R. D.

(4)

van Heerden, L.

(4)

(4)

(3)

Badenhorst, Wessel, author.

(3)

Bagraim, Jeffrey, contributor.

(3)

Barlow, David H.

(3)

Basson, Annali.

(3)

(3)

(3)

Bentley, Lonnie D.

(3)

(3)

(3)

Bidgoli, Hossein, author.

(3)

Botha, C. J. (Christo J.)

(3)

Botha, J. A. R. (Johan Abraham Reinart), 1953-

(3)

Botha, Stephné.

(3)

(3)

(3)

Bovée, Courtland L.

(3)

Branscombe, Nyla R.

(3)

Brigham, Eugene F., 1930-

(3)

Bromfield, Derek.

(3)

Brue, Stanley L., 1945-

(3)

(3)

(3)

(3)

Ciampa, Mark D., author.

(3)

Cilliers, H. S. (Hendrik Stephanus), 1922-

(3)

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(3)

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(1)

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Subject

(256)

(82)

Accounting -- Textbooks.

(56)

Strategic planning.

(54)

(53)

Commercial law -- South Africa.

(48)

(46)

(45)

Marketing -- Management.

(45)

Business enterprises -- Finance.

(43)

Corporations -- Finance.

(41)

Business enterprises -- Finance -- Textbooks.

(40)

Corporation law -- South Africa.

(40)

Income tax -- Law and legislation -- South Africa.

(38)

Income tax -- South Africa.

(38)

Personnel management.

(38)

(38)

Industrial management.

(36)

Business communication.

(32)

Managerial accounting.

(32)

Labor laws and legislation -- South Africa.

(31)

Management information systems.

(31)

Electronic data processing personnel -- Certification.

(30)

Entrepreneurship.

(30)

(29)

Estates (Law) -- South Africa.

(28)

Accounting -- Problems, exercises, etc.

(26)

Public relations.

(26)

Small business -- Management.

(26)

Accounting -- Law and legislation -- South Africa.

(25)

Organizational behavior.

(25)

(25)

(25)

(25)

(24)

Communication in marketing.

(24)

Finance, Public -- Law and legislation -- South Africa.

(24)

Legislation -- South Africa.

(24)

(23)

Personnel management -- South Africa.

(23)

Problems and exercises.

(23)

Marketing research.

(21)

Project management.

(20)

Financial statements.

(19)

Marketing -- South Africa.

(19)

(19)

Microsoft software -- Examinations -- Study guides.

(19)

Taxation -- South Africa.

(19)

Contracts -- South Africa.

(18)

Entrepreneurship -- South Africa.

(18)

(18)

Südafrika (Staat)

(18)

(17)

Child development.

(17)

Communication in management.

(17)

Domestic relations -- South Africa.

(17)

Electronic commerce.

(17)

English fiction.

(17)

Internet marketing.

(17)

Psychology, Pathological.

(17)

Accounting -- South Africa.

(16)

Industrial relations -- South Africa.

(16)

Accounting -- Standards.

(15)

Commercial law.

(15)

Database management.

(15)

(15)

Social psychology.

(15)

Auditing -- South Africa.

(14)

Competency-based education -- South Africa.

(14)

Handbooks and manuals.

(14)

(14)

Macroeconomics.

(14)

Marketing -- South Africa -- Management.

(14)

Microeconomics.

(14)

Public relations -- South Africa.

(14)

Report writing.

(14)

Business mathematics.

(13)

Commercial statistics.

(13)

Computer networks.

(13)

Consumer behavior.

(13)

English language -- Business English -- Problems, exercises, etc.

(13)

Export marketing -- Management.

(13)

Export marketing.

(13)

Financial statements -- South Africa.

(13)

(13)

Microsoft software -- Examinations.

(13)

Organizational change.

(13)

Production management.

(13)

(12)

Economic development.

(12)

English language.

(12)

Information technology.

(12)

International business enterprises -- Management.

(12)

Internet programming.

(12)

Microsoft Windows server.

(12)

Organizational effectiveness.

(12)

Persons (Law) -- South Africa.

(12)

Social sciences -- Statistical methods.

(12)

Strategic planning -- Case studies.

(12)

Accounting -- Standards -- South Africa.

(11)

(11)

Business planning.

(11)

Career development.

(11)

Communication in organizations.

(11)

Educational psychology.

(11)

Electronic data processing personnel -- Certification -- Study guides.

(11)

English literature.

(11)

Information technology -- Management.

(11)

Labor laws and legislation.

(11)

Management -- South Africa.

(11)

Managerial accounting -- Problems, exercises, etc.

(11)

Sales promotion.

(11)

Success in business.

(11)

(11)

Written communication.

(11)

Chartered Institute of Management Accountants -- Examinations -- Study guides.

(10)

(10)

Computer networks -- Security measures -- Examinations -- Study guides.

(10)

Cost accounting.

(10)

(10)

Critical thinking.

(10)

(10)

Estate planning -- South Africa.

(10)

Finance -- South Africa.

(10)

(10)

Financial institutions -- South Africa.

(10)

(10)

Interpersonal communication.

(10)

(10)

Managerial accounting -- Textbooks.

(10)

Manners and customs.

(10)

Marketing -- South Africa -- Case studies.

(10)

Microsoft .NET Framework.

(10)

Microsoft Excel (Computer file)

(10)

New business enterprises -- Management.

(10)

Product management.

(10)

Psychology, Industrial.

(10)

Social sciences -- Research.

(10)

South Africa. Income Tax Act, 1962.

(10)

Strategic planning -- South Africa.

(10)

(10)

Taxation -- Law and legislation -- South Africa.

(10)

Tourism -- Marketing.

(10)

(10)

BASIC (Computer program language)

(9)

Bankruptcy -- South Africa.

(9)

Business enterprises -- Taxation -- South Africa.

(9)

Business writing.

(9)

Cognitive psychology.

(9)

Computer networks -- Security measures.

(9)

Computer technicians -- Certification -- Study guides.

(9)

Computer technicians -- Certification.

(9)

(9)

Corporation law.

(9)

(9)

Hotel management.

(9)

International business enterprises.

(9)

International economic relations.

(9)

Microsoft Windows (Computer file)

(9)

New business enterprises.

(9)

Office management.

(9)

Oral communication.

(9)

Property -- South Africa.

(9)

(9)

Sales management.

(9)

Small business -- South Africa -- Management.

(9)

System analysis.

(9)

Academic writing.

(8)

Aufsatzsammlung.

(8)

(8)

Brand name products -- Management.

(8)

Branding (Marketing)

(8)

Business -- Data processing.

(8)

Business enterprises -- Law and legislation -- South Africa.

(8)

Civil procedure -- South Africa.

(8)

Competency-based education.

(8)

Computer networks -- Examinations -- Study guides.

(8)

(8)

Decision making.

(8)

Developing countries.

(8)

England -- Fiction.

(8)

Evidence (Law) -- South Africa.

(8)

(8)

Financial statements -- Standards.

(8)

Journalism -- Authorship.

(8)

Law -- Study and teaching -- South Africa.

(8)

(8)

Logic programming.

(8)

Operating systems (Computers)

(8)

(8)

Risk management.

(8)

Social sciences -- Research -- Methodology.

(8)

(8)

South Africa -- Fiction.

(8)

Strategisch management.

(8)

(8)

(8)

Africa, Southern.

(7)

(7)

Application software -- Development.

(7)

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