objectives -- Developing marketing strategy -- Developing marketing tactics -- Forecasting for your marketing

World politics -- 21st century -- Forecasting.

forecasting and sales planning -- Motivating salespeople -- Performance evaluations -- Sales force automation

Importance of Forecasting -- Seven Steps in the Forecasting System -- Forecasting Approaches -- Time

-- Human Resources Planning -- Why Plan? -- What Is Planning? -- Forecasting -- The Human Resources Process

Advertising -- Forecasting.

-- Appendix 1: Measuring and forecasting demand -- Appendix 2: Marketing arithmetic -- Appendix 3: Careers in

Hospitality Sector / P.A. Phillips and L. Moutinho -- Demand Modelling and Forecasting / S.F. Witt and L

Violence -- Forecasting.

United States -- Foreign relations -- 1989- -- Forecasting.

/ Measures of forecasting accuracy - turning point error vs size of error / Tourism forecasting: how well do

Brand name products -- Forecasting.