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289. 
Cover image for Social marketing : influencing behaviors for good
Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
"? When Is It Something Else? -- ch. 2 10 Steps in the Strategic Marketing Planning Process -- Marketing
Available: Copies:
290. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
291. 
Cover image for The management of strategy : cases
The management of strategy : cases
The management of strategy : cases
by 
Ireland, R. Duane.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
292. 
Cover image for Strategy execution
Strategy execution
Strategy execution
by 
MacLennan, Andrew.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
293. 
Cover image for Essentials of marketing management
Essentials of marketing management
Essentials of marketing management
by 
Lancaster, Geoffrey, 1938-
Format: 
Books
Publication Date 
2011
Excerpt: 
strategic marketing -- Strategic marketing planning tools -- Global marketing -- Services marketing and not
Available: Copies:
294. 
Cover image for The essential advantage : how to win with a capabilities-driven strategy
The essential advantage : how to win with a capabilities-driven strategy
The essential advantage : how to win with a capabilities-driven strategy
by 
Leinwand, Paul.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
295. 
Cover image for E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
-marketing beyond the web -- PART 4: STRATEGIC ISSUES IN E-MARKETING -- Chapter 11: Marketing strategy -- Chapter 12
Available: Copies:
296. 
Cover image for Technology strategy and innovation management
Technology strategy and innovation management
by 
Leiblein, Michael J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning -- Management.
Available: Copies:
297. 
Cover image for Corporate strategy and firm growth : creating value for shareholders
Corporate strategy and firm growth : creating value for shareholders
Corporate strategy and firm growth : creating value for shareholders
by 
Dringoli, Angelo, 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
298. 
Cover image for Corporate social strategy : stakeholder engagement and competitive advantage
Corporate social strategy : stakeholder engagement and competitive advantage
Corporate social strategy : stakeholder engagement and competitive advantage
by 
Husted, Bryan, 1957-
Cover image http://assets.cambridge.org/97805211/97649/cover/9780521197649.jpg
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning -- Social aspects.
Available: Copies:
299. 
Cover image for Harvard business review on aligning technology with strategy.
Harvard business review on aligning technology with strategy.
Harvard business review on aligning technology with strategy.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
300. 
Cover image for HBR's 10 must reads on strategy.
HBR's 10 must reads on strategy.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
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