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289.

Cover image for How brands become icons : the principles of cultural branding

How brands become icons : the principles of cultural branding

How brands become icons : the principles of cultural branding

by

Holt, Douglas B.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0414/2004002697.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012881193&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1311/2004002697-d.html

Format:

Books

Publication Date

2004

Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012881193&line_number=0001

Available: Copies:

290.

Cover image for E-commerce and information technology in hospitality & tourism

E-commerce and information technology in hospitality & tourism

E-commerce and information technology in hospitality & tourism

by

Zhou, Zongqing.

Table of contents http://catdir.loc.gov/catdir/toc/ecip043/2003009190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2003009190-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2003009190-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010317016&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2004

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

291.

Cover image for Marketing channels : a management view

Marketing channels : a management view

Marketing channels : a management view

by

Rosenbloom, Bert.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2002116683-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1084466
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Marketing Channel Systems -- Marketing Channels for Services -- International Channel Perspectives -- Cases.

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292.

Cover image for Reporting war : journalism in wartime

Reporting war : journalism in wartime

Reporting war : journalism in wartime

by

Allan, Stuart, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0414/2004002287.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012806853&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://swbplus.bsz-bw.de/bsz112730760inh.htm
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0701/2004002287-d.html

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2004

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local

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293.

Cover image for The art of the Incredibles

The art of the Incredibles

The art of the Incredibles

by

Vaz, Mark Cotta.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0722/2004005567-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0732/2004005567-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012969742&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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=service&doc_library=BVB01&doc_number=012969742&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>

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294.

The pirate inside : building a challenger brand culture within yourself and your organization

The pirate inside : building a challenger brand culture within yourself and your organization

by

Morgan, Adam, 1969-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0416/2004006448.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017607852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004006448-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004006448.html

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Publication Date

2004

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

295.

Cover image for The good corporate citizen : pursuing sustainable business in South Africa

The good corporate citizen : pursuing sustainable business in South Africa

The good corporate citizen : pursuing sustainable business in South Africa

by

Freemantle, Andy.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013176313&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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=service&doc_library=BVB01&doc_number=013176313&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>

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296.

Cover image for Multinational finance

Multinational finance

Multinational finance

by

Buckley, Adrian.

E-book
to access electronic resource
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010683032&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2004

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

297.

Cover image for The Toyota way : 14 management principles from the world's greatest manufacturer

The Toyota way : 14 management principles from the world's greatest manufacturer

The Toyota way : 14 management principles from the world's greatest manufacturer

by

Liker, Jeffrey K.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012916868&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://swbplus.bsz-bw.de/bsz253502101inh.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012916868&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://swbplus.bsz-bw.de/bsz253502101inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2004300007.html

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Publication Date

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Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012916868&line_number=0001

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298.

Cover image for Learning to fly : practical knowledge management from some of the world's leading learning organizations

Learning to fly : practical knowledge management from some of the world's leading learning organizations

Learning to fly : practical knowledge management from some of the world's leading learning organizations

by

Collison, Chris.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016227997&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0628/2005415031-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016227997&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0628/2005415031-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0628/2005415031-d.html

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2004

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

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299.

Cover image for Underwear

by

Engel, Birgit.

Table of contents Table of contents
Contributor biographical information Contributor biographical information
Publisher description Publisher description
Table of contents http://catdir.loc.gov/catdir/toc/ecip043/2003008832.html
Table of contents http://catdir.loc.gov/catdir/toc/fy0703/2002068326.html

Format:

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Publication Date

2003

Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001

Available: Copies:

300.

Cover image for Guide to Ecstacity

Guide to Ecstacity

Guide to Ecstacity

by

Coates, Nigel.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012042647&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0738/2004298166-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0722/2004298166-d.html

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Brand name products.

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(10)

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