IIE Logo

Switch to list view
Switch to thumbnail view
Select an Action
547 Results Found Subscribe to search results
000000000000IIE
Print
1. 
Cover image for The strategy of small firms : strategic management and innovation in the small firm
The strategy of small firms : strategic management and innovation in the small firm
The strategy of small firms : strategic management and innovation in the small firm
by 
Mazzarol, Tim, 1957-
Format: 
Books
Publication Date 
2009
Excerpt: 
The strategy of small firms : strategic management and innovation in the small firm / Mazzarol, Tim
Available: Copies:
2. 
Cover image for Scenario planning : the link between future and strategy
Scenario planning : the link between future and strategy
Scenario planning : the link between future and strategy
by 
Lindgren, Mats, 1959-
Format: 
Books
Publication Date 
2009
Excerpt: 
Scenario planning : the link between future and strategy / Lindgren, Mats, 1959-
Available: Copies:
3. 
Cover image for Global business and the terrorist threat
Global business and the terrorist threat
by 
Richardson, Harry W., 1938-
Format: 
Books
Publication Date 
2009
Excerpt: 
Global business and the terrorist threat / Richardson, Harry W., 1938-
Available: Copies:
4. 
Cover image for Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage
Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage
Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage
by 
Esty, Daniel C.
Format: 
Books
Publication Date 
2009
Excerpt: 
Green to gold : how smart companies use environmental strategy to innovate, create value, and build
Available: Copies:
5. 
Cover image for Performance management : integrating strategy execution, methodologies, risk, and analytics
Performance management : integrating strategy execution, methodologies, risk, and analytics
by 
Cokins, Gary.
Format: 
Books
Publication Date 
2009
Excerpt: 
management strategy company performance business efficiency risk management decision making
Available: Copies:
6. 
Cover image for Virtual integrity : faithfully navigating the brave new Web
Virtual integrity : faithfully navigating the brave new Web
by 
Lohrmann, Daniel J., 1963-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0818/2008020170.html
Format: 
Books
Publication Date 
2008
Excerpt: 
cyberspace odyssey -- Brave new Web : a flood of questions -- Appendix : toward a new national strategy on
Available: Copies:
7. 
Cover image for Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud
Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud
by 
Hooley, Graham J.
Format: 
Books
Publication Date 
2008
Excerpt: 
Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte
Available: Copies:
8. 
Cover image for Creating market insight : how firms create value from market understanding
Creating market insight : how firms create value from market understanding
Creating market insight : how firms create value from market understanding
by 
Smith, Brian D. (Brian David), 1961-
Publisher description http://www.loc.gov/catdir/enhancements/fy0808/2008001326-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2008001326-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
. How well do you understand your business environment? -- Ch. 4. What does market insight look like
Available: Copies:
9. 
Cover image for Paradoxes of culture and globalization
Paradoxes of culture and globalization
Paradoxes of culture and globalization
by 
Gannon, Martin J.
Table of contents only http://www.loc.gov/catdir/toc/ecip0710/2007004813.html
Format: 
Books
Publication Date 
2008
Excerpt: 
International business enterprises.
Available: Copies:
10. 
Cover image for Strategic market management
Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
2008
Excerpt: 
Managing Brand Equity -- Ch. 10. Energizing the Business -- Ch. 11. Leveraging the Business -- Ch. 12
Available: Copies:
11. 
Cover image for Determinants of innovative behaviour : a firm's internal practices and its external environment
Determinants of innovative behaviour : a firm's internal practices and its external environment
Determinants of innovative behaviour : a firm's internal practices and its external environment
by 
Beers, Cees van, 1960-
Format: 
Books
Publication Date 
2008
Excerpt: 
. Internal Organization -- 2. Business Strategy, Human Resource Management and Corporate Performance
Available: Copies:
12. 
Cover image for Public relations for Asia
Public relations for Asia
by 
Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
. Objectives -- SMART objectives -- 12. Strategy -- Audience -- Media -- Message -- 13. Methods -- Hard news
Available: Copies:
Limit Search Results
Access Level
Author
Hill, Charles W. L.
(7)
Kotler, Philip.
(7)
Aaker, David A.
(6)
David, Fred R.
(6)
Thompson, Arthur A., 1940-
(6)
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Strategic planning.
(139)
Business planning.
(66)
Marketing.
(33)
International business enterprises -- Management.
(29)
Industrial management.
(28)
Item Available
Advanced Search Location