Exploring the principles of Green and Healthy branding and measuring their real-world implications within a South African context

Villains vs saints : emotional branding and its influence on Generation Y

Online retail and the mobile phone in South Africa

Re-branding of ethnic hair in the 21st century

Exploring the influence of children's food and beverage mascot, Coco the Monkey, as perceived by parents and children within South Africa

Kauai vs local challengers : Capetonian millennial generation evaluations of healthy fast food franchise giants & perceptions of brand health of Kauai

Tweeting and twatting millenial generation celebrities : how young celebrities use Twitter and how their fans react to it

Queenbees and wannabes : an exploratory person brand study on the extent to which the emerging black female middle class of South Africa will go to align their brand identity with the brand identity of their celebrity role model

Singletrack : brand love in the SA mountain bike scene

Exploring the role of nostalgic brand communication in the Afrikaner market

Expertise you can trust : facilitating the alignment of outsourced physicians and Mediclinic Cape Town

The Department of Basic Education : could the implementation of a rebranding strategy improve its reputation by changing perceptions?