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181. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
personnel -- 10. People as strategy: Managing service consumers -- pt. III: Implementing successful service
Available: Copies:
182. 
Cover image for Introduction to consumer behaviour
Introduction to consumer behaviour
Introduction to consumer behaviour
by 
Joubert, Johan.
Format: 
Books
Publication Date 
2010
Excerpt: 
Introduction to consumer behaviour Joubert, Johan.
Available: Copies:
183. 
Cover image for Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior -- South Africa -- Cross-cultural studies.
Available: Copies:
185. 
Cover image for International marketing
International marketing
by 
Cateora, Philip R., author.
Format: 
Books
Publication Date 
2010
Excerpt: 
Services for Consumers --- 14. Products and Services for Businesses --- 15. International Marketing
Available: Copies:
186. 
Cover image for Consumer space : how brands have benefited from the shopping mall
Consumer space : how brands have benefited from the shopping mall
Consumer space : how brands have benefited from the shopping mall
by 
Cameron, Gareth William.
Format: 
Manuscript
Publication Date 
2010
Excerpt: 
Consumer space : how brands have benefited from the shopping mall / Cameron, Gareth William.
Available: Copies:
188. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
their own set of online influencers, craft stories that will resonate with these consumers and spread
Available: Copies:
189. 
Cover image for Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
Available: Copies:
190. 
Cover image for The economics of tourism
The economics of tourism
by 
Reece, William S.
Format: 
Books
Publication Date 
2010
Excerpt: 
Ch. 1. Introduction -- Ch. 2. Creating value in tourism -- Ch. 3. Tourism consumers -- Ch. 4
Available: Copies:
191. 
Cover image for Cloud computing : technologies and strategies of the ubiquitous data center
Cloud computing : technologies and strategies of the ubiquitous data center
by 
Chee, Brian J. S.
Format: 
Books
Publication Date 
2010
Excerpt: 
progression that both consumers and enterprises are eager to embrace. As it can deliver those services
Available: Copies:
192. 
Cover image for Relationship marketing : a consumer experience approach
Relationship marketing : a consumer experience approach
by 
Baron, Steve.
Format: 
Books
Publication Date 
2010
Excerpt: 
Relationship marketing : a consumer experience approach / Baron, Steve.
Available: Copies:
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