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253. 
Cover image for Creative strategy in advertising
Creative strategy in advertising
by 
Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing : the convenience of shopping at home -- Social media: the ultimate in word-of-mouth advertising
Available: Copies:
254. 
Cover image for Communicating for results : a Canadian student's guide
Communicating for results : a Canadian student's guide
by 
Meyer, Carolyn, 1962- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Oral communication -- Social media and networking.
Available: Copies:
255. 
Cover image for The elements of journalism : what newspeople should know and the public should expect
The elements of journalism : what newspeople should know and the public should expect
by 
Kovach, Bill, author.
Format: 
Regular print
Publication Date 
2014
Excerpt: 
access to information. Updated, with new material, this new edition also covers the rise of social media
Available: Copies:
256. 
Cover image for Brief : make a bigger impact by saying less
Brief : make a bigger impact by saying less
by 
McCormack, Joseph, 1965- author.
Format: 
Electronic Resources
Publication Date 
2014
Excerpt: 
digital flood BRIEF Hall of Fame: Verne Harnish From social media to venture capital Social Media Squeeze
Available: Copies:
257. 
Cover image for The Routledge companion to media and gender
The Routledge companion to media and gender
by 
Carter, Cynthia, 1959- editor of compilation.
Electronic version
Cover image http://images.tandf.co.uk/common/jackets/websmall/978041552/9780415527699.jpg
Format: 
Books
Publication Date 
2014
Excerpt: 
The Routledge companion to media and gender / Carter, Cynthia, 1959- editor of compilation.
Available: Copies:
258. 
Cover image for Understanding celebrity
Understanding celebrity
by 
Turner, Graeme author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Celebrities in mass media.
Available: Copies:
259. 
Cover image for The data revolution : big data, open data, data infrastructures & their consequences
The data revolution : big data, open data, data infrastructures & their consequences
by 
Kitchin, Rob author.
Format: 
Books
Publication Date 
2014
Excerpt: 
organisational issues -- Ethical, political, social and legal concerns -- Making sense of the data revolution.
Available: Copies:
260. 
Cover image for The law of journalism and mass communication
The law of journalism and mass communication
by 
Trager, Robert author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Mass media -- Law and legislation -- United States.
Available: Copies:
261. 
Cover image for The principal's quick-reference guide to school law : reducing liability, litigation, and other potential legal tangles
The principal's quick-reference guide to school law : reducing liability, litigation, and other potential legal tangles
by 
Hachiya, Robert (Robert F.), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
management -- Students' use of technology and social media and other emerging cyber issues -- Sexual
Available: Copies:
262. 
Cover image for Mendeley : crowd-sourced reference and citation management in the information era
Mendeley : crowd-sourced reference and citation management in the information era
by 
Raubenheimer, Jacques.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media.
Available: Copies:
263. 
Cover image for Strengthening governance in South Africa : building on Mandela's legacy
Strengthening governance in South Africa : building on Mandela's legacy
by 
Rotberg, Robert I., editor.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027178388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2014
Excerpt: 
The annals of the American Academy of Political and Social Science,
Available: Copies:
264. 
Cover image for Mediatization of communication
Mediatization of communication
by 
Lundby, Knut, editor. (uri) http://id.loc.gov/authorities/names/n88216279 (uri) http://viaf.org/viaf/sourceID/LC 88216279 (uri) /resolver/wikidata/lc/n88216279
Format: 
Books
Publication Date 
2014
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
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Independent Institute of Education. Vega School of Brand Leadership.
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Belch, George E. (George Edward), 1951-
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Tuten, Tracy L., 1967- author.
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