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1. 
Cover image for Marketing aesthetics : the strategic management of brands, identity, and image
Marketing aesthetics : the strategic management of brands, identity, and image
Marketing aesthetics : the strategic management of brands, identity, and image
by 
Schmitt, Bernd.
Sample text http://catdir.loc.gov/catdir/samples/simon031/97009426.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/97009426.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/97009426.html
Format: 
Books
Publication Date 
1997
Excerpt: 
Marketing aesthetics : the strategic management of brands, identity, and image / Schmitt, Bernd.
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2. 
Cover image for Strategic management and information systems : an integrated approach
Strategic management and information systems : an integrated approach
Strategic management and information systems : an integrated approach
by 
Robson, Wendy.
Format: 
Books
Publication Date 
1997
Excerpt: 
Strategic management and information systems : an integrated approach / Robson, Wendy.
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3. 
Cover image for Business-to-business marketing : strategic resource management and cases
Business-to-business marketing : strategic resource management and cases
Business-to-business marketing : strategic resource management and cases
by 
Mahin, Philip William.
Format: 
Books
Publication Date 
1991
Excerpt: 
Business-to-business marketing : strategic resource management and cases / Mahin, Philip William.
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4. 
Cover image for Strategic management in public and private organizations: implications of distinctive contexts and constraints
Strategic management in public and private organizations: implications of distinctive contexts and constraints
Strategic management in public and private organizations: implications of distinctive contexts and constraints
by 
Ring, P
Online Resource (restricted access): p276-286 [1.17 Mb]
Format: 
Electronic Resources
Publication Date 
1985
Excerpt: 
Strategic management in public and private organizations: implications of distinctive contexts and
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5. 
Cover image for Strategic brand management : building, measuring, and managing brand equity
Strategic brand management : building, measuring, and managing brand equity
Strategic brand management : building, measuring, and managing brand equity
Format: 
Books
Excerpt: 
Strategic brand management : building, measuring, and managing brand equity
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6. 
Cover image for Managing the outsourcing relationship
Managing the outsourcing relationship
Managing the outsourcing relationship
by 
Langfield-Smith, Kim.
Format: 
Books
Publication Date 
2000
Excerpt: 
Strategic resource management
Available: Copies:
7. 
Cover image for Corporate strategy
Corporate strategy
by 
Wiersema, M.
Format: 
Books
Publication Date 
2011
Excerpt: 
The strategic management series ;
Available: Copies:
8. 
Cover image for Strategy process
Strategy process
Strategy process
Format: 
Books
Publication Date 
2010
Excerpt: 
The strategic management series ;
Available: Copies:
9. 
Cover image for Cooperative strategies : alliance governance
Cooperative strategies : alliance governance
Cooperative strategies : alliance governance
by 
Reuer, J. J. (Jeffrey J.)
Format: 
Books
Publication Date 
2010
Excerpt: 
The strategic management series
Available: Copies:
10. 
Cover image for Competitive strategy
Competitive strategy
by 
Maritan, Catherine A.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic management ;
Available: Copies:
11. 
Cover image for Entrepreneurial strategies : new technologies in emerging markets
Entrepreneurial strategies : new technologies in emerging markets
by 
Cooper, Arnold C.
Table of contents only http://www.loc.gov/catdir/toc/ecip063/2005032606.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic Management Society book series
Available: Copies:
12. 
Cover image for Innovating strategy process
Innovating strategy process
by 
Floyd, Steven W., 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Strategic Management Society book series
Available: Copies:
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